Tips for Local Search Engine Optimization 2013 - PowerPoint PPT Presentation

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Tips for Local Search Engine Optimization 2013

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Local search engine optimization is just another technique of search engine optimization which helps you to get your site rank well for your local term; this could be your region, your country or any niche market you want to target. Example: If you are a software company like us and from India, based in Lucknow, then the possible set of keywords that you want to rank well in your region could be the services provided by you with the country or place your business is working into, these could be: • SEO Company India • SEO Company Lucknow • SEO Services India • SEO Services Lucknow • Web Development India • Web services India – PowerPoint PPT presentation

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Title: Tips for Local Search Engine Optimization 2013


1
Tips for Local Search Engine Optimization 2013
  • www.headwaywebsolutions.com

2
  • We are very familiar with the term search engine
    optimization, as its a process of getting your
    site ranked for opted keywords through different
    On page and Off page SEO techniques to generate
    more and more traffic for your site, which will
    help you in generating revenue and potential
    clients.
  • Now, if you have just launched your business then
    I have something for you that will help you in
    generating quick but effective traffic for your
    site, the thing that I am talk about is Local
    Search engine optimization.
  • www.headwaywebsolutions.com

3
What is local search engine optimization?
  • Local search engine optimization is just another
    technique of search engine optimization which
    helps you to get your site ranks well for your
    local term this could be your region, your
    country or any niche market you want to target.
  • www.headwaywebsolutions.com

4
  • Example If you are a software company like us
    and from India, based in Lucknow, then the
    possible set of keywords that you want to rank
    well in your region could be the services
    provided by you with the country or place your
    business is working into, these could be
  • SEO Company India
  • SEO Company Lucknow
  • SEO Services India
  • SEO Services Lucknow
  • Web Development India
  • Web services India
  • And many others
  • So for achieving ranking for these keywords and
    creating a brand of yours I would suggest you the
    following
  • www.headwaywebsolutions.com

5
Local listings
  • The best way to express that you belong to a
    place, is going for local listing, find
    directories that provide such facilities, it will
    help you to gain local web presence, few of them
    are
  • Google Local Places
  • Yahoo business directory
  • Yellow pages
  • And many others
  • www.headwaywebsolutions.com

6
Same Address while listing
  • Use same Physical address as shown on your site
    for business listing, it will help your business
    to rank well locally as most of the search
    engines fetch data from your and other site where
    you get listed and when they find similar and
    verified listing of your business, they will give
    you value for the particular region.
  • www.headwaywebsolutions.com

7
Active in Social networks
  • One of the most effective ways of creating a
    brand for your self is getting active with social
    networking sites and get connected to people, who
    are looking for you, as social signals play a
    vital role in ranking your site well currently,
    Understand it this way 100 Good reviews for your
    business is far better than 1000 back links from
    poor PR directories
  • www.headwaywebsolutions.com

8
Interact locally
  • Being Active and interacting in local networking
    groups will help you creating a brand for your
    business, so try to communicate as much as you
    can, another way is to talk about the local
    events happening in the city in your blog.
  • www.headwaywebsolutions.com

9
Video Submission
  • You can also optimize your videos for local
    search as currently Youtube is the second most
    searched engine, so it will add more benefits to
    your business, as you are providing people
    information about the field you are related to,
    it show how knowledgeable you are and will create
    more trustworthiness for your business in your
    niche.
  • www.headwaywebsolutions.com

10
Thanks You
  • These are a few that you can startup with for
    local Search engine optimization will discuss
    further other strategies too.
  • www.headwaywebsolutions.com
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