Instantly Boost You App Downloads

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9 Tips To Boost Your App Downloads
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So, you have finally built your mobile app. The
design looks appealing, the app is responsive and
you have followed all the guidelines of mobile
application development from the core.

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But there is a concern, and it's a major one.
Your app is not getting the response you were
expecting and it is lagging behind.
If this sounds to be YOUR case, you are not
alone. Many elite app developers have faced the
same issue of getting a cold response from the
Google Play Store once the app goes live.
All it takes is a little know-how to giving a
little tweak to let the masses know of your
app.yourbring your app to the attention of the
masses. Paying attention to the app listings is
as important as developing it.
Here are some tips that will help you get more
downloads
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Step 1 Get A Captivating App Icon
Your app icon is the first thing someone sees in
the app store, so the design you choose is
critical for your success. And here is how to
have a perfect icon for your app.

• Pick a bold and unique icon
• Do not add too much info or colors
• Avoid using a photo
• Keep the right size and dimensions
• Avoid using too many words
• The icon must represent the main feature of the
  app

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Step 2 Reach Out The Social Media
Your voice over the social media must match
the context of your app. If the app is about
creativity or a gaming app, do not bore your
audience with business news.

• The platforms where you can get the attention of
  maximum audience are
• Facebook
• Twitter
• Pinterest
• YouTube
• LinkedIn

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Step 3 Name And App Description Description
is one of the main places where you need to focus
on. It is the next thing that would be noticed,
after the icon. Here is how to make the most of
it.

• Do not use the already taken names
• Try to keep it small and easy to remember
• Regardless of the limit, keep the description
  small and less promotional
• Use keywords in the description

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Step 4 Have A Marketing Strategy
Typically, app marketing is spread over a few we
eks or months. But if you need to act quickly,
funnel all your marketing funds in a smaller time
frame. Here are the targets for an effective
marketing strategy

• Social media
• Email marketing
• SMS marketing
• Content marketing
• App directory sites

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Step 5 Ask The Users For Reviews
Organic reviews from the actual app users are
way more valuable than others. It also helps the
mobile app developers to mend the weak areas for
which the app is lagging behind.
Not only will ths organic feedback let other
users know the app better, you will also be aware
of what should be done to improve the app.
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Step 6 Use Captivating Screenshots And
Videos App related pictures which represent the m
otive and user interface of the app can instantly
boost the download rate. Use screenshots from the
app itself to let the people know what's inside
the app.

• Use the following tips for uploading app
  screenshots
• Give priority to the major feature of the app
• Use in-action screenshots
• Put captions and arrows to highlight varoius
  functions

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Step 7 Create A Viral Loop It is a simple way of
converting your app users into marketers. And
here is how you can create a limitless viral loop

• Especially for a gaming app, add features where
  users can challenge their friends to beat their
  scores
• Use 'help or refer a friend' to give bonus or
  reward points to the app users
• A popular loop strategy is jump the queue. Here,
  the users are in a virtual queue before the
  launch of a product. The more they share the app,
  the forward they move

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Step 8 Localise Your App Especially in the cas
e of android app development, it is important for
the app to be globalized. Act smart and target
all teh potential markets of the world to
maximize downloads.
First of all, use app investigating tools like
App Annie to know your competition. Study these
apps throughly and focus on its drawbacks. Read
the reviews and funnel down the tweaking in that
direction.
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Step 9 Work On Your App Retention Rate
Even if you start getting good number of
downloads, it is important to satisfy the users.
If the app users do not get what they expect,
they will simply hop to another app.

• Focus on the following aspects
• App usage in terms of users, session timings,
  retention rate
• Technical feedback in terns of bugs, crash
  reports, firmware data
• Interest of the audience in terms of social media
  sharing and feedback

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Conclusion
Always remember that it will be the app users who
decide the fate of the app. Keep their
preferences in mind and serve them with something
they cannot get over with. The tips discussed
here are the boosters that will help you achieve
your goals.