10 Ultimate Reasons For Starting Ecommerce Website

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Ultimate reasons
For starting
Ecommerce Website
Even if you have a physical store
at high street
Compiled by www.3iinfo.co.uk
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1
Brand Building doesnt necessary
If you have a well-established store or outlet at
high street that means a group of audience are
aware of your brand and business. You dont need
to create a customer base. Your physical store
is also a mark of trust.
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2
Minimal Investment Maximum ROI
Set up an ecommerce store is far economical
compare to physical store. Like for example if
you are planning to expand your business from
Stourbridge to London, then you have to pay
minimum 10,000 pa for 380 sq. ft. shop. This is
an average rental of retail shops, you should
consider other relevant expenses too. Now compare
ecommerce establishment with this one. You can
start the complete ecommerce website with all
setup within 1500. You can hire affordable
ecommerce Development Company for ecommerce store
design and development. Yearly 144 approx. you
need to pay for web hosting.
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3
Uplift the physical store sales too
Ecommerce website is not only the shopping
atmosphere but also a wonderful medium for
browsing as well. Number of people who first
explore the product on website, get all the
information from the site, compare price with
other retailers and then buy it from your outlet.
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4
Earn Customers love for your products and
services
Customers never stay silent, they always share
opinions and feedbacks regarding your products
and services whether it is good or bad. You just
make sure that they favor you positively.
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5
You should present where people spend more times
in a day
According to a survey conducted by Ofcom, People
spend more than 8 hours and 41 minutes a day
with media (including TV, Radio, internet
etc.) this is approx. 20 minutes more than
asleep. Identify this behavior and reach to your
target audience as the same way they expect.
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6
Enhance the trust factor and brand equity
In present time the customer is smart and
tech-savvy. So he/she double check your brand
and product before buying. If you have a website
and fair number of fans or followers on social
media, he/she will trust your brand. In this way
your brand equity also increases because you
will get the benefit of word of mouth.
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7
Less expensive promotion for new offers or
discounts
If you set up a physical store in any city, you
will spend thousands of bucks with print
advertisement and other local promotional
medium. But in ecommerce store all the
promotional techniques are cost effective whether
it is SEO, social media promotion or Email
marketing. Even paid channels drive very
potential visitors at very low cost.
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8
Dont require much staffing for sales and
administration
In ecommerce segment of sales you can handle all
the activities with minimal staff. To handle
inventory and order you need one or two person
and one person for shipping or delivery
management. You can handle customer support as
your own. You can outsource SEO and social media
to any bespoke SEO agency who provide these
services.
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Your loyal customer can shop anywhere from all
across the globe
Sometimes your loyal customers move away from
your reach, so it is not possible to visit your
physical store. Ecommerce is a medium to keep the
customer engaged with your brand.
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10
Beat your competitors who are still not updated
with ecommerce
For example you have a footwear shop in
Stourbridge, and there are 15 other shops in
your area which you can say competitors. Now out
of these 16 retailers, how many retailer offer
online shopping like you? Hardly two or three,
prospect customers who are likely to buy shoes
order online from one of these three sites.
Others who have no online stores simply lose the
customers!!!
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Thanks
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Source http//www.3iinfo.co.uk/blog/even-physical
-store-high-street-still-set-online-store/