Australia Tourism Market Outlook to 2019

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Travel and Tourism in Australia to 2019
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• Published February 2015
• No. of Pages 159
• Single User PDF US 1950

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Australia Travel Tourism Market to 2019

• Australia's tourism sector continued to perform
  well in 2014, with positive growth across inbound
  and domestic categories. High expenditure of
  AUD30.9 billion (US28 billion) by international
  visitors in 2014, and AUD77.6 billion (US70.5
  billion) by domestic travelers places the
  Australian tourism sector in a strong position to
  achieve the 2020 target of AUD115 billion
  (US104.4 billion) in overnight expenditure. The
  growth was largely driven by a strong increase in
  tourists from Japan, Singapore, Malaysia, South
  Korea, and Indonesia which grew by 22.4, 10.7,
  13.8, 8, and 13.8, respectively. This signals
  that Australia's tourism board is moving in the
  right direction as it outlines in Tourism 2020
  plan to expand inflows and expenditure from key
  Asian markets. The 2020 plan will be taken-up in
  three phases and the first phase 'Setting the
  foundations' spanned from 2011 to 2014 ended
  recently.

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Australia Travel Tourism Market to 2019

• The Australian economy is expected to grow at a
  CAGR of 5.54 over the forecast period while the
  unemployment rate is projected to decrease from
  6.2 in 2014 to 5.7 in 2019. Healthy economic
  growth and decreasing unemployment will benefit
  the growth of Australian domestic and outbound
  tourism over the forecast period.
• Domestic trips expanded by 5 in 2014 totaling
  78.3 million while expenditure valued AUD77.6
  billion (US70.5 billion), registering a growth
  of 3.5.However, the expenditure declined by
  -2.4 in 2013 despite a growth in the number of
  tourists. The decline was largely attributed to a
  contraction in business expenditure, indicating
  that business travelers and companies exercised
  caution in business spending as currency started
  to depreciate in 2013.
• The 2020 Australia Travel Tourism Industry
  Potential lists the prime targets of the
  Australian government's tourism strategy, Tourism
  2020. It outlines the tourism sector's collective
  goal to generate AUD115 billion (US104.4
  billion) to AUD140 billion (US127.1 billion) in
  overnight visitor expenditure (including both
  inbound and domestic) by 2020

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Australia Travel Tourism Market to 2019

• Australia's leading airlines the Qantas Group and
  Virgin Australia, reported a combined loss of
  AUD3.4 billion (US3.1 billion) in 2013-2014,
  while combined revenues declined by only 1.3
  i.e. AUD290.7 million (US264 million). The
  combined loss was primarily attributed to
  increased expenses incurred by both airlines over
  the fiscal year, exacerbated by the Australian
  dollar (AUD)depreciating 11 against the US
  dollar (US)in 2013-2014.
• The occupancy rate in Australia increased by 1.5
  to 66.9 in 2013-2014, and has been fueled by
  slow growth in national room supply. The trend is
  expected to continue in short term with
  occupancies projected to rise by another 1.7
  annually until December 2016. This trend will be
  seen particularly in Adelaide, Melbourne and
  Sydney, as strong demand has increased occupancy
  rates in these cities, in comparison to the
  national average. Increased occupancy rates in
  these cities will translate into strong revenue
  growth and RevPAR. In 2013-2014, occupancy rate
  in Sydney, Melbourne and Adelaide increased by
  6.1, 7 and 5.3 respectively. In line with this
  trend, revenues grew by 8.5, 7.6 and 6.2

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Australia Travel Tourism Market to 2019

• Avis Budget Group Inc. acquired New Zealand-based
  Apex Car Rentals for a consideration of US29
  million in cash, along with the book value of
  Apex's rental fleet and potential earn-out
  payments based on its financial performance in
  2012. The takeover of Apex which has a fleet of
  over 4,000 rental cars throughout locations in
  Australia and New Zealand will strengthen Avis's
  presence in these two countries

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