Styletag

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Styletag.com is a members-only destination for a
life of style and fashion, where members delight
in discovering private sale boutiques that open
daily and stay open only for a short time. We
offer Premium Luxury brands, across fashion,
home and lifestyle, at up to 70 off. Every sale
undergoes strong curation. We are a community
where members are inspired to have a superior
lifestyle through an engaging enriching
experience by inducing creativity, excitement
style in their lives. Our mission is to bring to
the world a curated portfolio of aspirational
brands that leaves people inspired  and  crave
for more endlessly, while at the other end we
constantly strive to partner with innovative
customers, vendors and associates to create a
mutual enduring value. Ever since our launch, we
have seen an overwhelming response from our
members and all our success is largely due to
unmatched capabilities in end-to-end customer
delight through focused merchandising
marketing, innovative technology production,
and failsafe logistics. Above all, we are a
bunch of people who love to indulge in style and
shopping just like our Members. 
Dress courtesy 5X by Ajit Kumar
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ABOUT FFOLIO
Founded in 1991, by Yashodhara and Sanjay Shroff
ffolio was the first ever multi designer
luxury store in southern India. The brand has
been synonymous with some of the finest
couturiers and craftsmen from the sub
continent. Likes of JJ Valaya, Jason Cherian ,
Anamika Khanna, Rohit Bal, Rohit Khosla, Tarun
Tahiliani, Raghvendra Rathore and many
more.. The store is driven by the latest trends
suited for the most refined and sophisticated
tastes of the crème de la crème of the fashion
fraternity. A pioneer in the Indian fashion
industry, ffolio over the years has managed to
etch out a niche and carve a unique identity for
itself in the luxury retail industry and is today
a name to reckon with.
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STYLETAG is
A members-only flash sale e-commerce website,
sale typically lasts for 7 days. Indias first
Curated Fashion and Lifestyle Destination
Premium Luxury Offerings. A thought leader
Our LookBook allows members to shop the seasonal
look and latest trends. An innovator in the
online space in terms of concepts, ideas and
technology.
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MEET THE TEAM
Sanjay Shroff Founder Director Has 20 years
experience establishing and running successful
ventures in retail, fashion, and manufacturing
MBA from Kellogg School of Management. Yashodhara
Shroff Founder Director Experienced fashion
professional with 20 years of experience in
fashion and luxury retail. Credited with being
the launch pad for several stalwarts of Indian
fashion. Jitendra Virwani Co-Founder Heads
Embassy Property Developments Limited, one of
India's leading property developers over the last
25 years Embassy has developed 28.5 million sq
ft. of commercial, retail and residential spaces
in India and overseas. Vivek S.P Co- Founder
Director and Chief of Operations 10 years of IT
experience with 8 years in Nordstrom. Has
successfully setup IT operations in
offshore(Bangalore) and Near shore(Mexico).
Prashanth Co- Founder and Chief of Technology -
Regularly listed as one of Indias leading
technology bloggers (2009/10). Sounjanya Co-
Founder - Passionate about designing and has a
range of awards to her credit. Responsible for
user interface. OUR SUPPORTERS Dipak C Jain Dean
of INSEAD and former Dean of The Kellogg School
of Management at Northwestern University. He
serves as an Independent Director on the Board of
Reliance Industries Limited. Served as a
consultant to Microsoft, Novartis, American
Express, Sony, Nissan, Motorola, Eli Lilly
Company, Phillips Hyatt International. Haigreve
Khaitan Managing Partner of Khaitan Co's
Mumbai Office and also heads Khaitan Co's MA
practice.  IFLR 1000 has recommended him as one
of the leading lawyers in India.
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STYLETAG.COM - KEY FEATURES
Very High Fashion Quotient Fills the Premium
Up-market void Periodic looks/themes curated by
the STYLETAG Creative Team available only to
members of the site. Latest fashion news, what's
new, editorials, write ups on fashion, art,
lifestyle etc in the magazine section Style tips,
fashion queries resolved in our QA section.
Strong Curation Selection in Merchandising
Hand-picked pieces from a host of Indian and
international brands as well as the countrys
finest designers Brands. All the merchandise
undergoes strong curation and quality checks by a
team of experts. A wide range of offerings across
many categories such as Clothing, Footwear,
Fashion Accessories, Jewelry, Watches,
Fragrances, and many more for both men women.
Of the Customer By the Customer For the
Customer No Questions Asked exchange/return
policy within a window of 7 days. Delivery across
500 cities across the country Innovative packing
options. Free Shipping, Facility of Cash on
Delivery for all Orders and every shopper gets
personal assistance.
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VALUE PROPOSITION

