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goods services
Green Home Buying, Selling and Remodeling

• Never doubt that a small group of thoughtful,
  committed citizens can change the world. Indeed
  it was the only thing that ever has. - Margaret
  Mead

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Introduction
Eighty-five percent of the green home buyers
said they were more satisfied with their new
green homes than with their previous, more
traditionally built homes. EcoBroker Survey
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EcoBroker is an exclusive program for real
estate professionals and affiliates who care
about our environment and who want to encourage
and teach others about energy-efficient and green
features in homes and buildings.
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EcoBroker Overview

• We are 2 of roughly 1800 EcoBrokers out of 1
  million plus Realtors in the US.  In other terms,
  less than 1 of Realtors have this designation.
• The 2 main areas EcoBrokers address are
• environmental issues (radon, asbestos, lead,
  water, mold, indoor air quality, etc) energy
  efficiency technologies (sustainable energy
  options, xeriscaping, energy efficient mortgage
  options, etc.)

The EcoBroker logo is the symbol of
environmentally responsible and sustainable
practices in the real estate industry.
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Santa Barbara is Unique

• Santa Barbara is not immune to declining real
  estate values, but we are insulated.
• This insulation is due to many factors virtually
  no new building, geographic location, cost, basic
  laws of supply and demand as well as the desire
  to live in paradise.
• Real Estate is a long term investment and green
  building and remodeling are a lifestyle choice.
• They can and should go together.
• There are a handful of Green Homes in Santa
  Barbara that we are aware of and some are
  currently for sale. We are always thrilled to
  hear of green projects that our clients and
  friends are taking on. It makes our day!

Residential and commercial buildings consume 65
of total U.S. electricity, emit 30 of U.S.
greenhouse gases and produce 136 million tons of
construction and demolition waste.  The Alliance
To Save Energy
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Your Home Is Your Sanctuary

• With the high cost of purchasing houses in SB,
  many people purchase homes that are not their
  dream home and over the years they remodel.
• Updating your kitchen and bathrooms, planning low
  irrigation landscaping, installing Energy Star
  appliances, are just some of the many ways to
  make your home greener.

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Green Building Is Here To Stay

• Based on a survey of NAHB home builders conducted
  by McGraw-Hill Construction, between 40 and 50
  of the homes built in 2010 are expected to be
  green. That represents a major upsurge of
  activity in the green market. Last year, an
  estimated 2 or 7.4 billion of the
  residential construction market was green.
• A new home buyer survey has found a high degree
  of customer satisfaction with green homes.
  Sixty-three percent of the green home buyers in
  the poll said that their green purchases were
  motivated by the lower operating and maintenance
  costs that come with energy- and
  resource-efficient homes.

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What Is A Green Home?

• Energy efficiency
• Solar panels
• Xeriscaping
• Recycled materials
• Low VOC paints
• Solar panels
• On demand hot water heaters
• New technologies are coming out all the time!

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Green Building Is Here To Stay

• The public interest in sustainability extends
  into the existing market, with the survey finding
  that about 40 of home owners who had recently
  completed remodeling or renovation work on their
  properties had used green products or materials.
• Ninety-two percent of the builder members
  participating in the McGraw-Hill research said
  that they are moving toward green building
  because its "the right thing to do.

Increasing energy efficiency in buildings by 30
will, in-itself, save 7 billion annually and
reduce the 100 Billion that the U.S. spends to
ensure the free flow of oil from volatile regions
of the world, not to mention reducing the
cataclysmic potential of global warming.  As The
Alliance To Save Energy states  "Energy
efficiency is the quickest, cheapest, cleanest
way to extend our world's energy supplies."
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The National Market
A homes value increases by about 20 for every
1 reduction in annual utility bills. 94 of 300
American surveyed cited their most sought-after
green upgrade as energy savings. Roughly nine in
ten people (91) said energy-efficient features
in a new home are extremely or very important.
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The National Market
Builders have constructed over 360,000 Energy
Star qualified new homes, nearing 10 market
penetration of annual new homes built nationwide.
With the help of energy-efficient technologies,
Americans saved over 8 billion on their energy
bills while preventing greenhouse gas emissions
equivalent to the emissions of 18 million
vehicles.
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Why work with an EcoBroker?

