Social Media Optimization Services(SMO) In Delhi NCR

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Social Media Optimization (SMO)
Created By Pooja Patel(Digital Marketing Expert)
from NG Digital Technology Pvt. Ltd. Contact Us
8178409575 Visit www.ngdigitaltechnology.com
2
Content

• What Is Social Media Optimization
• Types Of SMO
• Objective Of SMO
• SMO Strategy For Business
• Why SMO
• How SMO Benefits You?
• What Are Benefits Of SMO
• SMO Process
• Conclusion

Created By Pooja Patel(Digital Marketing Expert)
from NG Digital Technology Pvt. Ltd. Contact Us
8178409575 Visit www.ngdigitaltechnology.com
3
What Is Social Media Optimization

• Social media optimization (SMO) is the use of a
  number of social media outlets and communities to
  generate publicity to increase the awareness of a
  product, service brand or event. Types of social
  media involved include RSS feeds, social news and
  bookmarking sites, as well as social networking
  sites, such as Twitter, and video sharing
  websites and blogging sites. SMO is similar to
  search engine optimization, in that the goal is
  to generate web traffic and to a site and
  increase awareness for a website. In general,
  social media optimization refers to optimizing a
  website and its content to encourage more users
  to use and share links to the website across
  social media and networking sites. SMO also
  refers to software tools that automate this
  process, or to website experts who undertake this
  process for clients.

Created By Pooja Patel(Digital Marketing Expert)
from NG Digital Technology Pvt. Ltd. Contact Us
8178409575 Visit www.ngdigitaltechnology.com
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Types Of SMO

• Social Network
• Bookmarking Sites
• Social News
• Media Sharing
• Micro Blogging

Created By Pooja Patel(Digital Marketing Expert)
from NG Digital Technology Pvt. Ltd. Contact Us
8178409575 Visit www.ngdigitaltechnology.com
5
Objective Of SMO

• Gain insight into a community of interest
• Build brand visibility and authority
• Influence and promotion of products / services
• Link building for traffic and SEO
• Drive traffic for ad revenue models

Created By Pooja Patel(Digital Marketing Expert)
from NG Digital Technology Pvt. Ltd. Contact Us
8178409575 Visit www.ngdigitaltechnology.com
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SMO Strategy For Business

• A wisely implemented Social Media Optimization
  (SMO) strategy can give a great boost to your
  business. To draw maximum benefit out of Social
  Media, you need to set clear and well-defined
  business goals and objectives. The following
  points are the backbone of any well-laid SMO
  strategy -
• Set measurable and achievable goals
• Know you customers
• Research over market and trends
• Explore more social networking platforms, Reflect
  your presence on all
• Choose core topics related to your business, Use
  them in content
• Set Social Engagement parameters
• Track your results

Created By Pooja Patel(Digital Marketing Expert)
from NG Digital Technology Pvt. Ltd. Contact Us
8178409575 Visit www.ngdigitaltechnology.com
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Why Social Media Optimization

• Increase Internet Authority
• Branding And Brand Recall
• Increase Brand Visibility
• Direct Communication With Prospect User / Buyer
  in Seller
• Rich to Niche Audience
• Latest Way Of Marketing And Promotion
• Stand Out Of The Crowd
• Drive More Traffic
• Backlink

Created By Pooja Patel(Digital Marketing Expert)
from NG Digital Technology Pvt. Ltd. Contact Us
8178409575 Visit www.ngdigitaltechnology.com
8
What Are Benefits Of SMO

• Build Brand Awareness
• Build Customer Relationship
• Bring More Qualified Traffic To Your Website
• Preform Hyper Targeting
• Sell More Services Products
• Builds Credibility And Trust Online
• Its Cost Effective Compared To Other Mediums

Created By Pooja Patel(Digital Marketing Expert)
from NG Digital Technology Pvt. Ltd. Contact Us
8178409575 Visit www.ngdigitaltechnology.com
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Social Media Websites

• Facebook
• Twitter
• LinkedIn
• Instagram
• Tumblr
• Pinterest 
• Videos You Tube And Dailymotion
• Blogs WordPress And Blogger

Created By Pooja Patel(Digital Marketing Expert)
from NG Digital Technology Pvt. Ltd. Contact Us
8178409575 Visit www.ngdigitaltechnology.com
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Conclusion

• Social Media Optimization (SMO) is the strategy
  used to drive traffic to your website from source
  other than search engine.
• Some of SMO techniques include blogs, social
  bookmarking, video, images and infographics
  sharing.
• Build Customer Relationship through SMO
• Bring More Qualified Traffic To Your Website
  through SMO
• Preform Hyper Targeting through SMO
• Sell More Services Products through SMO

Created By Pooja Patel(Digital Marketing Expert)
from NG Digital Technology Pvt. Ltd. Contact Us
8178409575 Visit www.ngdigitaltechnology.com
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Thanks!

• Any questions?
• You can find me at
• ngdigital.priya_at_gmail.com
• www.ngdigitaltechnology.com

Created By Pooja Patel(Digital Marketing Expert)
from NG Digital Technology Pvt. Ltd. Contact Us
8178409575 Visit www.ngdigitaltechnology.com