Herbalife Performance in Vietnam,Amway Share in Vietnam,Vitamins and Dietary Supplements in Vietnam-Ken Research

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Vietnam Nutraceuticals Market Report 2021 Ken
Research
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Vietnam Nutraceuticals Market Outlook to 2021 -
Rising Demand For Infant Products and Probiotic
Supplements to Foster Future Growth focuses on
overall market size for Vietnam nutraceuticals
market, market segmentations on the bases of
dietary supplements, functional food beverages
and distribution channels, dietary supplements
sub-segmentation by type of supplements,
functional foods and beverages sub-segmentation
by product category. The report also covers
Government regulations for nutritional and
dietary supplements in Vietnam, import and export
scenarios of nutritional and dietary supplements
in Vietnam Government Regulations for Nutritional
and Dietary Supplements in China, trends
developmentstrends developments in the market
and competitive landscape of major players in
Vietnam Nutraceuticals Market. The report
concludes with market projection for future and
analyst recommendation highlighting the major
opportunities and cautions.
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Vietnam Nutraceuticals Market Size In 2016,
revenues of Vietnam nutraceuticals industry
including dietary supplements and functional
foods and beverages collectively, accounted to
USD million. The market recorded the growth at
a CAGR of , from USD million generated in the
year 2011. The rising awareness and knowledge
about health and fitness is one of the major
drivers for nutraceuticals market in Vietnam. The
Vietnamese population strongly believes that diet
has a major role to play in health aspects.
Increase in the purchasing power has also helped
the Vietnamese population in spending high amount
towards good quality nutritional supplements in
order to adopt a healthy living lifestyle.
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By Dietary Supplements, and Functional Foods and
Beverages Functional foods and beverages segment
dominated the Vietnam nutraceuticals market with
revenue share of in 2016. The growing health
consciousness and self health conscious attitude
among Vietnamese population is the major factor
responsible behind such high share of the segment
in the country. Additionally, the growing demand
for functional foods in the country has resulted
in increased usage of imported products as people
tend to trust these brands more than domestic
brands. However, dietary supplements segment has
grown over a CAGR of in the estimated period
of five years from 2011 to 2016 due to growing
awareness among customers about the benefits of
nutraceuticals which have been spread via
word-of-mouth, rising education levels and
advertising.
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The mass merchandisers segment dominated Vietnam
nutraceuticals distribution channel by grabbing
largest share of , thus generating revenue
worth USD million in the year 2016. Vietnamese
population demands for both new and wide product
offerings. Multi-channel strategies adopted by
mass merchandisers are gradually more focused on
synergies between stores and online selling of
nutraceuticals products, by boosting their sales
through click and collect delivery options,
including drive-through locations. Other major
distribution channels include convenience stores,
door-to-door sales, pharmacies, and mail
orders. Dietary Supplements Segmentation by Type
of Supplements Herbal supplements dominated the
market with revenue share of in 2016. High
prevalence of herbal supplements has been
witnessed in beauty and personal care section
which have driven the dietary supplements market
in Vietnam. Ginseng was the most popular herbal
dietary supplement used in Vietnam.
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The segment grew at the highest CAGR of in the
estimated period of six years from 2011 to 2016.
Omega 3 fatty acid segment is gaining popularity
in the country with growing number of patients
suffering from cardiac disorders. The highest
selling omega 3 fatty acids supplements in
Vietnam are fish oil supplements. Functional
Foods and Beverages Market Segmentation by Food
Category Health segment dominated the functional
food and beverages market with a revenue share
worth in Vietnam functional foods and
beverages market in year 2016. In Vietnam, health
supplements are consumed for growing concern
towards anti-aging, strengthen resistance,
reducing risk towards diseases, developing
abundant health, support human beauty and health
treatments. Digestive segment followed health
segment with revenue share worth in Vietnam
functional foods and beverages market in 2016.
The major reason behind this share is the strong
demand in Vietnam for digestive products to deal
with diarrhea.
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Competitive Landscape Amway dominated the Vietnam
dietary supplements market by contributing
maximum revenue share of in 2016 majorly by
providing the specific products which could
satisfy the growing demand of health concerns
against strengthen resistance, helps in
beautification and health treatment, decrease the
risk of diseases and concerns of anti-aging.
Additionally, the companys strategic expansion
of its business operations by investing in USD
million manufacturing plant in Ho Chi Minh City,
Vietnam in 2015 for the production of their
Nutrilite brand helped the company in providing
products in affordable cost, thus generating
revenues for Amway in dietary supplements
category. Tienz and Herbalife are other major
players operating in the market with revenue
shares in decreasing order.
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Vietnam nutraceuticals market is estimated to
display a growth with a rising standard of living
and health consciousness among the Vietnamese
population. They believe nutraceuticals products
provide good health benefits. The growing
investments by the international players like
Amway and Yakult Honsha are expected to further
increase the awareness about the nutraceuticals
in the market, which would fuel the market during
the forecast period. Moreover, the growing number
of domestic players in the market is further
expected to accentuate the growth during the
forecast year. Companies such as TH Group and
Vietnam Food are continuously engaged in
developing new and innovative products for the
market. The market for nutraceuticals in Vietnam
is estimated to experience a growing demand at a
CAGR of during the forecast period.
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Key Topics Covered in the Report Introduction to
Vietnam Nutraceuticals Market Vietnam
nutraceuticals market size, 2011-2016 Vietnam
nutraceuticals market segmentation by Dietary
Supplements, and Functional Foods Beverages and
Distribution channels Dietary Supplements
segmentation by type of supplements Foods and
Beverages Market Segmentation by Product
Category Regulatory Landscape of
Vietnam Competitive Landscape of Major Players in
Vietnam Nutraceuticals Market Import Export
Scenario of Nutritional and Dietary Supplements
in Vietnam Major Trends and developments Analyst
Recommendations Vietnam Nutraceuticals Future
Outlook and Projections, 2016-2021
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maceuticals/vietnam-nutritional-supplements-market
/123936-91.html   Contact UsKen ResearchAnkur
Gupta, Head Marketing CommunicationsAnkur_at_kenre
search.com91-9015378249
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