Pan American Health Organization

1

• OBJECTIVE
• Review the extent of communication preparedness
  for, and identify challenges and constraints in
  coping with AI and a possible influenza pandemic.
• Provide guidance in preparing and or updating
  action plans.
• Develop/strengthen skills in preparing and
  delivering messages guided by basic communication
  theories and global practices.
• Establish clear, intra and inter-country linkages
  between existing communication teams.
• OUTCOMES
• Action plans developed or updated
• Regional electronic network established
• METHODOLOGY
• Interactive presentations.
• Table top and simulation exercises (Responding to
  a crisis).
• First announcement.
• Nearby country announcement.
• Coping with local and international media.

Pan American Health Organization /World Health
Organization (PAHO/WHO) In collaboration with
the Trinidad and Tobago Ministry of
Health Ministry of Agriculture, Land Marine
Resources Two day Workshop on
Funded by USAID Cascadia Hotel Trinidad 17
18 January 2007
Outbreak and Crisis Communications Workshop
For Caribbean Countries
2
PROGRAMME 17th January 2007 8.30 9.00 a.m.
Registration Opening Welcome
Chairperson Dr. Avril Siung-Chang,
Environmental Health
Advisor,
PAHO/WHO (Trinidad and Tobago) Remarks Dr.
Carol Boyd-Scobie,
PAHO/WHO Representative,
Trinidad and
Tobago Greetings Hon. Jarrette
Narine, Minister of Agriculture,
Land and Marine Resources, Trinidad and
Tobago Feature Address Honorable
John Rahael, Ministry of Health, Trinidad and
Tobago 10.00 10.30 a.m. B R E A
K Chairperson Ms. Bryna
Brennan, Social Communications Advisor,
PAHO/WHO,
Washington D.C. 10.30 10.45am.
Overview of situation Dr. Avril Siung Chang,
Environmental Health Advisor,
PAHO/WHO
(Trinidad and Tobago)
10.45 - 11.00 a.m. The
Communication Challenge Guidelines for Action
Policy, Clare Forrester Media
and Communication Advisor
Office of Caribbean Program
Coordination, PAHO/WHO 11.00 11.15 a.m.
Introduction of tabletop exercise, Clare
Forrester,
Media and Communication Advisor
Office of Caribbean Program Coordination,
PAHO/WHO 11.15 11.40 a.m. Simulation
Exercise 1. 11.40 12.30 p.m. Group
activity 12.30 1.30 p.m. L U N C
H 1.30 3.00 p.m.
Presentation 3.00 3.30 p.m. B R E
A K 3.30 4.30 p.m. Group Activity
(cont.)
PROGRAMME January 18th, 2007
9.00 10.30 a.m. Simulation
2 Press Conference 10.15 - 10.30 a.m.
B R E A K 10.30 - 11.30 a.m.
Presentation and Discussion 11.30 12.30 p.m.
Electronic Networking Caribbean Wiki,
Terry Ally, Editor Searchlight
Newspaper, St. Vincent and the
Grenadines 12.30 1.30 p.m. L U N C
H 1.30 2.30 p.m. National
Plans 2.30 3.30 p.m. Simulation 3
3. 30 4.30 p.m. Presentation
next steps.