Title: Four%20Levels%20of%20Organizational%20Hierarchy
1Four Levels of Organizational Hierarchy
- Operational Level
- TPS order tracking, payroll, sales, marketing
- Knowledge Level
- CAD/CAM, Lotus Notes, spreadsheet/financial
planning, OA - Management Level
- decision support/mis budgeting, cost analysis,
production mix/scheduling, - Strategic Level
- ESS forecasting, profit planning, manpower
planning
2Major types of information systems
- TPS lower level work (order entry)
- OA document management (WP/storage)
- KWS design and analysis
- DSS cost analysis, pricing analysis
- MIS inventory control, capital budgeting
- ESS strategic planning, profit planning
3TPS Types
- Sales/marketing systems
- Manufacturing/production systems
- Human resources systems
- Industry specialized (vertical markets)
4Knowledge Work Systems OA Systems
- KWS Engineers, data analysts (Wall Street
rocket scientists), scientists - Example MRIs and CAT scans, biomedical
- OAS knowledge workers, managers
- Word processing/desktop publishing/presentation
programs, - document imaging/management
5MIS
- MIS supports management level by providing
routine summary reports and exception reports - Example Which students were here in the Fall
who did not choose to return in the Spring?
6DSS
- DSS provides material for analysis for the
solution of semi-structured problems, unique or
rapidly changing problems - provides the ability to do what if analysis
- DSS uses the data from MIS but is
- more a right now analysis than a long-term
structure like MIS
7MIS vs. TPS
- MIS differs from TPS in that MIS deals with
summarized and compressed data from the TPS. - TPS (data) to MIS (information)
8DSS vs. ESS
- DSS provides material for analysis for
- semi-structured problems, unique or rapidly
changing problems - Ability to do what if analysis
- ESS supports senior managers with unstructured
decision-making. - Less analytical than DSS with less use of models
(linear or forecasting)
9Strategic Information System vs. Strategic-Level
System
- Strategic information system
- Changes the goals, operations, products,
services, environmental relationships of
organizations - Changes the very nature of the firms business
- Strategic-level system
- Provide long-term planning information to senior
executives - Not as far reaching and deeply rooted
- Does not transform the organization itself
(fundamentally)
10Value chain vs. competitive forces Models
- Both models complement each other
- Both models are used to aid firms in identifying
where information systems can provide a
competitive advantage - Competitive force model examines external
environment to identify threats/opportunities - Value chain model highlights specific activities
within firm to identify where competitive
strategies can be best applied.
11Four Basic Competitive Strategies
- Product differentiation
- Unique products/services
- Distinct from competititor
- Focused differentiation
- Mine information to focus on previously
unexploited market niche - The new, under 14 millionaires (bacon holder)
- Tight linkages to customers/suppliers
- Lock in customers and suppliers
- facilitate purchasing/raise switching costs
- Low-cost producer
- produce goods and services at a lower price or
with greater efficiency than competitors
12Strategic Systems???
- Strategic systems are difficult to build
- Entail massive sociotechnical changes within the
organization - Organizational boundaries between firm and
customer and suppliers and departments must be
broken down - New relationships among parts of the company and
customers and suppliers must be redefined. - An entirely new organizational structure (Saturn
GM - Resistance to change impacts responsibilities and
jobs
13Information Partnerships Do they work?
- Retailers cooperate with airlines to award
frequent flier miles - Each gains access to customers of the others and
information on good customers - Does this relationship benefit the customer?
14Universal Characteristics of organizations
- Clear division of labor
- Hierarchy
- Explicit rules and procedures
- Impartial judgments
- Technical Qualifications for positions
- Maximum organizational efficiency
15Organizational Differences
- Organizational type
- Environment
- Goals
- Power
- Constituencies
- Function
- Leadership
- Tasks
- Technology
16Environmental and Institutional Model of
Information Systems
- Environmental (Constraints and Opptys)
- Rising cost of labor, competitive action of other
organizations, changes in govt regulations - New technologies, new sources of capital, demise
of competitor, new govt program - Institutional
- Values, norms, vital strategic interests
17The modern manager in an IS environment
- Highly fragmented activities
- Changing activities rapidly
- Spending time pursuing personal goals
- Shying away from sweeping policy decisions
18IS Management Support Strengths and Weaknesses
- Strengths
- Nerve center (email, information)
- disseminator
- spokesman
- resource allocator
- Weaknesses
- figurehead
- leader
- disturbance handler
- negotiator roles
19Structured vs. Unstructured Decisions
- Unstructured
- Nonroutine decisions in which decision maker must
provide judgment and evaluations for which there
is no standard procedure for doing so. - Example a decision to invest in a country of an
untested product history - Structured
- Repetitive and routine with standard operating
solutions. Example product mix, plant
scheduling
20Four Stages of Decision Making by Simon
- Intelligence data and information gathering
- Design Alternatives are established
- Choice Make the choice among the alternatives
- Implementation Put decision into effect
21Organizational Choice Models
22Assignments
- Proctor and Gamble
- Greyhound
- Group Quiz
- To be Announced (info processing)
23(No Transcript)