IT Innovation in India

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IT Innovation in India

• Wifin Technologies (India) Pvt. Ltd

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About UsKey Members of Management

• Mr.V.Raghavendra Prasad
• Managing Director and Founder Director
• - B.Tech (IIT,Chennai,1985), PGDBM
  (IIM,Bangalore,1990)
• - More than  18 Years of  experience in
  Institution Building, Strategy,
• Business Development and Project Management
• - Responsible for PL and Business Development
  of Wifin
• 2.    Mr.V.Paramasivam
•       Chief Technology Officer  and Founder
  Director
• - B.E.(Electronics) 1984,
  M.E.(Comp.Sc.), REC, Trichy, 1988
• - More than  18 Years of  experience in
  India and abroad
• on  IT Solution providing, IT Strategy
  and Project management,
• Execution and Delivery
• -Responsible for technology, delivery and
  support  of Wifin Products

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About UsKey Members of Management

• 3. Mr.Rajesh Prasad
• Founder Director
• - B.Tech (IIT,Kanpur), PGDBM (IIM, Bangalore
  -1990)
• - More than  18 Years of  experience in India
  and Abroad 
• in Global  Financial Markets,  Strategy and
   Project management
• - Responsible for Domain Content of the Wifin
  Products for the
• Global Financial Markets

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Accolades

• Leading information service provider Indian
  Quotation Systems (IQS) partners with Wifin to
  market the service in India Nov 2004
• Wifin featured on CNBC India in Business Hour
  Tech Toyz programme on December 24, 2004 and
  repeated this a few more times
• Wifin gets venture funding from a leading
  Singapore based Global Investment firm
  September 2005
• Wifin launches branded service in Singapore -
  October 2005
• IQS signs up with a leading mobile operator to
  launch the Wifin service for mass market in India
  November 2005

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Our Customers

• Indian Quotation Systems (IQS) in India
• (www.iqs.co.in gt Products gt Mobiquote)
  about 100 end users
• Leading mobile operator to launch our service
  for mass market through our IQS relationship
• Service launched in Singapore targeted at
  Financial Markets (www.wifintech.com)
• Discussions in progress with Mobile Operators in
  South East Asian Countries and Middle East

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Why Us

• Superior Technology
• Perfected to stream complex and voluminous data
• Bandwidth optimization through proprietary
  algorithms to achieve reduced cost of ownership
  for end users
• Rich Features
• Excellent GUI provides near-desktop experience
• Configurability of Service, User features and
  Content
• Available across wide range of mobile
  devices/platforms
• Breaks the geographical limitations of some of
  the existing solutions
• Flexible ready-to-use framework for any domain
  where the timely availability of information is
  critical
• Sound business model with well defined target
  markets

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Product Components
Client
Server
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Product Components

• Server
• Feed Interface Content Aggregator
• Alert Engine
• Chart Engine
• Dispatch Engine
• User Personalization
• Client
• Java Platform (MIDP 1.0 TCP, MIDP 2.0) on Symbian
  OS, Linux or any other OS supporting Java
• WinCE
• Blackberry

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Product Components

• Features
• Information Streaming Services
• Alerts (on Mobile Device and as an SMS)
• Charts (live as well as historical)
• News
• Custom Portfolios
• Customizable rows columns
• Detailed view for each of the instruments
• And host of other features

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Marketing Plan

• Target Segments
• Enterprise offering to Financial Institutions
• About 50 to 60 large investment banks globally.
• On an average each one of them will require about
  500 to 1500 end user licenses.
• Most of them currently use Reuters Pager for
  their mobile information needs.
• Our value proposition includes a common front-end
  talking to various feeds including proprietary
  content (but Reuters service will be limited to
  its own feed)
• Potential media to reach out to customers on
  various offerings
• Working to create the collateral through our
  Singapore launch
• Financial information service providers
• 10 major global players in addition to the local
  players in each geography.
• Have existing relationship for high end service.
• Can leverage their existing relationships and
  sales force to complement the existing offering
  increasing the revenue per customer.
• Our value proposition involves the ability to
  create different content packages with rich
  features

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Marketing Plan

• Mass market service through Mobile Operators
• - At least 75 mobile operators who are our
  potential partners.
• - Over the next one year we plan to participate
  in 8 such launches.
• - Mobile operators will launch mass market
  service
• Content Local stock exchange data feed plus a
  few major currency pairs and some basic news.
• Their extensive reach/sales logistics puts them
  in a strong position for this segment
• - Availability on different platforms and ability
  to launch applications whenever new phones are
  launched will play on important role in reaching
  out to a larger cross section.
• Increase in revenue per customer
• Increase in the usage of GPRS
• Users of High End Content
• Reach out to potential customers/professionals of
  SME Financial Institutions through Channel
  Partner in selected cities around the Globe
• Service is already launched in Singapore

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Marketing Plan

• Other Domains
• - Commodities and Bullion Market
• - Auction, Bidding
• - Information delivery to Rural areas
• - Sports Entertainment
• - Process Industries
• - To monitor hundreds of parameters by personnel
  round the clock around the globe in large process
  industries
• - Can be deployed wherever the timely
  information availability is critical
• the end use of the product will be limited only
  by our imagination

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Revenue Models

• Revenue Sharing Model
• With Financial Information Service Provider and
  Mobile Operator Segments
• Relationship with IQS is based on this model
• Licensing Model
• Upfront payment for Licensing and Annuity for
  support and upgrades
• Enterprise offering for Financial Institutions
  will be based on this Model
• Subscription Based Model
• Reaching out to target customers through Channels
  on monthly subscription based revenue model at
  selected cities like Singapore
• Service is launched in Singapore based on this
  model

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• Thank You!
• Wifin Technologies (India) Private Limited
• 19/20, Kurinji Nagar
• Civil Aerodrome Post
• Coimbatore 641 014, India
• Tel [phone]
• Fax[phone]
• www.wifintech.com
• www.wifintech.in
• vparam_at_wifintech.com