Principles of Management

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Principles of Management

• MBA BBA (Case Studies Examples) Lectures 1
• By Farhan Mir

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Lecture Administration

• Case Studies
• C.F. Martins (Guitar Company)
• Lipschultz, Levin Gray (CPA Firm)
• KFC (Fast Food Resturant)
• Managers in Spotlight
• Mr. Rehman Fraz Khan (Regional Manager KFC)
• Mr. Asad Hussnain Bukhari (Manager Operations
  Area Multan)
• Mr. Khurram Raza Zaidi (Branch Manager Bank
  Alflah Vehari Road Multan)

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Lipschultz, Levin Gray -The Peoples Company

• The new way of looking at working environment

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Lipschultz, Levin Gray

• Introduction
• A Chartered Professional Accounting Company
  offering variety of financial services to
  individuals and small Large organizations
• Stephen P. Seigel is the CEO facing new yet
  challenging tasks
• Offer Financial consultancy to variety of
  organizations and their people throughout the
  world
• Over 50 years of services for the accounting, tax
  and consultancy needs of these organizations

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Lipschultz, Levin Gray -The Peoples Company

• The Focus on People
• The norms of the organization are based upon
  people involvement and participation
• Creative, talented diversified employees are
  the key components of companys overall posture
• To have a unique and creative way of providing
  financial services company focuses on acquiring
  and maintainning group-based and friendly human
  resources

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Lipschultz, Levin Gray -The Peoples Company

• Some significant changes at the company
• The use of non-conventional ways to achieve the
  tasks
• The dull CPA work is carried out with new
  exciting ways
• Innovation is there every where in the company
  especially in the arrangements of things
• An example is a miniature Golf Course
• The idea is to create openness in the office
  environment where people could interact with each
  other

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Lipschultz, Levin Gray -The Peoples Company

• The Different look about the company
• The interior is quite unique and different
• The giant abacus (ancient computer)
• A welcome wall with something about business,
  innovation and commitment
• The setting is based on fun and exciting
  environment but employees are well focused on
  their tasks
• The tend to set new standards almost everyday,
  where to be great is not enough
• The core of the company is based on services
  offered with
• Integrity, Confidentiality, Honesty and Openness

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Lipschultz, Levin Gray -Discussion Questions

• Keeping professional excited about work that can
  be routine and standardized is a major challenge
  for Siegel. How could he use technical, human,
  and conceptual skills to maintain an environment
  that encourages innovation and professionalism in
  his CPA firm?
• What Management Roles would Siegel will be
  playing?
• Made a presentation to potential clients
• assessed the feasibility of adding a new
  consulting service
• Kept employees focused on the companys
  commitment to customers

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Lipschultz, Levin Gray -Discussion Questions

• What can you tell about LLGs emphasis on
  customer service and innovation? In what ways
  does the organization support its employees in
  servicing customers and in being innovative?
• Would LLGs approach work for all CPA firms? Why
  or Why not? What could other managers learn from
  Steven Siegel?

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C. F. Martins the famous guitar company

• The story about successful management and
  leadership

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C. F. Martins the famous guitar company

• Introduction
• Started in 1883 in United states offering
  acoustic guitars
• That makes Martin one of the longest continually
  owned and operated family businesses in America
• Martin acoustic guitarsconsidered the world over
  to be the finest you can play
• longevity is sustained due to
• Quality
• Innovation
• Excellence

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C. F. Martins the famous guitar company

• The focus on quality
• A Martin guitar, because it is crafted with the
  best raw materials, and made by world-renowned
  skilled craftspeople, becomes a magical sensual
  experienceto completely satisfy your personal
  aesthetics
• Throughout these years the management and
  employees have not compromised on quality
• The tools and techniques have changed but the
  quality standards have remain at the same
  dazzling hights

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C. F. Martins the famous guitar company

• The Core Survival Features
• Martins have also remained socially responsible
  and ethical by utilizing legal natural materials
  rather alternative wood species
• Martin used partially damaged woods for for their
  guitars
• It follows the CITES guidelines (Convention for
  International Trade in Endangered Species of Wild
  Fauna and Flora

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C. F. Martins the famous guitar company

• Martins as a Leader
• Chris the owner travels around the world to hold
  instructional clinics
• Although company is rooted in past but Chris is
  ready to use non-conventional means
• Chris launched a low priced model in 1990s and
  that paid off for Martins
• Chris thought if Martins worship it past then
  there will be no Martin left to worship
• Under his guidance company sales went up
• His management style is known as friendly and
  personal, yet firm and direct

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C. F. Martins the famous guitar company-
Discussion Questions

• Which Management skills- conceptual, human, or
  technical- do you think would be most important
  for Chris martin?
• How might a commitment to social responsibility
  affect the way managers perform the managerial
  functions?
• What management roles would Chris be playing as
  he
• Visits Martin dealership arround the world

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C. F. Martins the famous guitar company-
Discussion Questions

• Chris made the statement that If Martins just
  worship its past without trying new things, there
  wont be a Martin left to worship. What are the
  implications for managers throughout the company
  as they plan, organize, lead and control?

