Title: How Call Centers Build Happy Customers
1 How Call Centers Build Happy Customers
2Introduction
- Employee turnover is a phenomenon that refers to
employees leaving the company voluntarily or
involuntarily. - Replacing the existing employee, makes this a
costly attrition for the employer. Call centers
are well known for their high turnovers,
particularly amongst the customer service
representatives. - With an estimated 40 percent turnover, call
centers need to go beyond their traditional
management systems and introduce their employees
to the latest call center software. - Maybe employee retention doesnt just mean
offering a good package there should be several
methods associated with effective employee
retention, few of which are listed below
3Work culture and ownership
- Your employees are a wealth of knowledge and
skills that can help your organization steer
customer oriented activities. - They represent your business and better
understand the customer demands. Thus, it is
significant for you to make the workplace
harmonious and enjoyable for your staff. - For instance You could improve your
infrastructure by providing them discount codes,
additional facilities, and good infrastructure. - You could also offer them personal benefits such
as flexibility in terms of work schedules,
reasonably paid vacations and encourage them to
communicate better. - Most of all, youll need to make them a part of
your organization and delegate ownership of a few
campaigns. - This will not only help the company gather
customer insights but will also create a sense of
belonging in the eyes of your employee.
4Hiring
- It all begins from the time you hire an employee.
- As a matter of fact, not everyone would love to
work at your organization, so the trick is to
find people who would like to. - Hence, it is important to understand the work
profile, skills and his/her cultural fitness in
your organization.
5Training and empowering
- Based on the generational needs, employee age,
decide which method would be best to train
him/her. - But remember! You should be able to inspire your
employees and he/she shouldnt feel defeated
after joining your company. - Virtual call center solutions can help you get
your employees off the phone and improve the
process. More employee engagement, less turnover!
6Motivation
- If an employee is unable to foresight any
development or career opportunities with the
organization, he wouldnt think much before
quitting. - An ideal workplace would be one that helps the
employee improve his skill-set and knowledge. - Additionally, if the employee is performing well,
the company could prepare him/her for the key
roles or reward him. - Having growth oriented KPIs provides long term
goals, whereas, rewards provide short term goals.
7Agent Experience
- Organizations are commonly seen talking about
being employee focused but they ultimately end up
focusing on the metrics. - This isnt a bad thing, of course! But an
improvement could be made to the performance
parameters. - Instead of judging agents based on average call
handled, handling time, etc. companies should
judge agents based on the quality of the contact,
customer satisfaction, etc. - These parameters are more customer-centric and
would boost the employee morale.
8Right tools
- If you had to keep your employee happy, how would
you do it? Yes of course, now that you know
employee engagement activities are your antidote,
youll definitely choose that. - But dont forget every coin has two sides.
Employee engagement activities are to de-stress
employees so they can work productively. - The question here is, how will you help them
boost their productivity and develop their
skill-set? Giving them a chair, table, laptop and
a net connection may not be enough. - You need to show some management skills and get
an effective call center solution that can be
integrated with the day-to-day activities of your
staff. - This will let your employees handle various
channels from one platform, letting them
multitask. The recorded calls will let them
identify improvements and additionally, they will
be able to collaborate with colleagues in real
time.
9Hold an exit interview
An employee can best describe the negatives of
your company while he leaves because he is no
longer committed to the company. You can take
advantage of this moment and ask him to suggest
an improvement or answer questions like what
could have made him stay? You can later use this
experience while hiring the next slot. Now that
weve looked at a few employee retention methods,
let me put it the other way for you and answer
the below questions with an example How
does employee turnover matter? Why focus on
employee retention?
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