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Monopoly

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Price discrimination is a rational strategy for a profit-maximizing monopolist. Price discrimination requires ability to distinguish consumers according to ... – PowerPoint PPT presentation

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Title: Monopoly


1
Monopoly
  • Outline
  • Characteristics of a monopoly
  • Why monopolies arise?
  • Production and pricing decision of monopolies
  • Monopoly and societal well- being
  • Government policy and monopolies
  • Price discrimination

2
What is a monopoly?
  • Monopoly is a firm that is the sole seller of a
    product without close substitutes
  • Monopoly has market power and this alters
    relationship between a monopoly firms price and
    its costs.
  • A monopoly is a price maker
  • Characteristics of a monopoly
  • Product has no close substitutes
  • There are barriers to entry

3
Barriers to entry
  • Barriers to entry arise from three sources
  • Monopoly over key resources
  • Government gives a firm exclusive right to
    produce
  • Natural monopoly due to costs of production
  • Natural monopoly arises because a single firm can
    supply a good or service to an entire market at a
    smaller cost than could two firms (when a firms
    ATC continually declines)

4
Production and Pricing Decisions
  • Monopoly versus Competition
  • Monopoly has market power and perfect competition
    has no market power
  • Monopoly is a price maker and competitive firm is
    a price taker
  • Demand curve faced by the competitive firm is
    perfectly elastic
  • Demand curve faced by the monopoly is downward
    sloping
  • Market demand curve is a constraint on the
    monopolists profit

5
Production and Pricing Decisions Monopolys
Revenue
6
Monopoly's Revenue
  • TRPQ
  • ARP
  • MRltP (demand curve is down-ward sloping)
  • There are two effects when a monopoly increases
    the amount it sells
  • Output effect Q is higher
  • Price effect P is lower
  • MR0, positive, negative (depending on the price
    effect on TR)

7
Monopoly's Profit Maximization
  • A monopoly maximizes profit by producing output
    at the point where MRMC
  • The price for the profit maximizing output is
    determined using the demand curve
  • For a monopoly firm
  • PgtMRMC
  • For a competitive firm
  • PMRMC

8
Monopoly's Supply Curve
  • Since a monopoly is a price maker, the
    monopolists decision to supply a particular
    quantity is linked to its demand curve
  • The demand curve determines MR, which in turn
    determines the profit maximizing quantity to be
    sold

9
Welfare Cost of Monopoly
  • PgtMC and therefore this affects the well-being of
    the society by imposing a social cost on them
  • Socially efficient quantity maximizing total
    surplus occurs at the intersection of the demand
    and MC curves
  • Monopolys chosen level of output occurs at the
    intersection of the MC and MR curves

10
Welfare Cost of Monopoly
  • Monopolist produces less than the socially
    efficient quantity of output thus minimizing
    total surplus
  • PgtMC implies that some potential consumers do not
    buy the good due to the deadweight loss imposed
    by the monopoly price (similar to a tax)
  • The welfare cost cost of rent seeking
    activities deadweight loss

11
Public Policy Toward Monopolies
  • Policy makers respond to the problem of monopoly
    in 4 ways
  • Competition law problem of synergies
  • Regulation problems with MC and ATC pricing
  • Public ownership problem with bureaucratic
    methods
  • Leaving it to market forces

12
Price Discrimination
  • The practice of selling the same good at
    different prices to different consumers is known
    as price discrimination
  • Firms must have market power in order to price
    discriminate
  • Price discrimination is a rational strategy for a
    profit-maximizing monopolist
  • Price discrimination requires ability to
    distinguish consumers according to their
    willingness to pay

13
Price Discrimination
  • Certain market forces (arbitrage) can prevent
    firms from price discriminating
  • Price discrimination can eliminate the
    inefficiency inherent in monopoly pricing
  • Increase in welfare is reflected as an increase
    in producer surplus (profit) and there is no dead
    weight loss
  • Conclusion monopoly power is a matter of degree
    and is usually limited
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