Title: New Media
1New Media
2New Media is Already Making an Impact
- When you combine Traditional Media with the
interactive power of the Computer and the Smart
Phone, the field of Communication Technology can
do some amazing things. - New software for smart phones is opening doors.
3- But mobile phone industry analysts say that
process will get easier with the emergence of a
technology called near field communications. - It allows a phone to be waved like a magnetic
card near a device that can capture the signal
and click open a door.
- Another sticking point is that the technology
remains fairly cumbersome by requiring users to
push buttons on their phone to establish a
connection with a system in the car or house.
4- In Europe, Japan and other countries, smart
phones have already replaced the checkbook, paper
money and credit cards. All a person needs to do
to make a purchase is to have the merchant scan
the screen on their smart phone, similarly to
what we do with now with our bank and debit
cards.
- Smart Phones are also being used for coupons,
searches for customer comments about your
business, product price comparisons, social
meet-ups, etc. With over 51 million Smart Phone
users in the US right now, New Media combined
with Smart Phone Technology is a winning
combination. Just ask PopBiz!