OYSTER BAY, INC

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OYSTER BAY, INC
By AHMED AL-LASLAS MASAKI OSADA
PAMELA UKPOMA
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OUTLINE

• COMPANYS OVERVIEW
• BUSINESS PLAN
• TECHNOLOGY
• DESIGN
• MARKETING
• FULLFILMENT
• FUTURE PLANS
• BUSINESS MODEL

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COMPANYS OVERVIEW

• OYSTER BAY, INC IS A DEALER IN YACHTS
• CUSTOMERS ARE HIGH INCOME BUSINESS EXECUTIVES,
  RETIREES AND WEALTHY INDIVIUALS
• OYSTER BAY, INC HAS OFFICES AND HARBOR IN MAJOR
  U.S EAST COAST PORTS

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BUSINESS PLAN

• PLAN IS TO INSTALL A WEB SITE
• CLICK-AND-BRICK
• BUSINESS-TO-CONSUMER (B2C)
• M-COMMERCE

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TECHNOLOGY

• SECURE
• BACKUP
• OUTSOURCING

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DESIGN

• USER FRIENDLY
• PANORAMA IMAGES
• OFFER SERVICES

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MARKETING

• CUSTOMER SERVICE
• CRM STRATEGY
• ADVERTISMENT
• ONLINE PROMOTION
• IN-STORE ADVERTISMENT
• OPT IN EMAIL LIST
• FOLLOW UP
• MAINTENANCE

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FULFILMENT

• CUSTOMER SERVICE
• ASSURANCE OF CUSTOMER SATISFACTION
• LINKS TO INVENTORY
• PROCESSING ORDER

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FUTURE PLANS

• CUSTOMIZATION
• INSURANCE OPTIONS
• FINANCE OPTIONS
• RENTING
• OPEN WEST COAST PORTS
• DELIVERY

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BUSINESS MODEL
Customers are linked through Extranet
Transactions are processed
Web page provides information and ordering
Customers can contact our customer representative
Customer gathers information
Payments are made physically
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QUESTIONS