BILBAO:

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BILBAO Employment Support Service courses of
action with the long-term unemployed Nottingham
5 November 2004
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THE BASQUE COUNTRY A COUNTRY ON THE MOVE

BILBAO
Surface area 7,235 km2 Population
2,082,587 Population density 287.9 per km2
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THE BASQUE COUNTRY A COUNTRY ON THE MOVE
Euskadi, the Basque Country, is growing,
changing, transforming, moving decisively
towards the future. An expanding
country focusing on constant modernisation of
its energy systems and economic and
technological infrastructures. Towards
investment in research between business and
universities. Towards democratic change working
towards the digital society in the information
era. Towards total quality as a competitive
strategy to achieve economic drive and growth,
creating wealth and remaining a solid point of
reference.
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BILBAO

• Surface area 41 km2
• Population 353,854
• Population density 87 per Ha.
• 32 of the population are 25-44 years old
• 23.5 have higher academic qualifications
• External communications
• Motorways The A7 and A8 link up with the French
  motorways and central Europe.
• Bilbao International Airport 12 kms from the city
  centre, handling 2,850,000 passengers a year
• Bilbao Port operates with over 500 ports and 200
  shipping lines
• City transport
• Metro, to a design by Foster
• City centre tram service
• Intermodal station
• Good city and intercity bus service
• Climate Average temperature 20º in summer and 8º
  in winter

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HISTORY OF BILBAO
Bilbao was founded on 15 June 1300 by Don Diego
López de Haro on a Carta Puebla or Charter
setting out the trade monopoly along the
river. The 7 streets of the old part of the city
were built in 1442. The mines, forges and
shipbuilding facilities were on the left bank of
the river, and the warehouses on the
right. Bilbao was the Basque Countrys main port
during the 16th century, and a trading house was
set up Consulado Casa de Contratación Juzgado
de hombres de negocio de mar y de tierra y
Universidad de Bilbao.
During the 19th century Bilbao became the capital
city of Bizkaia, the first railways began to
operate, Banco de Bilbao commenced operations, as
did the Stock Exchange, iron and steel works and
the shipbuilding industry. The 20th century
witnessed the arrival of the blast furnace
facility Altos Hornos de Bizkaia, Caja de Ahorros
Municipal savings bank and the Trade Fair.
Thousands of emigrants arrived during the upsurge
in industrial activity, and new districts of the
city were built without proper planning. Industry
slumped against competition from other emerging
countries during the 1970s, and this caused a
drastic reconversion process and rising
unemployment against a backdrop of industry in
decline. The strategy to overcome this crisis was
a move by the city to the tertiary sector,
offering quality services, encouraging cultural
activities, carrying out a process of
architectural regeneration, implementing a new
business framework around new technology and RD,
and attracting major fashion houses.
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CULTURAL, ARTISTIC AND LEISURE ACTIVITIES
Guggenheim Museum Over 875,000 visitors, 59
from overseas Fine Arts Museum 135,000
visitors. Euskalduna Music and Conference Hall
337 business events Conferences, General
Meetings, General Assemblies, and almost 300
social events. A total of 435,000
visitors. Bilbao Arte 17 artists who have been
provided with space and workshops for their
projects, courses and lectures, and 19,100
visitors. Bilborock 222 activities and 58,732
visitors. Arriaga Theatre 66 performances and
audience of 180,000. Maritime Museum The Bilbao
Estuary Maritime Museum was opened recently. Its
27,000 m2 of former dockyard space houses the
craft forming part of its Vessel Collection, the
Pumping Unit and the Carola Crane. Archaeology
Museum, Basque Historical and Ethnographic
Museum, Reproductions Museum, Museo Sacro, Music
School and Theatrical Resources Unit. Future
projects in Bilbao La Alhóndiga and Campos
Elíseos theatre.
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ECONOMIC ACTIVITY

• Business operations 33,922
• Employment 148,723
• 28 commerce and 21 business services
• 93.8 of businesses have less than 10 employees
• Abando is the district registering most activity,
  37.7, and it also has the highest density of
  businesses per inhabitant, 241.3.
• 60 are freelance
• GDP per capita in Bilbao is 19,648
• The Bilbao Exhibition Centre, opened in April
  2004, plays host to major international meetings
  over 150,000 m2 of exhibition surface area, with
  18,000 m2 for conferences.
• Rate of employment 60.2
• Recorded rate of unemployment for 2003, 9.05
• Womens share of the job market has risen to
  48.3, with 13.2 of women unemployed.
• The surveyed rate of unemployment has fallen from
  29 to 10.2 over the last 10 years

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EMERGING SECTORS

• New Technology
• Zamudio Technology Park 10 kms from the city
• 130 hi-tech companies and 5.400 workers
• Competitive Intelligence and Technology
  Surveillance Service for the entire province
• European Software Institute
• Culture
• Guggenheim Museum Over 6,000,000 visitors in 7
  years
• Maritime Museum opened recently
• Euskalduna Music and Conference Hall, Worlds
  Best Congress Centre 2003
• Commerce
• 9,257 commercial operations generating almost
  25,000 jobs
• Major names in fashion industry, jewellery and
  furnishings
• Tourism
• Visitors 431.113 (? 4)
• Hotel capacity 2,552 rooms (? 1,5)
• Overnight stays 804.215 (? 1)

