Technological change is like an axe in the hands of a pathological criminal.

1

• Technological change is like an axe in the hands
  of a pathological criminal.
• Albert Einstein

2
Measuring Our Success

• Weekday average daily number of visits is now
  currently around 18,000
• These number show a 15 increase over the average
  for 2005
• and approximately 23 increase over 2004.
• Thats approximately a half a million visits to
  some area of www.PhilaU.edu every month!

3
Charting Traffic
4
Recent improvements

• Dynamic calendar by Trumba at www.PhilaU.edu/calen
  dar.html or mixed-in
• (e.g. www.PhilaU.edu/alumni/schedule.html)
• Faculty information managed by database at
  www.PhilaU.edu/schools/ssh/faculty.asp
• Information tailored to Parents at
  www.PhilaU.edu/Parents
• Institutional Research pages at www.PhilaU.edu/IR
• Accounting as model for new features at
  www.PhilaU.edu/sba/UndergradMajors/Accounting
• YouTube account for Philadelphia University
• iTunes University

5
Future improvements

• Improved application process
• Online giving
• All faculty info dynamically generated
• Directory info from Colleague
• XML markup for catalog
• A new web site for Fashion Design
• A new web site for School of Design and Media
• A new web site for Instructional Design and
  Technology
• A Faculty Lounge
• Business and Finance umbrella site

All of these improvements are necessary, but only
a few really address where we need to be
6
Where we are vs. Where we need to be

• print model data model
• non-compliant HTML compliant HTML and use of XML
• 99 static HTML dynamic HTML and XHTML
• CSS for fonts comprehensive CSS
• limited CMS better CMS
• human hierarchy faceted classification
• labor-intensive nav more of a wiki model
• limited vendor solutions extended vendor
  solutions
• fractured integrated

7
How we Get to Where We Need to Be

• Content managers continue to manage content, but
  be prepared for a change to the CMS
• WAG members need to be in agreement that
  development means holistic change and not
  one-off postings (read as patience in the
  coming months)
• Increased focus on the public web site for
  recruitment, and overall communications and
  operations

8

• It doesnt work to leap a twenty-foot chasm in
  two ten-foot jumps.
• American Proverb