GE 2002

1
GE 2002 Profitable Production
We Listened.
2
Profitability Analysis
A Tool to Shift the Paradigm of Determining
Profitability to Comparisons Based on Actual Data
Rather Than Individual Rate-to-Rate Comparisons
Actual data cannot be obtained from dealers if it
violates confidentiality. Nor are we allowed to
get this data from a dealer.
3
Profitability Analysis

• The Profitability Analysis is a Sales Tool
• That Illustrates to a Dealership How Selling GE
  AWS Vehicle Service Contracts May be More
  Profitable Than Other VSC Providers
• Achieved By Evaluating Multiple Factors Such As
  VSC Sales Volume, Vehicle Mix, Dealer Incentive
  Programs, Terms, Coverage, and Deductibles

4
Profitability Analysis

• Two Types of Analysis Can Be Requested
• Standard
• Customized

5
Standard Analysis

• A Standard Analysis is Based Upon a General Mix
  of the Dealers Vehicles, Volume of Sales, and
  Term Coverage

6
Standard Analysis

• Required Information
• Dealership Information
• Full Set of Rate Cards for Dealers Current
  Warranty Company
• Competitor Coverage Information
• Dealerships Estimated Monthly Volume for Vehicle
  Service Contract Sales

Agents cannot obtain this information from a
dealer or competitor if something of value is
expected in return.
7
Standard Analysis

• Required Information

• Contract Terms and Deductibles for Comparison
• Vehicle Make and Models for Comparison

Agents cannot obtain this information from a
dealer or competitor if something of value is
expected in return.
8
Standard Analysis

• Required Information

• Report Type
• Standard Make
• Standard Coverage
• Select Make
• Select Coverage
• Special Instructions

9
Customized Analysis

• A Customized Analysis is Based Upon
• Actual Vehicle Service Contract Sales for a
  Specific Dealership
• Analysis Will Reflect What the Dealer Would Have
  Paid for Vehicle Service Contracts with GE AWS
  Versus the Competition
• Will Show The Dealer How to Optimize
  Profitability When Selling GE AWS.

10
Customized Analysis

• Required Information

• Dealership Information
• Full Set of Rate Cards for Dealers Current
  Warranty Company
• Competitor Coverage Information
• Report Type
• Custom Make
• Custom Term

Agents cannot obtain this information from a
dealer or competitor if something of value is
expected in return.
11
Customized Analysis

• Required Information (continued from previous
  page)

• All Vehicle Service Contract Sales Within the
  Last 30 - 90 Days to Include
• Full 17 Digit VIN
• Mileage
• In Service Date
• Specify 2WD / 4WD / AWD
• Competitor Plan Sold
• Competitor Term Sold
• Deductible Used
• Specify GE AWS Terms and Plans to Compare

Agents cannot obtain this information from a
dealer or competitor if something of value is
expected in return.