Dr. Cegielski

1
The World is Flat

• Dr. Cegielski
• Lecture 3

2
The Stages of Globalization (From Thomas
Friedman in The World is Flat)

• Globalization 1.0 (from 1492 to 1800)
• Globalization 2.0 (from 1800 to 2000)
• Globalization 3.0 (from 2000 to the present)

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Globalization 1.0
Christopher Columbus
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Globalization 2.0 (first half)
Railroads
Steam engine
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Globalization 2.0 (second half)
Satellites
Fiber optics
Apple Mac Pro
OpenMoko open source smart phone
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Globalization 3.0
3.0
2.0
1.0
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Globalization 3.0 (continued)
Schematic Map of the Internet
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Thomas Freidmans Ten Flatteners

• Fall of the Berlin Wall
• Netscape goes public
• Development of work-flow software
• Uploading
• Outsourcing
• Offshoring
• Supply Chaining
• Insourcing
• Informing
• The Steriods

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Fall of the Berlin Wall
10
Rise of the European Union (a consequence of the
Fall of the Berlin Wall)
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Netscape Goes Public
Marc Andreessen (wrote Mosaic browser and
Netscape browser)
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Workflow Software
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Uploading
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The Open Source Movement (essential ingredient
of uploading)
Apache Web server
Linux
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The Open Source Movement (continued)
Firefox
Thunderbird
Mozilla
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The SeaMonkey Project
Formerly the Mozilla Application Suite
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Outsourcing
Outsourcing gained momentum and took off with
Year 2000 (Y2K) problem
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Offshoring
Call center in India
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Supply Chaining
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Insourcing
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Informing

• Its not just
• There are MANY other interesting search engines
  as we see in Chapter 5

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The Steroids

• Digital
• Mobile
• Virtual
• Personal

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First Steroid Computing (processing)
TO
Ultramobile personal computer
Charles Babbages Difference Engine (1822)
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Computing (continued storage)
TO
Sony Micro Vault Thumb Drive Capacity 2 gigabytes
First disk storage unit by IBM (1956) Capacity 5
megabytes Size Refrigerator
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Second Steroid Instant Messaging and File
Sharing
Instant messaging (example)
File sharing (example)
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Third Steroid Voice over Internet Protocol
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Fourth SteroidVideoconferencing
A telepresence system in a conference room
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Videoconferencing (continued)
An individual telepresence system
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Videoconferencing and Medicine

• New Zealand used Polycom, a leading vendor of
  telepresence systems, to provide a telemedicine
  application for children.

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Fifth SteroidComputer Graphics
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Sixth SteroidWireless Technologies
Using cell phone in motion
Geostationary satellite
Bluetooth phone sunglasses
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The Great Convergence

• We are in a convergence of three powerful,
  technological forces (1) Cheap and ubiquitous
  computing devices (2) Low-cost, high bandwidth
  (3) Open standards

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The Great Convergence (continued)

• In essence, we have computing everywhere and
  anywhere, anytime and all the time, with access
  to limitless amounts of information, services,
  and entertainment.

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The Great Convergence (continued)

• We have the creation of a global, Web-enabled
  playing field that allows for multiple forms of
  collaboration the sharing of knowledge and work
  in real time, without regard to geography,
  distance, or, in the near future, even language. 
  
• The field now includes some 3 billion new people,
  formerly digitally disenfranchised.

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The Global, Web-Based Platform