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NEW AREAS OF OPPORTUNITY

• ZORROZAURRE
• Development of an innovative industrial operation
  
• Rehabilitation work and construction of housing
• Creation of a business area
• Creation of spaces for local residents
• Connection linking the peninsula to both sides of
  the river
• PUNTA ZORROZA
• Development of land for industrial use and for
  the exhibition industry
• Business area
• Commercial development
• Integration of Punta Zorroza
• BILBAO LA VIEJA
• Encouragement of Arts, Culture and Architecture
• Dynamic Historical Patrimony
• Avant-garde activities
• Encouragement of ethnic diversity
• Connection to Bilbao and surrounding areas
• Development of business and catering operations
• Housing rehabilitation work

• ARTXANDA
• Development of natural spaces
• Encouragement of environmental awareness
• Sports and leisure facilities
• Low-density landscaping
• Link connecting Artxanda to the rest of the city
• BASURTO-OLABEAGA
• Transfer of facilities
• Open spaces and health
• University-Science-Technology
• Rehabilitation work and construction of housing
• Development of business and catering operations
• Development of sports facilities
• Creation of spaces for local residents
• Connection between Bilbao and surrounding areas
• Recovery of spaces from the river
• BILBAO ESTUARY AND RIVER
• Non-floodability management
• Environmental recovery and creation of nature
  spaces

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LAN EKINTZA-BILBAO LOCAL DEVELOPMENT AGENCY OF
BILBAO CITY HALL
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PRESENTATION

• A public municipal company
• Linked to the Bilbao Town Halls Employment and
  Economic Promotion Section
• Responsible for execution of policy in terms of
  business promotion and employment
• Employment Support Service
• Back-up Service for Creation of Businesses
• Service providing Support for Small and
  Medium-sized Businesses (SMEs)
• Strategic interventions in disadvantaged areas

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The mission To contribute to Bilbaos development
To contribute to Bilbaos economic, strategic
and charity development by increasing employment
and competition between companies through the
creation and implementation of programmes to
adapt human resources to business needs and
support the creation of new companies, in
addition to programmes for investment and
improved SME managament. This is to be carried
out in accordance with City Council guidelines
and in continuous coordination with other public
and private agents in this field, from a
promotional and innovative standpoint.
Geographic scope Bilbao
Economic Development
Strategic Development
Charity Development
Equality of opportunities
? Employment
? Competition
Training of labour
? Rate of activity
Support to disadvantaged groups and areas
Fostering of self-employment and company creation
Investment and improved management
Development of economic sector opportunity
divissions
Efficiency / Optimisation of public resources
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BACK-UP SERVICE FOR CREATION OF BUSINESSES AREAS
OF ACTIVITY

• BACK-UP DURING DEVELOPMENT OF THE BUSINESS
  PROJECT
• Training in Management
• Basic Training Courses for Creation of Companies
  (100 hours)
• Basic Training Courses for Small Companies (20
  hours)
• Seminars for Additional Training
• Customised consultancy for each project
• Economic assistance in connection with the costs
  arising from the feasibility survey (up to 1,500
  )
• Workshops for Entrepreneurial Projects

• PROMOTING THE ENTREPRENEURIAL CULTURE
• Competition Entrepreneurial activities in Bilbao
  - Langintza Bilbon
• Conferences - Self-employment Sensitivisation
• Seminars to Generate Business Ideas
• Initial consultancy and information in connection
  with the business idea

BUSINESS INITIATIVE

• SUPPORT FOR THE CONSOLIDATION OF NEW COMPANIES
• Customised Plan for Monitoring and Consolidation
  over the first three years of business activity.
• Continuous Assistance
• Workshops with consultancy
• New business network promotion

• SUPPORT FOR START-UP OF NEW COMPANIES
• Preferential access to 3 Business Centres
  belonging to the municipality Enpresaldea La
  Cantera, Enpresaldea Santutxu, Enpresaldea Nuevas
  Tecnologías-Kastrexana.
• Economic assistance in connection with the
  incorporation of companies (up to 6,000 )
• Preferential access to external lines of finance

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SECTORS OF ACTIVITY WITH SMEs

• SUPPORT FOR INNOVATION AND DEVELOPMENT PROJECTS
• Seminars for Generation of Business Projects
• Sleeper Projects
• Pyme.net projects

• ENTREPRENEURIAL TRAINING
• Customised Guidance and Information
• Provision of information in relation to the
  actual economy within the municipality and by
  sectors

SMALL AND MEDIUM-SIZED BUSINESSES

• SATISFYING THE NEEDS OF NEW EMPLOYEES
• Intermediation Labour Exchange
• Customised training

• IMPROVED MANAGEMENT
• Continuous training in areas of management
• M.E.T.A. improved entrepreneurial management -
  tutoring and consultancy service
• T.I.G. Workshops as an Introduction to
  Management
• Entrepreneurial Conferences
• Economic Sector forums

