European Satellite Digital Radio

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( European Satellite Digital Radio )The
Euro-regional ConferenceDusseldorf, June 12th,
2003
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Have you ever imagined, when driving, being able
to   LISTEN to your favourite radio station
continuously from London to Rome CHOOSE between
150 stations across Europe DISCOVER new musical
and thematic channels KEEP UP with the news in
your language all over Europe CREATE your own
'on demand' radio program ENJOY Broadcast
Telematics in your car around Europe
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Satellite Digital Radio WorldwideOverview
EuropeanSatelliteDigitalRadio
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XM andSIRIUS(United States)
MBC (Japan)
WORLDSPACE( Asia / Africa )
WORLDSPACE( Latin America ) - Project
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An Exceptional Environment for European
Satellite Digital Radio Service

• Historical opportunity to develop new digital
  radio, radio being the only media not yet
  digitalized
• Slow take off for T-DAB project in Europe except
  UK
• Proven success in the US with XM, the major US
  Radio satellite operator
• Hit commercial objectives (500,000 subscribers
  in less than 18 months)
• GM strong support with equity and decision to
  implement XM on 85models
• Sirius taking off after delay in line with XM
  ramp up numbers and support from all other car
  OEMs
• Mature and cost effective technology for low cost
  receivers (4th generation)
• Exciting progress in audio compression and
  digitization of broadcast chain
• Highly perceived value added service by consumers
  
• Strong Expressed Interest from Broadcasters
  car manufacturers
• Unique Strategic single point aggregation
  diffusion Telematics CRM

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A European initiative promoted by Alcatel Space
and WorldSpace Europe

• A European digital platform for radio
  broadcasting and telematics services for mobile
  (car radio), fixed and portable (PDA,) receivers
  starting early 2006

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E-SDR HybridSystem Architecture
Broadcasting in L Bandwith terrestrial
repeatersfor shadow zones
Geo stationary satellite
Time diversity
Hubstation
GSM/GPRSreturn link
Data servers
Studios
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Both National and Pan-European Service
Coverages are for information purpose only and
are not contractual
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A Wide Portfolio of User Equipment
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An New and Exclusive Mobile Digital Service Menu

• A large choice of radio stations per region

Free Simulcast Domestic Popular Private / Public
Stations Ad Free Premium Music Radio
Stations Unique New Channels / Not available on
AM or FM Private / Public Foreign Radio Stations

• On demand services (Push Store or
  Time-shifted applications)

News, magazines, books on tapes and video clips
Music downloads by genre
Pay-per download or event

• Broadcast Telematics services

Support to Navigation (maps, localisation and
points of interest)
Traffic Information
Information services (Weather, News, )
CRM (Customer Relations Management)
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One-to-One Broadcast Telematics Services
One-to-Many Services
Safety Security Assistance
Personal Communication
Navigation CRM
Entertainment Services

• Radio services
• Concerts
• Entertainment
• Video/Audio clips
• Web Clips
• Book on tapes

• Accident emergency
• Roadside assistance
• Air Bag Notification
• Vehicle Tracking

• Phone (GPRS,UMTS)
• Email, Internet
• Phone book
• Organiser

• Navigation systems Support
• Traffic Weather Informations
• Travel Tourism
• OEM CRM
• Emergency crisis

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Role in ARTS
Thank You www.europe-sat-radio.com Jvillevieille_at_w
orldspace.com