Title: Easier to Use than your Local Yellow Page Print Book
1Finally!!
A Yellow Page Directory
- Easier to Use than your Local Yellow Page Print
Book - In the Traditional Phone Book Format
- Search. Click. Done.
2Finally!!
A Yellow Page Directory
- Easier to Use than your Local Yellow Page Print
Book - In the Traditional Phone Book Format
- Search. Click. Done.
We started out over 5 years ago as a small
Internet company called RCityWeb.com. We built
developed websites for small and medium size
business owners like yourself and as Media
Consultants also sold other forms of advertising.
We then realized that building a website was not
enough. Without exposure in all the major search
engines, finding one of our customers websites
was almost impossible. After years of fine
tuning, we have developed a new and innovative
way to bring new customers to our clients! To
better understand your business, I need to ask
you a few questions. Ask questions from your lead
sheet! Dont forget to ask about forms of
advertising they have used in the past and
present!
3How People Find Us!
- YellowPageCity has Over 60 million Page Views
Annually!
YellowPageCitys Online Traffic
Traffic YellowPageCitys traffic to its Online
Directories comes from many varied sources on the
web. The information provided in the pie chart
above represents who those sources are and is
based on data collected by Hitslink.com,
an independent data collection company.
4How People Find Us!
- YellowPageCity has Over 60 million Page Views
Annually!
YellowPageCitys Online Traffic
Traffic YellowPageCitys traffic to its Online
Directories comes from many varied sources on the
web. The information provided in the pie chart
above represents who those sources are and is
based on data collected by Hitslink.com,
an independent data collection company.
We at Yellow Page City pride ourselves by
substantiating our volume of traffic with an
independent reporting agency. Show Hits Link
Report Here!
5More Business Immediately!
- Internet Yellow Pages Statistics- 45 Million
people use Internet Yellow Pages every month-
84 Contacted a Business they found- 62 made a
purchase from a business they contacted- 64 of
purchasers are new customers - Yellow Pages Association (YPA) - 2005
- Internet Usage is Increasing Daily
- - 163 Million or (75) of All U.S. Adults are
Now Online - - 62 of them are using the Internet to gather
Information about Products - or Services
- Harris Poll - May 2005
- More than 80 of Internet users turn to the Top 3
Search Sites - Google, Yahoo!, and MSN. - Nielsen NetRatings Aug. 2006
6More Business Immediately!
- Internet Yellow Pages Statistics - 45 Million
people use Internet Yellow Pages every month -
84 Contacted a Business they found - 62 made
a purchase from a business they contacted -
64 of purchasers are new customers - Yellow Pages Association (YPA) - 2005
- Internet Usage is Increasing Daily
- - 163 Million or (75) of All U.S. Adults are
Now Online - - 62 of them are using the Internet to gather
Information about Products - or Services
- Harris Poll - May 2005
- More than 80 of Internet users turn to the Top 3
Search Sites - Google, Yahoo!, and MSN. - Nielsen NetRatings Nov. 2005
Show relevant documentation or articles to back
up claims.
7We Are Search Engine Friendly!
Our Top Search Engine Placement Makes Sure Your
Ad Gets Seen.
- Top Search Engine Placement in The United
States(United States Yellow Pages in Google,
MSN, Yahoo) - Top Search Engine Placement in Most Cities,
Communities and Towns(Omaha Yellow Pages in
Google, MSN, Yahoo) - Google Sponsored Links included with any Ad
Purchase Top Heading Search Engine Placement
for your Ad (Cleveland Florists, Rochester
Accountants, Buffalo Beauty Salons, etc.) - (Linked to Customers Heading in Directory
Conditions May Apply)
8We Are Search Engine Friendly!
Our Top Search Engine Placement Makes Sure Your
Ad Gets Seen.
- Top Search Engine Placement in The United
States(United States Yellow Pages in Google,
MSN, Yahoo) - Top Search Engine Placement in Most Cities,
Communities and Towns(Omaha Yellow Pages in
Google, MSN, Yahoo) - Google Sponsored Links included with any Ad
Purchase Top Heading Search Engine Placement
for your Ad (Cleveland Florists, Rochester
Accountants, Buffalo Beauty Salons, etc.) - (Linked to Customers Heading in Directory
Conditions May Apply)
- If you were to type United States Yellow Pages
in Google, Yahoo, MSN, AOL, we would be listed
on the first page usually in the 1
position.Show United States Yellow Pages Stats
Page for major search engines - If you were to type Your City Yellow PagesShow
your city Yellow Pages Stats Page for major
search engines - If you were to type Your Town Yellow Pages
Show your town Yellow Pages - Google Sponsored Links are included with any
Display Ad purchase. - Show Rochester Caterers sponsored link in
Google. - Show Caterers Heading in Book
- Click on link in Customers ad to link to
customers website. - Explain that the link in Google goes directly to
their heading. Obviously, the largest ad in the
heading will get seen first.
