Grow Your Business Through Social-Media-Marketing(SMM)

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SOCIAL MEDIA MARKETING (SMM)
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CONTENT

• WHAT IS SMM
• WHY WE NEED OF SMM
• TYPE OF SOCIAL MEDIA
• ADVANTAGE OF SMM
• DISADVANTAGE OF SMM
• CONCLUSION

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WHAT IS SMM

• Social Media Marketing refers to techniques that
  target social networks and applications to spread
  brand awareness or promote particular products.
  Social Media Marketing campaigns usually center
  around Establishing a social media presence on
  major platforms.

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NEED OF SMM

• SMM is easily sharable marketing
• A strong social media presence builds brand
  loyalty
• Social media gives you the ability to quickly
  respond to the customer
• Customers you didnt know existed will find you
• Social media gives you a wider reach

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TYPE OF SOCIAL MEDIA

• Social Networks
• Bookmarking Sites
• Social News
• Media Sharing
• Microblogging
• Blog Comments And Forums

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ADVANTAGE OF SMM

• Create Brand Recognition
• Generate A Conversation Around Your Brand
• Learn How To Connect With Your Audience Through
  Social Listening
• Better Customer Satisfaction
• Tell Your Brands Story
• Gather Data From Audience Research To Improve
• Provide Exceptional Customer Service That Keeps
  Your Followers Happy
• Build Customer Loyalty

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DISADVANTAGE OF SMM

• You can receive negative feedback
• You open up the potential for embarrassment
• You must spend a lot of time on your campaigns
• You have to wait to see results

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CONCLUSION

• We are in the era of new media with many social
  networking sites. People are spending a good
  amount of their time on social networking sites
  in their online social life. The global online
  connectivity has enhanced to a great degree
  today. Just a decade ago there were only a
  handful number of social networking sites whereas
  that number has grown now significantly.

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