Getting FIT with Toastmasters and Club Membership

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Getting FIT with Toastmasters (and Club
Membership)

• Ralph Wallace
• International Director

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The Goals of the Toastmasters Club

• Distinguished Club or Better
• Charter Strength
• Dynamic Meetings
• Members Reaching Educational Goals

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Why Do Toastmasters Leave

• 1 Die
• 3 Move Away
• 9 Move on to other product because of someones
  recommendation
• 9 Find a cheaper product elsewhere
• 10 Are chronically dissatisfied
• 68 Move on because the people they deal with are
  indifferent to their needs

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The Cycle of Toastmasters
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Key 1

• Great Club Meetings

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Great Club Meetings

• Agenda
• Room set before meeting
• Assignments are ahead of time
• Prepared Manual Speeches
• Encouraging evaluations
• Strong member turnout
• Guests are warmly greeted
• Great member energy
• Everyone Speaks

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Use Successful Club Series

• Moments of Truth
• Finding New Members for your Club
• Evaluate to Motivate
• Closing the Sale
• Creating the Best Club Climate
• Meeting Roles and Responsibilities
• Mentoring
• Keeping the Commitment
• Going Beyond Our Club
• How to be a Distinguished Club
• The Toastmasters Education Program

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To Improve Club Meetings

• Club Coach
• Commit members to turn club around
• Utilize members from other clubs

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Many Members Enjoy SEX

• Speaker-Evaluation Exchange
• Members Hear New Speakers, New Ideas
• Different Evaluators give different perspectives
• Will bring additional people to your meeting

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Commit to the Disney Effect
The Magic is in the details!!

• Put together great schedules
• Induct new members with class
• Assign mentors
• Pin your new members
• Use name tags
• Consider member notebook
• Award Education Achievements

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Key 2

• Members Bring Guests

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The Cycle of Toastmasters
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Get members to bring guests

• President and VP Membership remind the membership
  to bring guests
• Remember the energizing meetings
• Club Membership campaign
• Prizes

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Toastmasters Membership Building Contests

• Individual Recognition
• Distinguished Club Program
• Smedley Award (Aug/Sept)
• Talk Up Toastmasters (Feb/Mar)
• Beat the Clock (May/June)

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Market to Companies

• Identify nearby offices of companies and
  organizations
• Develop a marketing package
• Speak to CEO or other executives
• Sell Toastmasters as an avenue to improve their
  company

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Key 3

• The Guest Becomes a Member

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The Cycle of Toastmasters
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After They Come to Your Club

• Everybody greets the visitor
• Give them Stuff
• Visitor Book or Card
• Tell them they will they give their thoughts
  after the meeting
• Ask them to join!!!!!!!!
• Follow up
• Phone/Letter/Email

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When they decide to join

• Complete the application and mail today
• Arrange conversation with VP Education
• Assign mentor
• Induct the new member
• Give them a manual immediately
• Follow up with telephone call

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Use Toastmasters Materials

• Brochures
• Visitor Cards/Application
• New Member Kit
• New Member Pins
• Ribbons
• Show Catalog
• Be Professional

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Your New Members Are Your New Leaders

• Sgt. At Arms
• Secretary
• Treasurer
• VP Membership
• VP Public Relations
• VP Education
• President

Energy
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Avoid the Downward Spiral
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Move Toward the Upward Spiral
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Getting FIT with Toastmasters (and Club
Membership)

• Ralph Wallace
• International Director