DECA

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DECA

• An Association of Marketing Students
• Dacula High School Chapter

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DECA

• DECA is a co-curricular organization
• all activities relate to and are an outgrowth of
  the classroom instructional program
• all activities relate to marketing as a career
• What is the difference between a co-curricular
  organization and an extra-curricular organization?

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DECA

• The mission of DECA is to enhance the
  co-curricular education of students with
  interests in marketing, management and
  entrepreneurship. DECA helps students develop
  skills and competence for marketing careers,
  build self-esteem, experience leadership and
  practice community service. DECA is committed to
  advocacy of marketing education and the growth of
  business and education partnerships.

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DECA

• Components of the Marketing program
• Classroom instruction
• Marketing Internship
• DECA !!!

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DECA

• Regions
• North Atlantic Region
• Central Region
• Western Region
• Southern Region

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DECA

• Divisions
• High School
• Junior Collegiate
• Collegiate
• Alumni
• Professional

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DECA

• Organization
• Local Chapters make up
• State Associations which make up
• International DECA
• Dacula Chapter of the
• Georgia Association of
• International DECA

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DECA

• Colors
• Blue which represents sincerity
• Gold which represents success
• Tagline
• An Association of Marketing Students

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DECA

• State Publication
• The Georgia Trade Winds
• International Publication
• DECA Dimensions

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DECA

• Chapter Advisor Tammi Maness
• State Advisor Rhonda Samples

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Six Essentials of a Good Chapter

• Involved members
• Capable officers and leaders
• Responsibility shared by all members
• Challenging program of work
• Chapter support materials
• Understanding of DECA by each member

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Six Essentials of a Good Chapter

• Involved members
• assist in planning activities
• participate in chapter activities
• join local, state, and International DECA
• cooperate with chapter officers
• promote the purpose of DECA

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Six Essentials of a Good Chapter

• Capable officers and leaders
• elected or appointed leaders serve as
• President
• Vice President
• Secretary
• Treasurer
• Reporter
• Historian

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Six Essentials of a Good Chapter

• Responsibility shared by all members
• Teamwork!
• Teamwork!
• Teamwork!

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Six Essentials of a Good Chapter

• Challenging program of work
• carefully planned activities for the year
• guest speakers
• community service projects
• competitive events
• International DECA Week activities
• social activities
• conferences

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Six Essentials of a Good Chapter

• Chapter support materials
• competitive events guidelines
• promotional items
• sales project merchandise
• certificates of recognition
• DECA Supply Service

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Six Essentials of a Good Chapter

• Understanding of DECA by each member
• general information
• terminology
• dates and places
• scholarships and awards
• competitive events

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DECA Terminology

• Correct
• chapter
• DECA member
• marketing student
• competitive events
• sales project

• Incorrect
• club
• DECA student
• marketing member
• contests
• fund raising

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The DECA Diamond

• Vocational Understanding
• Social Intelligence
• Civic Consciousness
• Leadership Development

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The DECA Creed

• I believe in the future which I am planning for
  myself in the field of marketing and management,
  and in the opportunities which my vocation
  offers.
• I believe in fulfilling the highest measure of
  service to my vocation, my fellow beings, my
  country and my God--that by so doing, I will be
  rewarded with personal satisfaction and material
  wealth.

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The DECA Creed

• I believe in the democratic philosophies of
  private enterprise and competition, and in the
  freedoms of this nation--that these philosophies
  allow for the fullest development of my
  individual abilities.
• I believe that by doing my best to live according
  to these high principles, I will be of greater
  service both to myself and to mankind.

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DECA

• DECA can help you.
• develop strong leadership abilities
• enhance public speaking and presentation skills
• investigate different career opportunities
• practice good social and business etiquette

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DECA

• Dates and Places, 2004 -2005
• Dacula Sales Project
• August 31 - September 14, 2004
• Dacula Election of Officers
• September 3, 2004
• Gwinnett Installation of Officers Luncheon
• TBA

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DECA

• Dates and Places, 2004 -2005
• National DECA Week
• October 10-16, 2004
• Gwinnett Bowling for Breath
• October 13, 2004
• Brunswick Gwinnett Lanes, Lawrenceville
• Fall Leadership Development Conference
• October 2004

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DECA

• Dates and Places, 2004 - 2005
• Community Service Projects
• Annual Food Drive ?
• Cystic Fibrosis Bowl for Breath
• MDA Shamrock Sale
• Easter Baskets for DFACS
• ????????

