Business Continuity

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High Availability Services

• Business Continuity
• The New Frontier

Michael Bennett, NSD and Co-Founder BlueBridge
Networks
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Who is BlueBridge?
BlueBridge Networks owns and operates state-of
the-art, Internet Data Centers, specializing in
Disaster Avoidance (DA) and Business Continuity
(BC) Services. BlueBridge Networks ensures
that your company's essential Information
Technology (IT) functions and data continue to
remain highly available before, during and after
a disaster.
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Paradigm Shift?
A Paradigm Shift Defined
Thomas Kuhn in The Structure of Scientific
Revolution argued that scientific advancement is
not evolutionary, but rather is a "series of
peaceful interludes punctuated by intellectually
violent revolutions", and in those revolutions
"one conceptual world view is replaced by
another".
More simply defined, a Paradigm Sift is a shift
of thinking from one way to another. This shift
does not just occur but rather is driven by
agents of change.
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A Paradigm Shift?
Agents of Change

• Violent Natural Disasters
• Power Infrastructure Failures
• Terrorism
• Localized Disasters
• Viruses, Hackers etc

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A Paradigm Shift?
Agents of Change

• Violent Natural Disasters
• Power Infrastructure Failures
• Terrorism
• Localized Disasters
• Viruses, Hackers
• Death by

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What is Disaster Recovery Business Continuity?
A Paradigm Shift
FROM Disaster Recovery (DR) is the process an
organization undergoes to ensure that essential
IT functions are restored after a disaster.
TO Business Continuity (BC) is the process an
organization undergoes to prevent the
interruption or loss of access to
mission-critical data and applications.
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Disaster Recovery Perceptions
Paradigm shift
Hardware/Software Failures
Viruses, hackers, external threats
Natural disasters
Accidental/malicious behavior
Terrorism/man-made disasters
Source Dynamic Markets
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Paradigm Shift
Why Practice Disaster Recovery?

• Disaster Recovery Makes up 90 of DR BC Budgets
  nationally
• lt 1 chance of occurring
• More Realistic is an Infrastructure Failure
• 50 of outages are power or plumbing related
• Death by 1000 cuts
• Perception is reality
• Outage Failure to anticipate

Source Gartner
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Paradigm Shift
Disaster Recovery Doesnt Work?

• During a regional disaster, Air travel is OUT!
• Non-Dedicated DR environments are prone to
  failure.
• First Come-First Serve
• Many firms were unable to access Disaster
  Recovery Centers after Katrina
• Tape Backup is an antiquated unreliable
• 40-50 of all backups are not fully recoverable
• 60 of backups Fail in General
• 20 of Enterprise Environments suffer failure
  during restore from tape!

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Not All Applications are Created Equally
Classifying Business Process Service
Levels in Project Life Cycle
Service Levels
Business Process Services
Class
Customer
-
/Partner
-
Facing
Class 1
24x7 scheduled
n
n
(BTB)
Functions Critical to
99.9 availability (lt45 min./mo.)
n
n
Revenue Production
RTO two hrs. RPO zero hrs.
n
Less
-
Critical Revenue
-
Class 2
24x6
-
3/4 scheduled
n
n
Producing Functions
99.5 availability (lt3.5 hrs./mo.)
n
Supply Chain
n
RTO 8
-
24 hrs. RPO four hrs.
n
Enterprise Back
-
Office
Class 3
18x7 scheduled
n
n
Functions
99 availability (lt5.5 hrs./mo.)
n
RTO three days RPO one day
n
Departmental Functions
Class 4
24x6
-
1/2 scheduled
n
n
98 availability (lt13.5 hrs./mo.)
n
RTO five days RPO one day
n
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BC Strategies Based on Criticality of Business
Processes

Two sites within 50 km

Hot standby (dedicated)
Class 1
In-house or out-sourced
(RTO RPO 0)
Facilities and serviced

Mirrored data
Class 2

Shadowed data
(RTO 8

24 hours

In
-
house or outsourced
RPO 4 hours)

Standard recovery from tape
Class 3
(RTO 72 hours

Outsourced usually more cost
RPO 24 hours)
effective (hot site or mobile)

Quick ship program most
-
Class 4
cost
-
effective
(RTO 4

5 days
RPO 24 hours)

Standard recovery from tape
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Paradigm Shift
RTO RPO slope is reducing dramatically
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Technologies Used to Meet RTO/RPOs
Assumes mirroring or shadowing plus
High Availability
a complete application environment
Database and/or file
and/or object replication
Mirroring
Log/journal transfer
(continuous or periodic)
net
Shadowing
host
Cost
Database and/or file
and/or object backup
disk
Electronic
app.
Elec.
Journaling
Standard
Vaulting
net
net
-

Recovery
net
host
host
host
net
disk
disk
tape
disk
tape
24
48
72
12
minutes
hours
hours
hours
hours
Disaster Recovery Time
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BlueBridge Solutions
BlueBridge offers solutions that fit the
customers needs by presenting a menu of options
that can be ordered a la carte.
This approach ensures a customized solution that
is not only comprehensive, but dedicated and cost
effective.
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BlueHost Secure Data Center Hosting

• BlueBridge Networks offers a full
• range of collocation solutions
• Segregated sq. footage
• Enclosed secure cabinets
• Full rack space
• Half rack space
• Single server hosting

• BlueBridge Data Center - Cleveland OH
•  

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BluePipe Dedicated Internet Access
BlueBridge Networks dedicated network access is
a viable solution for both asynchronous and
synchronous connectivity to mirrored or primary
assets.

• Features
• Multiple backbone connectivity
• Synchronous Optical Network (SONET) ring.
• Diverse Path Routing
• Burstable Tiered configurations available
• Multiple circuit bonding

Connectivity Options 0 1 Gig Private or
Public Collocation options Fast Ethernet and
Wide Area Wide Area/ Metro Options T1, DS-3,
OC-3,
Metro Ethernet
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BlueSecure Managed Security Services
BlueBridge Networks managed security services
include a variety of enterprise components
positioned to keep your network hardened and
secured.

• BlueSecure Services
• Managed Routers and Firewalls
• Virtual Private Network (VPN)
• Intrusion Detection Protection Services
  (IDS/IPS)

.
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BlueStrategy Business Continuity Services
BlueBridge Networks BlueStrategy provides
consulting and support options that integrates
our entire product portfolio. Business
Continuity combines aspects of collocation,
network security, automated backups, system
monitoring, network and data redundancy, and a
variety of services that BlueBridge provides to
keep your organization performing no matter the
crisis.
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