Social Media Optimization Strategies

1
SOCIAL MEDIA OPTIMIZATION
STRATEGIES
by ClickSnM
http//www.Clicksnm.com
2
Social Media Optimization (SMO)
Methods and Strategies that

• Generate Publicity

• Using Social Media Websites

• To drive Traffic to your Website

3
Six Original Rules Of SMO

• Increase Link-ability

• Easy Tagging and Bookmarking

• Reward Inbound Links

• Encourage the Mash-Up

• Help Your Content Travel

• Get Communities Connected

4
Viral Marketing

• Email Marketing

• Blogging

• Audio and Video Sharing

• Rss Feeds

• Photo Sharing

5
Top Social Media Websites

• Facebook

• Pintrest

• Twitter

• MySpace

• LinkedIn

• Videos- YouTube and Vimeo

• Photos- Flickr and Tumblr

6
Media Milestones
Time to reach Audience of 50 million

• Radio

38 Years

• Television 13 Years

• Internet 4 Years

• iPod 3 Years

• Facebook 2 Years

7
200
180
160
140
120
100
80
60
40
20
0
Facebook
MySpace
LinkedIn
Twitter
8
Social Media Demographics

• Facebook

600k Users per Day

• LinkedIn

500k Users per Week

• Twitter

752 Growth Rate
9
Why do SMO?
10
Where should we go?
11
Presented By
www.ClickSnM.com