7 Ways To Avoid Getting On Email Blacklists

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7 Ways To Avoid Getting On Email Blacklists
By Alphasandesh.com
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Inception

• Getting added to a blacklist spoils any email
  marketing campaign. Despite how good your
  intentions are sometimes small things like
  overloading your e-mail with images, results in
  instant blacklisting.

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What is blacklist

• A blacklist generally refers to a list of email
  or IP addresses known to deliver spam e-mails or
  some other kind of unwanted messages. These lists
  are presently used by mail servers for filtering
  incoming mails and obstructing the ones listed,
  in order to enhance email security and
  reliability.

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Tips to rescue you from blacklist

• Here are some tips to avoid being on email
  blacklist to some extent
• Send out email to those people who signed up for
  your messages
• Manage your email frequency
• Do not use all caps
• Do not use excessive images
• Make use of right kinds of words or phrases
• Send out consistent email templates
• Provide your customers with useful content

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Send out emails to only opt in people

• It's helpful to purchase email lists, but these
  lists are not of good quality and people are
  probable to mark unwanted emails as spam. Just
  send out emails to the people who have directly
  opted-into your email lists.

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Manage your email frequency

• Be aware of how many e-mails you deliver per
  week, and of the importance conveyed by the
  individual that is on the other end. Make a
  schedule that is impartial and would not irritate
  your readers. With some email marketing programs,
  you can develop a lead fostering or drip campaign
  that deliver particular e-mails at a specific
  rate based on user submissions on your website.

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Do not use all caps

• In an email, using all caps is like shouting. For
  some particular reason, spammers like to use all
  caps. For this reason, you should not use all
  caps in your messages. Instead of it you can use
  italics, bold and underline features.

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Do not use excessive images

• Many ISPS are really starting to crack down on
  e-mails that use excessive images. Images can be
  very useful tools in grasping natural and healthy
  interest in what you have to state. Thus, you
  should use a good combination of images and text
  to make sure that you are not flagged as spam.

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Make use of right kinds of words

• Do not flood your readers with conventionally
  spam words like free and related terms embrace a
  ton of weight with spam filters. Make a conscious
  effort to select words that support your
  authenticity.

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Send out consistent email templates

• You should use an email template that you can use
  for sending all newsletter correspondence, which
  makes it clear that it is a kind of promotional
  mail from your company. The more outspoken you
  are, the better you will be against blacklisting.

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Provide your customers with useful content

• Do not let down your precious customers with your
  promotional content. Modify your content
  according to the anticipation of the customer and
  offer them something considerable in those words.

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Conclusion

• At last, keep in mind that you control a main
  part of what happens after you hit send on an
  e-mail marketing campaign. Now its up to you to
  make sure that your customers want to get your
  email and that they can facilitate you.

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Alpha Sandesh combines all aspects of mass email
marketing service into a single easy to use
platform. For more details please have a look at
www.alphasandesh.com
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