• Surplus stock clearance
• Brands typically have surplus stock of 30-60.
• Surplus stock is sold at discounts of 30-80
• Brand Reinforcement
• Besides surplus stocks we also offer current
  seasons merchandise at a 5 - 10 discount to the
  customers.
• A Separate segment, dedicated to the current
  seasons merchandise, gives the brand a strong
  platform for brand building, and a strong
  curation preserves prevents brand dilution.
• Unmatched support to the Brand reach the right
  set of customers
• Reach to thousands of potential buyers, 70
  Female, 25-35 yrs, Metros/Tier I cities,
• Extensive levers of Marketing Paid campaigns
  (Facebook, Google, Network Ads, Affiliates),
  Email Marketing, SEO, Social Media Marketing,
  Referral Marketing, Print Media Campaigns,
  Alliances Associations etc
• Our online store front is visually appealing and
  the website is designed to create a conducive
  environment for shoppers to buy .

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WORKFLOW
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TERMS CONDITIONS

• Mode of Business Consignment/Sales Or Return
• Commercials We are working on 2 business models
• Current season merchandise - will be discounted
  from 5-10 of the MRP. In this case styletag aims
  for 30- 40 margins on MRP.
• Past season Merchandise Such collections will be
  sold at attractive discounts to the end consumer
  ranging from about 20 -80 off. In this case
  styletag aims for 30-35 margins on Discounted
  MRPs.
• Flat Mark-down system Stock can be discounted
  flatly from 50-80, where styletag has discretion
  to fix the selling prices on the website.
• CST/Taxes/VAT are to the account of the
  brand/vendors.
• Timelines Total 15 - 20 days for blocking the
  merchandise
• 5-10 days E-catalog / LookBook shots.
• 5- 7 days for sale event .
• 3 days Dispatches of sold merchandise to
  Styletag.

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TERMS CONDITIONS CONTD..

• Product
• Samples are required in S M sizes.
• We are open to receiving all lines, which may
  include pieces across price ranges/styles/collecti
  ons.
• On receipt of the merchandise, we will have all
  the products professionally shot at our expense
  (the images will be our property)
• Along with the pieces, we would like to receive a
  spec sheet consisting of all the product details,
  which include Style description, style code,
  color, size, material used, fit etc.
• You would need to dispatch stocks with your
  delivery challan with our TIN No. 29430607432 to
  our Warehouse.
• Logistics
• All freight charges from the Brand to styletag
  will be to the Brands account. This would also
  include the freight charges for dispatching
  samples to styletags premises for photo shoot.
• We confirm that all of your stocks kept with us
  will be adequately covered for Insurance under
  fire and burglary policy

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STYLETAG TV
Styletag Teaser Video
Lookbook Behind the Scenes Video
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1908 still pictures across the world, one camera,
7 days, 3 people and a lot of hardwork just to
tell you that we want more people to like you
more and more and more..... t
1908 still pictures across the world, one camera,
7 days, 3 people and a lot of hardwork just to
tell you that we want more people to like you
more and more and more.....
What really gets put into making our lookbooks.
Watch as the clothes, the hair, the make up, the
location all come together and take you to
another world.
1908 still pictures across the world, one camera,
7 days, 3 people and a lot of hardwork just to
tell you that we want more people to like you
more and more and more.....
See Styletag Videos _at_ http//www.youtube.com/style
tagdotcom
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THANK YOU