Title: We Do IT in Brazil
1 2Vision TREs Brazil Story
- Directed global IT projects for U.S. companies in
Netherlands, Canada, United Kingdom, Italy,
Australia, and Brazil - Resigned as Global Director of IT for a U.S.
multinational in 2002 for a vision of marketing
outsourcing in Brazil - Started Vision TRE, Inc.
3Why Brazil?
- From Experience
- Great impression after outsourcing a VPN project
to Axios in Curitiba! - Time zone, corporate culture, work ethic,
available skilled professionals, skills transfer,
political stability, and friendliness toward the
U.S.
4Searching for Partners in Brazil
- In 2003 I traveled to several Brazilian cities
looking for partners interested in outsourcing IT
services to the U.S. - Curitiba
- Belo Horizonte
- Sao Paulo
- Rio de Janeiro
5Vision TRE Success in Curitiba
- Introduced to Cinq Technologies by Axios during
2003 travel in Curitiba. - Vision TRE Cinq Technologies shared an
outsourcing vision - For six years we have been partnering to staff
Oracle, SQL, Crystal Reports, JAVA and other IT
professionals to U.S. companies!
6Vision TREs Experience in Brazil
- Highly motivated professionals
- Hard to find skill sets
- Corporate flexibility
- Low staff churn rate
7Brazils Challenges To Market Entry
- Low competitor bill rates
- India, China, Eastern Europe
- Sometimes almost free to gain market entry
- Marketing support from competitor governments for
their industry - Competition from local Brazil industry
- Why go offshore if you can sell in Brazil
- Lack of offshore outsourcing experience
- Marketing, Marketing, Marketing
- English website materials, U.S. Presents
8IT Outsourcing Decisions Basics
- Cost savings
- Availability of hard to find skills
- Trust! Relationships, the devil you know!
- Can I trust you with data, customer list,
technologies, intellectual property, work ethic - Ease of communication travel
- Stability
- Social, political, economic, natural disasters
9Brazils Piece of the Outsourcing Pie
- Who are your competitors
- U.S. workers?
- India, China, Eastern Europe?
- Argentina, Chile, Uruguay?
- Panama, Ecuador, Columbia?
- Canada?
10How to Win Offshore Business!
- Build a reputation for low cost quality!
- Market- Curitiba Offshore Center
- Think long-term relationships
- Offer internships to U.S. MBA students
- Be visible at U.S. trade shows
- Invest in English language websites
- Be price competitive with other offshore
destinations - Take Risk!
11Brazil Labor Laws vs. IT Consulting
- Labor laws, issues, and cost.
- IT consulting jobs have a start date but seldom a
fixed ending date. - A challenging fit for South and Central American
labor laws.
12Obstacles Challenges
- Exchange rate fluctuations
- How to price services when you dont know what
the dollar will be worth? - U.S. legal contracts
- Liability insurance requirements
- Long distance client relationship management and
getting paid
13We do IT in Brazil!
In 2003 Brazil did an estimated 500 Million
dollars in Offshore service In 2010 Brazil
projected by Apex-Brazil to do 2.5 Billion
dollars in IT Offshore! Is your company
positioned to get their share?
14- W. Henry Johns Jr.
- Vision TRE, Inc.
- Henryj_at_visiontre.com
- www.visiontre.com