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Kentucky Fried Chicken (KFC)

• The Global company that serves you with same
  quality and care throughout the world

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Kentucky Fried Chicken (KFC)

• Introduction
• KFC is based in Kentucky, and is the worlds most
  popular chicken restaurant chain.
• Founded by Colonel Harland Sanders in 1939.
• 8 million customers each day.
• KFC Division is run by Cheryl Bachelder,
  President and Chief Concept Officer.

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Kentucky Fried Chicken (KFC)

• KFC is part of Yum! Brands, Inc., which is the
  world's largest restaurant system with over
  32,500 KFC, AW All-American Food,Taco Bell,
  Long John Silver's and Pizza Hut restaurants in
  more than 100 countries and territories.
• KFC has more than 13,700 restaurants in more than
  100 countries and territories around the world.

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Kentucky Fried Chicken (KFC)-Products
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From 105 to 7.2 Billion in 50 years

• Colonel Harland D. Sanders perfects secret blend
  of 11 herbs and spices in Corbin, Ky., and
  restaurant.
• 1952, Col. Sanders started franchising his recipe
  door to door financed by his 105.00 SS Check
• 1964, Col Sanders had more than 600 franchised
  outlets in the US and Canada.
• 1964, Sold his interest in his company for 2
  million to a group of investors.
• 1966, KFC went public
• 1971, KFC was acquired by Heublein Inc. for 285
  million.
• 1982, Heublein KFC Inc. was acquired by RJ
  Reynolds
• 1986, RJ Reynolds KFC, was acquired by PepsiCo,
  Inc. 840 million.
• 1997, PepsiCo, Inc. spined-off of its qsrs into
  independent Tricon Global Restaurants.
• 2002, Tricon changed it's corporation name to
  Yum! Brands, Inc. .
• NOW
• Yum Brands, Inc. is the world's largest
  restaurant company in terms of system units with
  nearly 32,500 in more than 100 countries and
  territories.
• Yum! Brands, Inc., is a Fortune 300 company
• Yum! Brands, Inc. global system sales totaled
  more than 22 billion in the year 2001.
• Current Market Cap value on the NYSE is 7.2
  Billion

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KFC- Fighting its ways through Success and
Controversies

• Standardization Quality
• Global company so restaurants worldwide
• Maintaining quality standards worldwide is one of
  the successes of KFC
• Numerous restaurants have the same approach of
  making and selling products with slight variation
  (e.g. Standard Uniform per Country)

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KFC- Fighting its ways through Success and
Controversies

• In Pakistan
• Initially was subjected to questions raised about
  the way in which the chickens were used in the
  food
• Fat people filing suits against the fast food
  companies like KFC, MacDonald's and King Burger
• Now find itself in a fresh controversy
• Wild Life supporters are protesting against KFC
  and specially the way it kills the Chicken for
  Halal food

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Managers in Spotlight

• Inside stories about three professionals who have
  progressed into top management within few years

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Mr. Asad Husnain Bukhari (The Beginning of a
Promising Career)

• Introduction
• Got his MBA (MIS) degree in 2001 from
• Institute of Management Sciences
• Was Class CR
• Cool-Minded Cooperative
• Mature Progressive
• Immense Human Skills (Ability to work with
  variety of people with extraordinary ease)
• Joined a Software House as a System Analyst and
  Designer and worked on variety of projects
  especially Online Development
• Was always Interested in Learning so did
  part-time teaching in private institutes and at
  BZU as well

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Mr. Asad Husnain Bukhari (The Early Days at NADRA)

• Joined NADRA in 2002
• Joined NADRA as an Assistant Director at one of
  its Swift Registration Centre
• As Assistant Director (Incharge of the center) he
  was actively involved in the management functions
  especially planning of overall centre
• Since NADRA was shifting (molding itself) into a
  role model Public organization in Pakistan so an
  Incharge like Asad also was heavily involved in
  the Leading role
• A NSRC (Swift Center) is financially independent
  Unit and has to support itself financially so
  Controlling remains a definite part of any
  Assistant Directors Job