• INFORMATION TECHNOLOGY
• Pyme.net seminars information concerning the
  business possibilities of information and
  communications technology
• I C technology management training
• Bilbao Negocios in www.bilbao.net/lanekintza

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ECONOMIC PROMOTION AREA
CATALOGUE OF AGENTS AND PROGRAMMES
OBSERVATORY FOR EMPLOYMENT BUSINESS - EDUCATION
EDUCATIONAL PREVENTION
PROMOTION OF THE ENTREPRENEURIAL CULTURE
STRATEGIES FOR BILBAO SPACES OF OPPORTUNITY
COMMUNITIES, ENTREPRENEURS AND BUSINESS PEOPLE
COOPERATION WITH OTHER AGENCIES
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EMPLOYMENT INDICATORS IN BILBAO
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EMPLOYMENT INDICATORS IN BILBAO
OCCUPIED POPULATION
OCCUPIED POPULATION LINE
UNEMPLOYMENT REGISTERED
UNEMPLOYED POPULATION LINE
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EVOLUTION OF 1994-2002 RATES BY AREAS
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EVOLUTION OF LONG-TERM UNEMPLOYED 2001-2004 IN
BILBAO ACCORDING TO SEX
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EVOLUTION OF LONG-TERM UNEMPLOYED 2001-2004 IN
BILBAO ACCORDING TO AGE
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EVOLUTION OF LONG-TERM UNEMPLOYED 2001-2004 IN
BILBAO ACCORDING TO ACADEMIC LEVEL
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PROJECTIONS

• Action is still required in the job market,
  basically in two directions
• From the point of view of demand, to propitiate
  equality of opportunities in employment and
  prevent the exclusion of disfavoured groups,
  among which the long-term unemployed.
• From the point of view of supply, for companies
  to generate more employment, and to promote the
  creation of new business activities.

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EMPLOYMENT SUPPORT SERVICE
MAIN OBJECTIVE Increase the opportunities of
access to employment for the unemployed in Bilbao.

• Via a number of specific objectives
• Prioritising support for the most disfavoured and
  those who experience most insertion difficulties
  (the long-term unemployed, women, young people
  with no qualifications, immigrants ...)
• Providing them with full individual counselling
  to take on an active search for employment.
• Designing and developing training activities
  adapted to the specific needs of these groups,
  which provide qualifications coherent with the
  real demands of the job market.
• Cooperating with the business and economic
  framework for knowledge of their needs in
  relation to human resources, and converting these
  into opportunities for the unemployed.

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AREAS OF ACTIVITY

• OCCUPATIONAL TRAINING
• Occupational and Customised Training Programmes
• Employment-Training Programmes

ITINERARIES Process of personalised accompaniment
and guidance for insertion
EMPLOYMENT SUPPORT SERVICE

• EDUCATIONAL TRAINING
• Professional Initiation Programme

• INTERMEDIATION
• Management of Job Offers
• Management of Work Experience

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Action and Resources for the Long-Term Unemployed
The long-term unemployed have available to them
all the services and resources on offer from the
Bilbao Town Hall Development Agency for
employment in business or self-employment.

• Individual introductory interviews and social and
  employment diagnosis.
• A personalised plan for job insertion and
  guidance during the search for employment or in a
  self-employment situation.
• Training to acquire competence.
• Experience programmes as transit from long-term
  unemployment to normal employment.
• Training combined with protected contracts to
  acquire competence in a real work post.
• Miscellaneous workshops computer and Internet
  literacy, motivation towards employment ...
• comprehensive jobhunting resources centre.
• Intermediation. Management of job offers from
  local companies.

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SPECIFIC TRAINING PROGRAMMES BY GROUPS

• For the long-term unemployed dealt with by the
  Employment Service there are two large
  categories, as follows
• Group 1 No previous job experience (except
  submerged employment), with little experience
  and/or with experience which is of little
  significance from the point of view of quality.
• Group 2 With few possibilities for insertion
  (despite previous job experience in many cases).
  The most disfavoured.
• The specific training activities are
• For Group 1 Training-employment programmes
  combining the learning of professional skills
  required in the job market with contracts to
  acquire work experience and work-related habits.
  Particularly women returning to the scheme,
  those with no qualifications, those with
  qualifications experiencing no demand, ethnic
  minorities and immigrants.
• For Group 2 "Protected" employment within the
  scope of local administration (generally
  alternating with social income). Particularly
  those over 45 years old, women on their own and
  women on their own with parents and children,
  immigrants, ex-drug addicts - those who are
  "socially excluded.

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• MAIN DATA FOR 2003
• Persons dealt with 3,063
• Long-term unemployed dealt with 398
• Persons deciding to begin an active search for
• employment 2,411
• Nº of unemployed who have found a
• job in 2003 1,684
• Companies offered human resources 359
• (contract or work experience)
• Nº persons taking part in programmes
• involving training and/or qualifications 1,726

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LAN EKINTZA-BILBAO (BILBAO CITY
COUNCIL) Uribitarte, 6 48001 BILBAO Tfno 34
94 420 53 00 Fax [phone] e-mail
informacion_at_lane.bilbao.net http//www.bilbao.net/
lanekintza