Energy drinks are big business around the world

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(No Transcript)
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Energy drinks are big business around the
world 5,000 million litres every year!
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New Zealands are the 4th highest consumers of
energy drinks in the world!
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The Market isAustralia A550 millionNew Zealand
NZ171 millionGrowth of 20
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Target demographic 16-34 year olds
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• Key Competitors
• V 60 share NZ / 31 share Aust
• Red Bull 20 share NZ / 34 share Aust

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There are many problems with conventional energy
drinks
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• 1 too much sugar
• Red Bull 11g / 100ml
• V 11g / 100ml
• Monster 11g / 100ml

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• 2 too many calories
• Red Bull 192kj / 100ml
• V 195kj / 100ml
• Monster 195kj / 100ml

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• 3 too high in salt
• Red Bull 40mg / 100ml
• V 112mg / 100ml
• Monster 52mg / 100ml

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CLEANER SMARTER STRONGER
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CLEANER

• No artificial colours
• No artificial sweetener
• No artificial flavours

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SMARTER

• Low in Sugar
• Low in Calories
• Zero Salt
• Low GI
• Fortified with Vitamins, Minerals and
  Antioxidants

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STRONGER

• L-Carnitine
• B complex CoQ10
• Magnesium
• Choline
• Gingseng Extract
• White Green tea Extract

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Item 138 12-Pack Autoship Price A34.80 /
NZ42.10 SVP 9 No additional shipping!
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Who do you know who is between 16-34? Who do
you know who drinks energy drinks?
Build your customers, build your team.
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CLEANER SMARTER STRONGER