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Mr. Asad Husnain Bukhari (The Guy proved himself
not ordinary)

• Successes at NSRCs
• His three centers were declared as the best among
  the various NADRA centers in Pakistan many times
  (a proof of his Efficiency Effectiveness)
• Became famous for identifying corruption cases at
  NADRA
• An Opportunity knocked at the door
• NADRA wanted to establish centers in foreign
  offices in major countries like US UK
• Conducted a test for the foreign posts and
  employees from 74 NADRA centers applied
• Asad Bukhari topped the test and was appointed at
  a center in UK

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Mr. Asad Husnain Bukhari - Getting into Higher
Ranks

• Regional Manager Operations
• On his return was appointed as the Regional
  Manager Operations (Multan)
• Not only was looking forward the overall
  operations of the region with audit and control
  of the region centers but was appointed as
  incharge of the NADRAs special project of
  Automatic Billing Machine known as NADRA KIOSKs

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Mr. Asad Husnain Bukhari-Deputy Manager NICOP
Directorate

• Has recently promoted as the Deputy Manager NICOP
  (National ID Card for Overseas Pakistani) Project
• His Strengths as a Manager
• Pinpoint Planning Vision
• Well Documented
• Team based Management Approach
• Very Technical (Technically Sound i.e. knows or
  can develop techniques or methods to accomplish
  any task)
• Patient yet Progressive (Continuous Improvement)
• Professionalism Interpersonal Skills

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Mr. Khurram Raza Zaidi- Intellectualism with
Style and Confidence

• Introduction
• Did his Masters in Business Administration with
  specialization in Information Systems
• Was the better students in the sessions
• Confident
• Focus was on Skills rather on grades
• Was doubtfully the best as far as the
  communication skills are concerned
• Always focused on acquiring new skills
• Did many additional courses

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Mr. Khurram Raza Zaidi- A jump start at one of
the leading Banks

• Started his career at Bank Alfalah
• Was inducted in as a MTO (Management Trainee) and
  was subsequently hired as a Credit Officer
• Always was interested in the field of Financial
  Analysis and therefore settled in quickly
• Was the youngest MTO of his batch at that time
• He was very technical intelligent and was able
  to adjust with different Managers during his
  early days at the Bank

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Mr. Khurram Raza Zaidi- Success was on his way

• Success at Bank Alfalah
• After two years of rigorous efforts was appointed
  as the Credit Manager in 2003
• Again was the youngest Credit Manager at Bank
  Alfalah
• In 2005 was promoted to open a Branch of the Bank
  and was the youngest branch manager
• In 2006 was given the charge of another Branch
  that was much bigger in volume
• His success key factors were
• Hard Work
• Technical Competency
• His attitude with People

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Mr. Khurram Raza Zaidi- Bisecting the Managerial
Position

• As a Branch Manager
• He is engaged in all managerial functions
• The planning is mostly done on annual basis
  (where they set goals and general guidelines to
  achieve those goals)
• On the way to achieve those goals he has to
  perform all other managerial functions i.e.
• He has to generate control resources, lead
  monitor so on and so forth

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Mr. Khurram Raza Zaidi- Bisecting the Managerial
Position

• Planning Involves defining desitnation i.e.
  making budgets of human and non-human resources.
• Organizing the resources needed to get to the
  destination defined in the first phase. This
  involves identification and taking the desired
  resources (both human and material resources).
• Leading on the way, there are definitely ups and
  downs. Some times your team gets stuck. You have
  to motivate them and have to remain ahead them.
• Control Basically involves measuring
  performances in banking. In banking either you
  achieve your goals or not. There is nothing in
  between. This involves appraising the performance
  and identifying loopholes etc.

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Mr. Khurram Zaidi- Highlighting some Issues
Remedies

• The first and far most important problem is
  keeping the team motivated on the way to achieve
  targets. If you have 30-35 people working under
  you, you need to be ahead of them and at least
  should have 30-35 perspectives of looking at
  things.
•  Keeping focus Being at a centre of decision
  making, you come across numerous focus busters,
  mood destructors and spirit killers. But you have
  to stick to "Flush Technique" to drain out such
  negative forces. Focus I suppose is the life
  blood of any achievement.
•  Updation of Knowledge Base As a manager to
  better manage things, You are supposed to be a
  good learner. Being the leader of the team, You
  need to be ahead of your team mates.
•  Striking the Balance Pre-occupation some times
  makes it difficult to strike a balance in
  personal and official life. But I think at the
  start of career, you need to sacrifice your
  social life a bit to get long-term gains