• Buyer Benefits
• Save money
• Find homes with green features easily
• Live comfortably
• Work with a professional real estate agent who
  cares

• Seller Benefits
• Sell for more
• Distinguish your home from the competition
• Attract more buyers
• Work with a professional real estate agent who
  cares

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What can you expect from your EcoBroker?

• Perspective on
• Home comfort, safety, and durability
• Environmental issues
• Energy-efficiency
• The green market
• Value-added services that make a difference to
  you, your family, and the environment.

As two of the first EcoBrokers in Santa Barbara,
we encourage everyone else in our industry to
become EcoBroker certified too. The more green
educated we all are the better, after all isnt
that why we are here tonight?
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Benefits
Lets take a look at some of things you may not
have noticed without the experienced assistance
of an EcoBroker
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Built Green Homes
This is a Built Green? certified home, but it
doesnt look any different from the outside.
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Built Green Santa Barbara

• Built Green Santa Barbara
• Is a voluntary environmental building program
  that distinguishes and promotes resource
  efficient development, design, and construction.
• Incorporates environmentally sensitive site
  planning, resource efficient building materials
  and superior indoor air environmental quality.
• The program offers detailed information,
  materials, and a checklist rating system to help
  participants. The checklist serves as a guide in
  making hundreds of decisions that are a usual
  part of the building process.
• Currently there are 25 completed certified Built
  Green projects and 43 in progress in the Santa
  Barbara area.

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Design - Passive Solar
This home utilizes a direct gain passive solar
design with overhangs.
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Energy Efficiency - Photovoltaic
Stand-alone photovoltaics for locations off the
grid.
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Energy Efficiency - Photovoltaic

• Headline in LA Times Sept. 25, 2007

Sun-powered homes defy a cool housing
market Builders say buyers are seeking them out,
and solar industry officials say growth is going
through the roof. By Elizabeth Douglass, Los
Angeles Times Staff Writer there is a bright
spot in California's residential real estate
market Solar-powered homes are starting to
outsell traditionally electrified new homes in
several markets, and developers are stepping up
their use of the technology.
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Energy Efficiency - Solar Water Space Heating
This home utilizes an active solar space heating
system, with liquid solar collectors on roof.
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Energy Efficiency - Appliances
Energy-efficient, water-conserving washer and
dryer. Tip Reuse rinse water (use Oasis laundry
detergent) and you can always hang your close on
the line to dry!
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• ENERGY STAR labeled appliances typically exceed
  federal minimum efficiency by 15-20.
• Households that replace existing equipment with
  ENERGY STAR qualified products can cut energy
  bills by 30 or more than 450 per year.
• The ENERGY STAR can be found on more than 40
  product categories in your home.

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Indoor Air Quality

• RADON IN SANTA BARBARA
• Radon is a naturally occurring radioactive gas. 
  It is released during the natural decay of
  uranium, which is  found in most rock and soil
  and its occurrence in the state is influenced
  primarily by geology.  Radon is odorless,
  invisible, and without taste, and cannot be
  detected with the human senses. The only way to
  detect it is to test for it.
• The U.S. Environmental Protection Agency lists
  radon as the second-leading cause of lung cancer
  in the United States behind smoking, responsible
  for up to 30,000 deaths per year.
• EPA has established an action level of 4 pCi/L
  (pico curies per liter)
• units of radon. If a house is determined to
  have an annual average higher than this, then
  mitigation work should be performed. Various
  surveys (by UCLA, UCSB, and the California DHS)
  have shown that about 70 of homes on the Rincon
  Shale have radon levels above this action level.
  Thats our foothills!
• Since its discovery in the early 1990s, there
  have been numerous tests for radon and many homes
  have been repaired. The solution is to test!
  There are Radon Home Test kits available through
  the Calif. Dept of Health Services and hardware
  stores to test the levels in your home.

