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Quantitative Models for Decision Making

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(1) S.T. Power's Perfume Problem (2) Fabulous Nut Company (3) 'Pricing Out' the Super Mix ... Perfume sells for $8 per ounce. The recipe for one ounce of ... – PowerPoint PPT presentation

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Title: Quantitative Models for Decision Making


1
Quantitative Models for Decision Making
  • ECE573 Data Structures and Algorithms
  • Electrical and Computer Engineering Dept.
  • Rutgers University
  • http//www.cs.rutgers.edu/vchinni/dsa/

2
General Business/Finance Problems
Finance Interest rates, APR, Mortgage
pricing, Stock pricing, Bond pricing,
Derivatives, Insurance, Risk Analysis,
Portfolio Analysis Operations Management
Inventory Management, Production and Logistics
planning Marketing Pricing,
Statastics/Sampling
3
Models for Industry
  • Finance
  • Asset/liability management
  • Portfolio selection
  • Option valuation
  • Risk management
  • Retail and Services
  • Logistics
  • Staff scheduling
  • Floor pricing
  • Outlet staffing
  • Management consulting
  • Business unit valuation
  • Corporate restructuring
  • Strategic planning
  • Manufacturing
  • Production Planning
  • Global sourcing Distribution
  • Energy
  • Exploration and Development
  • Refinery Operation and Distribution
  • Transportation
  • Airline Yield management
  • Airline equipment and crew scheduling
  • Truck routing

4
PROBLEM SET
  • (1) S.T. Powers Perfume Problem
  • (2) Fabulous Nut Company
  • (3) Pricing Out the Super Mix
  • (4) GlobChem Production/Transportation Problem
  • (5) Foresight Co. Production Planning Problem
  • (6) Foreign Currency Trading
  • (7) Cambridge Software Corporation

Rules Must attempt min of 4 problems. One
problem from the group of (problem 4, 5, 7) must
be attempted.
5
(1) S.T. Powers Perfume Problem
  • S.T. sells two products cologne and perfume
  • Cologne sells for 3 per ounce each ounce
    requires
  • 2 grams of fragrance
  • 6 grams of intensifier
  • Perfume sells for 8 per ounce. The recipe for
    one ounce of perfume is
  • 4 grams of fragrance
  • 2 grams of intensifier
  • 1 gram of stabilizer
  • S.T. has limited supplies. In particular, she
    has
  • 1600 grams of fragrance
  • 1800 grams of intensifier
  • 350 grams of stabilizer
  • She would like to use these ingredients
    immediately, before they spoil. What should she
    do to maximize the revenue earned from her
    supplies?

6
(2) Fabulous Nut Company
7
(3) Pricing Out the Super Mix
  • Each pound of Super Mix requires
  • 0.5 pounds of almonds
  • 0.1 pounds each of filberts, Brazil nuts, pecans
  • 0.2 pounds of walnuts
  • The Fabulous Nut Company plans to price Super Mix
    to earn a contribution of 2.50 per pound
  • How will the addition of Super Mix to the product
    line affect the quantities that should be
    produced?

8
  • Something hidden go and find it
  • Go and look behind the Ranges
  • Something lost behind the Ranges
  • Lost and waiting for you. Go!
  • Rudyard Kipling

9
(4) GlobChem Production/Transportation Problem
  • A US based multinational produces a specialty
    chemical in four dedicated plants, located in
    Newark Los Angeles, Rotterdam, and Kaula Lumpur
  • The rpoduct is marketed worldwide, and the
    company has just instituted a regional sales
    organziation with sales offices / distribution
    centers based in Newark Rotterdam Sao Paulo
    and Tokyo.

10
Prices and Costs Vary by Region and Plant
11
GlobChems Problem Statement
  • GlobChem wants to determine its annual production
    and distribution schedule in order to maximize
    profits while observing the limits on each
    plants capacity and the maximum sales possible
    in each region. In determining this production
    and distribution schedule, consider the locations
    and capacities of the plans to be fixed.

12
(5) Foresight Co. Production Planning Problem
13
(6) Foreign Currency Trading
14
(6) Foreign Currency Trading- Contd
15
(7) Cambridge Software Corporation
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