Ps3 vs xbox 360 vs wii

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Ps3 vs xbox 360 vs wii
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Video Game Industry Statistics

• 18 Billion Entertainment Industry
• 40 increase from 2006
• Demographics
• Fastest growing group 50 (25)
• Average age 33
• 40 of all gamers are women
• Boys under 17 23
• Increase in sales during recession

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Xbox 360

• Launched November 22, 2005
• Developed by Microsoft
• Predecessor of Xbox
• 3 versions Arcade, Premium, Elite
• Seventh Generation Video Game Console

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Xbox 360 Specs

• Processor - 3.2 GHz PowerPC with 3 dual-threaded
  processor cores (Xenon)
• GPU ATI-Based Custom Processor (Xenos)
• Clock Speed 500 MHz
• Video RAM - Up to 512 MB GDDR3 system RAM (700
  MHz) plus 10 MB embedded DRAM (eDRAM) frame
  buffer
• Video Resolution - 169 widescreen 720p, 1080i,
  1080p (will down sample to standard definition)

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Xbox 360 Specs Cont.

• Sound - Supports 5.1 Dolby Digital Sound
• Network - Bandwidth of 22.4 GB per second
• WMV HD and M-PEG 2 decoder
• Drives 12x dual-layers DVD HD DVD drive
  offered as 179 add-on (for movies only)
• Storage - 60 GB of hard drive storage

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Xbox 360 Accessories

• Controllers (Wireless or non Wireless)
• Wireless Gaming Receiver
• Messenger Kit
• Universal Media Remote
• Steering Wheel
• Guitar
• Head Set
• Live Vision Camera
• Detachable Hard Drives
• Memory Units
• Intercoolers

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Xbox 360 Xbox Live

• Online Multiplayer Gaming and Digital Media
  Delivery Service
• Release Date November 2002
• 8 million users today
• Game achievements, score, reputations
• Xbox Live Marketplace
• Gamertags
• Trueskill

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Xbox Focus

• Large Game Database
• Online Capabilities
• Netflix
• Entertainment System
• Graphics

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Playstation 3

• Launched November 17, 2006
• Predecessor of Playstation 2
• Developed by Sony
• Seventh Generation Video Game Console

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Playstation 3 Hardware/Accessories

• Cell Microprocessor
• 3 GHz Power Processing Elements
• GPU is NVIDIA G70
• Blu Ray, DVD, and CD drives

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PS3 Accessories

• Sixaxis Controller
• BD Remote
• Playstation Eye
• Digital Video Recorder
• Ethernet Cable
• Power Cable
• USB Cable
• Composite Video/Audio Cable

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PS3 Software

• Downloadable and Updatable Software
• Xross Media Bar

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Playstation Network

• Unified On line Service
• Playstation Store
• Playstation Network
• Playstation Portable connectivity

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PS3 Discrepancies

• High Price
• Lack of Game choice
• 8 in top 21 screw ups according to PC World

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PS3 Focus

• Connectivity
• Personalization
• Download Capabilities
• Shopping
• Up Load Capabilities
• Networking
• Playstation Home

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Nintendo Wii

• Launched September 14th, 2006
• Developed by Nintendo
• Seventh Generation Video Game Console
• Successor to the Game Cube

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Wii Hardware

• Secure Digital Cards
• CPU IBM power PC based broadway
• GPU ATI Hollywood
• 512 MB

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Wii Remote

• Motion sensing capability
• Accelerometer and Optical Sensor technology
• Remote control based design
• Bluetooth

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Wii software

• Wii Homebrew
• Linux
• Twilight Hack

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Wii Wi-Fi connection

• Wii connect24
• Downloadable content
• Friend Codes
• Pay and Play

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Interview results from present video game console
owners

• Choice-Supportive Bias
• a tendency to retroactively ascribe positive
  attributes to an option one has selected
• Wii owners favored the Wii
• Xbox 360 owners favored the Xbox 360
• PS3 owners favored the PS3

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Interview results from potential video game
console consumers

• Compatibility concerns
• backward compatibility (ability to play games
  from older console versions)
• PS3 has dropped backward compatibility
• Microsoft's Xbox 360 can play older Xbox games,
  but each game requires its own software emulator
  (which can be downloaded from Microsoft)
• The Nintendo Wii can accept GameCube games, plus
  its Virtual Console feature lets you play
  downloaded games from even older systems like
  Sega Genesis.

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What consumers looked for?

• Consider the games
• Who will be playing?
• Are you interested in extras like online gaming
  or playing movies?
• Consider capacity

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Best family-friendly game console

• Nintendo Wii
• PROS
• Motion-detection game controllers
• Fun for groups
• Also plays old Nintendo games
• Physical Therapy Tool
• CONS
• Online gaming cumbersome
• Battery life in controllers
• No CD or DVD playback

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Best high-end gaming console

• Microsoft Xbox360
• PROS
• Realistic, high-tech graphics
• User-friendly interface
• Wide game selection
• CONS
• No Wi-Fi capability
• Reliability issues on older consoles
• Oversized power supply

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Best Multimedia game console

• Sony PlayStation 3
• PROS
• Has built-in Blu-ray player
• High-definition graphics
• Realistic, immersive games
• Quiet operation
• CONS
• Expensive
• No backwards compatibility
• Online play not as good as Xbox 360
• Fewer game titles than Xbox 360

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Xbox 360 Sales

• Over 22 million units sold Worldwide
• 13 million in United States
• 6 million in Europe
• 1 million in Japan

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PS3 Sales

• 16.84 million worldwide
• 5 million in the United States
• 5 million in Europe
• 2.5 million in Japan

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Wii Sales

• World Wide-34 million units
• America- 15 million Units
• Japan- 7 million units

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PS3-Wii-Xbox360 Sales Conclusion

• -Nintendo Wii leads worldwide sales with 34
  million
• -Nintendo Wii leads US sales with 15 million,
  Xbox 360 coming at 13 million
• Nintendo Wii leads Japan with 7 million
• Xbox 360 leads Europe with 6 million

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Popularity and Appeal Conclusion

• -Nintendo Wii appeals to all ages, has multiple
  accessories and desired game play
• -Gaming Consoles expanding to all levels of
  technology, user appeal
• -Music, DVD, Online gaming, Photos

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Questions?