9Choose an Ad size
Business Card 440x235 Pixels BCL ¼ Page
Full Page 890x480 Pixels FPL Full Page
Half Page 890x235 Pixels HPL ½ Page
Double Half Column 440x235 Pixels DHCL ¼ Page
Triple Column 665x480 Pixels TQPL ¾ Page
Double Three Quarter Column 440x357 Pixels DTQL
3/8 Page
Half Column 215x235 Pixels HCL 1/8 Page
Double Column 440x480 Pixels HPVL ½ Page
Triple Half Column 665x235 Pixels THCL 3/8 Page
10Choose an Ad size
Business Card 440x235 Pixels BCL ¼ Page
Full Page 890x480 Pixels FPL Full Page
Half Page 890x235 Pixels HPL ½ Page
Business Card 440x235 Pixels BCL ¼ Page
Full Page 890x480 Pixels FPL Full Page
Half Page 890x235 Pixels HPL ½ Page
Half Page 890x235 Pixels HPL ½ Page
Full Page 890x480 Pixels FPL Full Page
Double Half Column 440x235 Pixels DHCL ¼ Page
Triple Column 665x480 Pixels TQPL ¾ Page
Double Three Quarter Column 440x357 Pixels DTQL
3/8 Page
Half Column 215x235 Pixels HCL 1/8 Page
Double Column 440x480 Pixels HPVL ½ Page
Triple Half Column 665x235 Pixels THCL 3/8 Page
Do you have an advertising budget? How much do
you spend each year to promote your business?
11Display AdFPL Full Page Landscape
12Display AdFPL Full Page Landscape
13Display AdTQPL 3/4 Page Landscape
14Display AdTQPL 3/4 Page Landscape
15Display AdHPVL 1/2 Page Vertical Landscape
16Display AdHPVL 1/2 Page Vertical Landscape
17Display AdHPL 1/2 Page Landscape
18Display AdHPL 1/2 Page Landscape
19Display AdDTQL 3/8 Page Double Three Quarter
Column Landscape
20Display AdDTQL 3/8 Page Double Three Quarter
Column Landscape
DTQL 3/8 Double Three Quarter Column Landscape
21Display AdTHCL 3/8 Page Triple Half Column
Landscape
22Display AdTHCL 3/8 Page Triple Half Column
Landscape
23Display AdDHCL 1/4 Page Double Half Column
Landscape
24Display AdDHCL 1/4 Page Double Half Column
Landscape
25Display AdBCL 1/4 Page Double Half Column
Landscape
26Display AdBCL 1/4 Page Double Half Column
Landscape
Card scanned in as is charges will apply for
major changes Website Promo limited to FREE 1
Page Basic
Show Live Ads Stats in Customers Appropriate
Heading!
27Display AdHCL 1/8 Page Half Column Landscape
28Display AdHCL 1/8 Page Half Column Landscape
29Display AdHCL 1/8 Page Half Column Template
Selection
30Display AdHCL 1/8 Page Half Column Template
Selection
On the 1/8 Page Ads, backgrounds are as they
appear below. No logos or pictures may be added
to an 1/8 Page Ad, except for the customers logo.
31Ipagepro Basic Website Templates
32Ipagepro Basic Website Templates
With an IPagepro Basic Website, you can choose
from up to 4 different page templates. We will
set-up your basic website initially and show you
how to make changes to it yourself, if you
desire. Its as easy as clicking a mouse
button.If customer does not have a website,
offer them a free 2 page basic website, with
their own .com address, as a signing bonus for
purchasing today. (Free website uses About Us
and Contact Us page templates. Custom
Backgrounds or additional pages are available at
additional cost. Refer to pricelist for
details.)If they already have a website, offer a
free bulk search engine submission to over 600
search engines instead.
33How Do I Add More Revenue to the Bottom Line?
Its Easy
- With YellowPageCity as Your Online Partner!
34How Do I Add More Revenue to the Bottom Line?
Its Easy
- With YellowPageCity as Your Online Partner!
Test Close! I recommend a _________(1/4 Page
Ad). Base Ad size on information gathered from
customer as to budget Ad Placement in
Heading.Review Pricing with customer. The cost
is ______ a month. All we ask for is the 1st
and last 3 months payments as a deposit of
______, with the balance of 8 payments at
______ a month. Can we start on this today? If
customer says, I have to think about it or I
never make decisions on the spot sayI can
appreciate that, so my company has put together a
special incentive to buy Today! Second
Close!Review Your Offer then Close.This is
what I can do!Purchase a Display Ad Today, yes
Today, and place the same ad in any 2nd heading
of your choice, at No Charge! With enthusiasm
and an authoritive tone of voice!!!! Be
assumptive and closeWhich 2nd heading do you
think you would like to be in? Pull out
contract and be ready to write! If customer
still says no. Third Close!Review Your Offer
then Close. I have one final offer to earn your
business Today.Pay for 10 months upfront and
receive the last 2 months Free! Thats a savings
of 16.7. Its now only ______ for the year
instead of ______. In good faith, give me ½
down today, and ½ on completion of your Ad. We
will not make your ad live until we get your
final approval. _____________________
(customers first name), Lets get started Now!
35Return On Investment
- ROI Return On Investment
- Average number of leads to make a sale?
- What is your average profit per sale?
- Lets pick an ad size you feel will do the job
for you. That will cost - Amount of leads needed to break even
- You will need 3 sales or 30 Leads to pay for your
900 Ad purchase.
Examples 10 Leads 300 900 30 Leads
36Return On Investment
- ROI Return On Investment
- Average number of leads to make a sale?
- What is your average profit per sale?
- Lets pick an ad size you feel will do the job
for you. That will cost - Amount of leads needed to break even
- You will need 3 sales or 30 Leads to pay for your
900 Ad purchase.
Examples 10 Leads 300 900 30 Leads