SALES PRESENTATION EVALUATION FORM

1
SALES PRESENTATION EVALUATION FORM
Name of Salesperson

Date ___________________________ Start
Time______Finish Time______ Total Time
______________________


Name of Buying Firm

Type of Product/Service Proposition

SCALE
0
1
2
3
4
5
6
7
8
9
10
VERY POOR
EXCELLENT
Evaluation Criteria Rating

• 1. Did the salesperson engage in enough fact
  finding?..
• 2. Did the salesperson demonstrate knowledge of
  buyer and sales proposition?.
• 3. Did the salesperson demonstrate expert
  credibility, sound listening skills, as
• well as, empathy towards the buying
  prospects() needs in order to establish
• the proper rapport with the buying
  prospect(s)?..
• 4. Were the salespersons personal
  characteristics eye contact, voice level, facial
  expressions and body language appropriate?
  ..
• 5. Did the salesperson demonstrate sufficient
  enthusiasm to hold the buying
• prospects() and your interest?
  ...
• 6. Did the salesperson employ a sound approach
  for the prospective buyer(s)?..
• 7. Did the salesperson conduct the sales
  presentation appropriately?
• 8. Did the salesperson handle the prospective
  buyers() objections and any
• unexpected activity or behavior
  appropriately?.
• 9. Did the salesperson employ the appropriate
  closing techniques?...
• 10. What was your overall reaction the sales
  presentation?
• TOTAL POINTS.(100 Points
  Possible)..........................

Comments (What would you have done the same or
differently and what sugges- tions would you give
the salesperson for improving or enhancing the
selling task)?
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