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Adams Mark Hotel Dallas, Texas, USA

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Dallas, Texas, USA. Virtual Reference Services. In. Multilingual Environments. by. Yuhfen Diana Wu ... JCLC, Dallas, Texas, October 11-15 2006 , Y. Diana Wu ... – PowerPoint PPT presentation

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Title: Adams Mark Hotel Dallas, Texas, USA


1
  • Adams Mark HotelDallas, Texas, USA

2
  • Virtual Reference Services
  • In
  • Multilingual Environments
  • by
  • Yuhfen Diana Wu
  • San Jose State University
  • San Jose, California 95192-0028

3
Virtual Reference ServicesIn Multilingual
Environments
  • Other presenters
  • Susan McGlamery
  • Manager at OCLC
  • Alma Ortega
  • University of San Diego

4
WWW and Internet Users
  • Diversity of Internet users -
  • 71 non-English users
  • More then 50 are non-English contents
  • Numbers of Internet user are growing daily about
    394 millions in Asia , 308 millions in Europe,
    207 millions in the USA, and about 83 millions in
    Latin America
  • (http//www.internetworldstats.com/top20.htm )

5
Culture of the Internet Users
  • Instant response
  • Multi-tasking
  • Virtual social community, such as MySpace,
    YouTube, FaceBook sharing information in the
    cyberspace

6
Expectations from Library Users
  • Instant answer, 24x7 around the clock without
    geographical limitations
  • Services in the language they are familiar with
  • Resources in the language they are familiar with

7
Multilingual Virtual Reference Collaborations
  • In the United States
  • QuestionPoint offers English, Spanish, and other
    languages
  • New York Suffolk Library in English, Spanish and
    Chinese
  • Multi-national Collaborations
  • Follow the Sun HelpDesk
  • by London School of Economics
  • (UK, Australia, and U.S.A.)
  • Regional in Spain and Portugal

8
Live Reference Services in Chinese at Suffolk
County Library, New York
9
SJLibarary Online Catalog in English, Chinese,
Spanish, and Vietnamese
10
Chinese Home Pageby Yahoo and Google
11
Google Language Tools
12
ProQuest in Multiple Languages
13
OCLC FirstSearch in Multiple Languages
14
Approaches and Solutions for Multilingual
Information Retrieval
  • Dictionary-based
  • Corpus-based
  • Hybrid or knowledge-based
  • Human interactions

15
Expectations
  • Ease of use for users
  • Outcome to be accurate
  • Real-time retrieval around the clock
  • Cost effectiveness for provider

16
Technical Difficulties
  • Inter-operability among diverse operating systems
    and applications
  • Lack of standard in encoding
  • Complexity and irregularity among languages

17
Google Language Translation
18
AltaVista Language Translation
19
Live Reference Services in Chinese at Suffolk
County Library, New York
20
Live Reference Services in Spanish at San Jose
Library via AskNow, California
21
Support for Localization
22
Voice over IP
23
Our Challenges
  • Challenges for virtual reference services in
    multilingual environments
  • Technical development and supports
  • Staff qualifications and training
  • Quality control and assessment
  • Policies

24
Two photographs taken in Essaouira, Morocco

25
VIRTUAL REALITY
Resources in all formats and languages
26
Question Answers
  • PowerPoint available at
  • http//www.sjsu.edu/dwu/presentations
  • Yuhfen Diana Wu
  • Diana.wu_at_sjsu.edu
  • 408-808-2087
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