Title: SALES PRESENTATION EVALUATION FORM
1SALES PRESENTATION EVALUATION FORM
Name of Salesperson
Date ___________________________ Start
Time______Finish Time______ Total Time
______________________
Name of Buying Firm
Type of Product/Service Proposition
SCALE
0
1
2
3
4
5
6
7
8
9
10
VERY POOR
EXCELLENT
Evaluation Criteria Rating
- 1. Did the salesperson engage in enough fact
finding?.. - 2. Did the salesperson demonstrate knowledge of
buyer and sales proposition?. - 3. Did the salesperson demonstrate expert
credibility, sound listening skills, as - well as, empathy towards the buying
prospects() needs in order to establish - the proper rapport with the buying
prospect(s)?.. - 4. Were the salespersons personal
characteristics eye contact, voice level, facial
expressions and body language appropriate?
.. - 5. Did the salesperson demonstrate sufficient
enthusiasm to hold the buying - prospects() and your interest?
... - 6. Did the salesperson employ a sound approach
for the prospective buyer(s)?.. - 7. Did the salesperson conduct the sales
presentation appropriately? - 8. Did the salesperson handle the prospective
buyers() objections and any - unexpected activity or behavior
appropriately?. - 9. Did the salesperson employ the appropriate
closing techniques?... - 10. What was your overall reaction the sales
presentation? - TOTAL POINTS.(100 Points
Possible)..........................
Comments (What would you have done the same or
differently and what sugges- tions would you give
the salesperson for improving or enhancing the
selling task)?
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