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Indoor Air Quality
Radon mitigation systems.
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Indoor Air Quality

• Zone 1 counties have a predicted average indoor
  radon screening level greater than 4 pCi/L (pico
  curies per liter)
• (red zones) Highest Potential

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Indoor Air Quality - Mold
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Indoor Air Quality - Mold

• Santa Barbaras coastal climate and humidity
  promote the growth of mold and mildew in places
  such as window sills, shower stalls and other
  similar places
• The key to mold control is moisture control If
  mold is a problem in your home, you should clean
  up the mold promptly and fix the water problem.
  It is important to dry water-damaged areas and
  items within 24-48 hours to prevent mold growth.
• Hire an expert to properly test for and clean up
  mold in your home!

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Indoor Air Quality - Paint
Healthier Indoor Air Quality - use of low VOC
paints and non-toxic substances.
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Healthier Paint

• Low or No-VOC Paint These paints reduce the risk
  of paint 'microflakes' in your home because they
  do not contain any mercury, lead cadmium, or
  chromium. When choosing a paint, always go for a
  lighter color and a lower gloss. These contain
  less VOCs than darker colors and higher gloss
  paints.
• Natural Paint Derived from natural raw materials
  such as citrus and balsam, natural paints are the
  safest way to paint for your family and the
  environment. One major health benefit from using
  natural paints is they repel toxic pesticides
  such as biocides and fungicides from entering the
  walls of your home.
• Water-Based Paint Unlike alkyd and solvent based
  paints which can contain over 300 toxic
  ingredients, water-based paint uses water as a
  thinner or base with no harmful solvents. In
  situations that need tough, water repellent
  finishes, look for 100 acrylic low emission
  paints as a greener option.

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Conservation
Water quality and water usage should be
considered. We live in a desert!
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Water Conservation

• In the United States, showers are responsible for
  18 of a homes indoor water use! By simply
  changing your shower head to a high performance
  shower head, you can cut down your water use in
  the shower by up to 60, using only 1 to 1.5
  gallons per minute, instead of the 4 or 5 gallons
  per minute used by less efficient shower
  heads. Add Low-Flow valves on faucets too!
• Toilets are also a big water consumer in the
  home. The average toilet uses 4.5 gallons of
  water per flush. Replacing your conventional
  toilet with a low-flow toilet that only uses 1.6
  gallons per flush will make a big difference in
  your water consumption, reducing water use by
  about 34. 
• Lawns in the US consume around 270 Billion
  gallons of water a week! Look for drought
  tolerant and native plant landscaping
  alternatives!

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Green Financing
Energy-efficient mortgages are not just for homes
that are already energy-efficient. They can help
pay for improvements. Work with people
committed to the environment!
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Marketing Your Green Home

• Independent supports Green Living
• Outside the Box
• Open Houses
• TV
• Home Tours
• Online Resources
• GreenHomesForSale.com
• ListedGreen.com
• VillageSite.com
• GreenHomesSB.com
• SantaBarbaraEcoBroker.com

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Your Next Green Home

• Remodel an existing home vs building new (save
  tons of materials)
• Downsize to a Not so big house
• Move close to restaurants, shops grocery stores
  and cut down on your transportation needs
• Buy property with natural lighting (south facing)
  and cooling from mature shade trees
• Buy a home that has space for your backyard food
  forest!

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Take Advantage of EcoBroker Services

• We can help in changing market conditions
• We care and have the expertise that makes a
  difference
• We know how to market your property as to create
  a competitive advantage
• We are two real estate professionals who love
  what they do and look forward to educating you
  more about the benefits of a future friendly home!

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• Contact DeAnn Bauer, EcoBroker to help in
  buying, selling or creating your next
  Future-Friendly home!
• www.GreenHomesSB.com
• www.VillageSite.com
• deann_at_greenhomessb.com
• 805.451.7488