Grocery Industry

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Grocery Industry

• Becoming A Produce Supplier

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Process Requirements

• Companies differ in terms of Preliminary Process
  Requirements, but the information requested of
  you is generally the same.

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EXAMPLES

• Wal-Mart
• Kroger
• Albertsons
• ALDI

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Wal-Mart

• TO SUPPLY TO YOUR LOCAL WAL-MART
•  
• Contact the Store Manager/Food Merchandiser.
• The Store Manager/Food Merchandiser will review
  your product.
• If your product is accepted, you will fill out a
  Local Supplier Questionnaire, which will be
  obtained from the Store Manager/Food
  Merchandiser.
• You will obtain a Supplier Evaluation Report
  (SER) from Dun Bradstreet by calling (800)
  333-0505 it will cost you about 75.
• The Store Manager/Food Merchandiser will submit
  the Questionnaire along with your Dun
  Bradstreet number and SER, UCC Membership number,
  and Certificate of Liability Insurance to the
  Wal-Mart Home Office.
•  
• Wait for further correspondence.

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Wal-Mart

• FOR EXPANDED OPERATIONS
• Go to Supplier Info Online
• Purchase a Supplier Evaluation Report (SER) from
  DB (Dun Bradstreet)
• Fill out Supplier Proposal Questionnaire Online
  (separate one for Sams)
• Receive UserID Password via email for access to
  Retail Link if granted/initiated
• Receive email either rejecting or initiating
  supplier agreement

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Wal-Mart (contd.)

• If supplier agreement initiated
• Provide copy of product liability certificate of
  insurance
• Mail a Sample of product along with a copy of
  Uniform Code Council (UPC) letter and pricing or
  product literature to
• Supplier Development
• Wal-Mart Stores, Inc.
• 702 SW 8th St.
• Bentonville, AR 72716-0145
• If you are a Minority/Women-Owned Business Fax
  copy of certification to 479-277-2532

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Kroger

• Go to Doing Business with Kroger
• Complete Supplier Diversity Program registration
  form and send to
• Ms. Denise Thomas
• Supplier Diversity Coordinator, The Kroger Co.
• 1014 Vine Street
• Cincinnati, OH 45202-1100
• Complete supplier questionnaire
• Contact Krogers Supplier Diversity Manager for
  referral to appropriate buyers
• Follow up with key contacts provided

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Albertsons

• Product info must be submitted on business
  letterhead stationary include
• Detailed description of the product and its uses
• Suggested retail and cost information
• List of other companies who sell the product
• Any promotion and marketing specifics
• Authorized contacts
• Business history
• Brochure (if available)

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Albertsons (contd.)

• The package should be addressed to
• Food Division (Albertsons, Acme, and
  Jewel)Attention Produce DepartmentAlbertsons25
  0 Parkcenter BoulevardBoise, ID 83706

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ALDI

• ALDI is a leading private label grocer in the
  United States and abroad.
• To begin the process of supplying to ALDI,
  forward your company information to
• ALDI Corporate Purchasing
• 1200 N. Kirk Road
• Batavia, IL 60510

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Marketing

• Effective Marketing leads to success in todays
  competitive environment.

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Industry News

• Knowledge of Produce Industry News is important
  for sustaining competitiveness.

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Contact Database

• Contains contact info for potential produce
  buyers
• grocery chains
• independent grocers
• other entities

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