Essential Elements of a Good Business Plan

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• Essential Elements of a Good Business Plan

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Followings are the Main Essential Elements of a
Good Business Plan1. Executive Summary2.
Business Overview3. Business Offering4.
Implementation and Strategy5. Marketing Plan and
Analysis
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1. Executive Summary The executive
summary is the abstract of your business plan. It
is summarizes all the information you give in the
body of the plan and serves to introduce
potential investors to your company. Mention your
company scope, mission statement, goals,
management overview, capital requirements, market
opportunity and competitors etc .
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2. Business Overview The business overview
provides more details about your business and why
the business was formed. It expounds on your
business mission, strategy, model and existing
strategic relationships.
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3. Business Offering The business offering
section details why you are in business and what
you are selling. State whether you are selling
products or services. If you are selling
products, shed more light on whether you are the
manufacturer, retailer or distributor. If your
business offers services, describe those services
in detail.
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4. Implementation and Strategy This section
provides details of your business strategies. It
highlights your sales forecast products or
services launch dates and required client or web
visitors statistics. Investors will be keen to
read through this section to learn about your
dates and deadlines.
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5. Marketing Plan and Analysis Detail your
marketing plans in this section. Provide
information about your market analysis, customer
service, sales and public relations. Showcase
your business vision and highlight the key points
that will make your business successful.
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