THE TRAJECTORY OF ONLINE CONSOLE GAMES MARKET IN THE FUTURE

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• THE TRAJECTORY OF ONLINE CONSOLE GAMES MARKET IN
  THE FUTURE

PHANNIPA SATHIENNOPPAKAO
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What I will be talking tonight?

• What is online console games?
• Why consider online console gaming?
• Console games evolution
• Consoles VS PCs
• Experiences in Games
• Games quality
• Media convergence
• Prices
• The future of online console games

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What is Online Console Games?
Games in which many people can participate at the
same time through online communication networks
via a game console (Kim, Park, Kim, Moon and
Chun, 2002).
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Why consider online console gaming?

• The rapid growth of online gaming.
• Many people own a game console.
• Each console game company is trying hard to be
  number one in the market.
  

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From the DFC Intelligence report The Online Game
Market 2003
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THE PAST

• PONG
• The original console game
• Two players tennis game
• By William Higinbotham in 1958

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CONSOLE GAMES EVOLUTION
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• Experiences in Games
• Games Quality
• Media Convergence
• Prices

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SONY EYE TOY
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XBOX MUSIC MIXER
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GAMECUBE - GAMEBOY
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GAMES QUALITY
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RIVALS IN ONLINE GAMING
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WHAT KIND OF GAMER ARE YOU?

• Casual gamers People who enjoy simple decision
  making games and play less technical graphic
  games.
  
• Moderate gamers People who enjoy more complex
  games.
  
• Hard-core gamers People who play games as a
  major activity in their lives.
  
• (Ahuna, 2001)

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Source The Online Game Market 2003, DFC
Intelligence
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RIVALS IN ONLINE GAMING
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MEDIA CONVERGENCE
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MEDIA CONVERGENCE
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RIVALS IN ONLINE GAMING
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PRICES
Source Forbes.com
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RIVALS IN ONLINE GAMING
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THANK YOU