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DECA

• Dates and Places, 2004 -2005
• Region Competitive Events, Region II
• February 10, 2005 North Gwinnett High School
• Georgia Career Development Conference
• March 11-12, 2005 Crowne Plaza Ravinia
• International Career Development Conference
• April 26 30, 2005
• Anaheim, California

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DECA
Our Theme for 2004 2005 Worlds of Opportunity
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DECA Competitive Events

• Competency Based Individual Series Events
  (Regional/State/International Events)
• Apparel and Accessories Marketing, AL/ML
• Business Services Marketing
• Food Marketing, AL/ML
• Full Service Restaurant Management

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DECA Competitive Events

• Competency Based Individual Series Events
  (Regional/State/International Events)
• _ Marketing Management
• Retail Merchandising Series, AL/ML
• Quick Serve Restaurant Management
• Vehicles and Petroleum Marketing

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DECA Competitive Events

• Role-Play Events
• (Region/State Only Events)
• Job Interview
• Marketing Decision Making
• Business Speech

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DECA Competitive Events

• Testing Events (Region/State Only Events)
• Economics Testing Event
• Marketing Math Testing Event
• Marketing Spelling/Vocabulary
• Marketing and Business Foundations
• Selling Testing Event

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DECA Competitive Events

• Management Team Decision Making Events
  (State/International Only Events)
• E-Commerce MDM
• Financial Services MDM
• Hospitality Services MDM
• Sports and Entertainment Marketing MDM
• Travel and Tourism Marketing MDM

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DECA Competitive Events

• Marketing Research Events (State/International
  Only Events)
• Business and Financial Services Marketing
• Food Marketing
• General Marketing
• Hospitality and Recreation Marketing
• Retail Marketing

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DECA Competitive Events

• Written Chapter Team Events (State/International
  Only Events)
• Civic Consciousness Project
• Creative Marketing Project
• Free Enterprise Project
• Learn and Earn Project
• Public Relations Project

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DECA Competitive Events

• Business Management and Entrepreneurship Events
  (State/International Only Events)
• E-Commerce Business Plan Pilot Event
• Entrepreneurship Written Event
• International Business Plan Event
• Entrepreneurship Participating Event
• Creating an Independent Business
• Creating a Franchising Business

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DECA Competitive Events

• Marketing Representative Events
  (State/International Only Events)
• Advertising Campaign Event
• Fashion Merchandising Promotion Plan Event
• Technical Sales Event

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DECA Competitive Events

• Special Activities
• (State/International Only Events)
• DECA Quiz Bowl
• 7 UP Challenge
• Virtual Business Challenge

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DECA Membership Campaign

• 4 Levels of Achievement
• Apprentice Level
• Associate Level
• Director Level
• CEO Level

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DECA Dues

• Fall Semester--25.00
• 10.00 State and National Dues
• DECA T-Shirts
• Gwinnett County DECA Installation of Officers
• National DECA Week Activities
• Gwinnett DECA Bowling for Breath Tournament
• Monthly meetings
• Fall Leadership Conference
• Community Service
• Other activities included in the Dacula DECA
  Program of Work

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DECA Dues

• Spring Semester--25.00
• 10.00-15.00 Employer Appreciation Gifts
• Monthly meetings
• Region II Competitive Events
• Georgia DECA Career Development Conference
• International DECA Career Development Conference
• Gwinnett DECA Bowling Tournament
• Graduation gifts
• Other activities included in the Dacula DECA
  Program of Work

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DECA Sales Project

• Awards
• every student who sells 20 items gets 20
• 50 drawing
• unsold items
• class competition prize
• Competition
• registration fees and student expenses

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Have a great year in Dacula High School
DECA!!!!!