What is affiliate marketing? Ultimate 2021 guide for beginners

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c RevGlue
https//www.revglue.com What is affiliate
marketing? Ultimate 2021 guide for beginners Tips
for affiliate marketers This article helps new
affiliate marketers to understand how they can
develop their capabilities. It offers top tips on
the different types of affiliate website that you
can create, how you make money through
commissions and can drive traffic through
promotions. Lastly we provide our top tips on the
tools available through RevGlue to help you
create these new capabilities quickly and easily.
RevGlue tools make affiliate marketing simple for
experienced and aspiring affiliates. Create new
cashback, mobile comparison or discount voucher
websites in minutes or monetise existing
websites, blogs mobile apps with RevGlue
publisher tools.
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https//www.revglue.com
So, what is affiliate marketing? Well, in simple
terms, its the practice of recommending a
product or service from your website. A customer
visits your site and then clicks on a product
link to visit a retail merchant site where they
purchase that product. The retailer
knows that you are the affiliate that has
directed the customer to their site via a cookie
left on the buyers PC. Once a sale is made then
you as the affiliate earns a commission on that
sale. There are four parties involved in this
transaction
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Users visit
affiliate website
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Stores pay
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commissions on sales
Affiliates
Affiliates are individuals, companies or group of
people with an affiliate website. The core
capability of affiliates is to have traffic on
their website and that send potential customers
to the retailer website.
Customer
RevGlue tools make affiliate marketing simple for
experienced and aspiring affiliates. Create new
cashback, mobile comparison or discount voucher
websites in minutes or monetise existing
websites, blogs mobile apps with RevGlue
publisher tools.
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c RevGlue
https//www.revglue.com A customer may search for
a product through several different methods - on
a search engine such as Google or though other
online marketing channels such as social media.
The results they find could be a mix of retailer
websites, content websites, price comparison
and/or the affiliate websites. Retailer The
retailer online store is the entity which is
actually selling the product. The journey of a
potential customer could begin from a search
engine and then go through several intermediary
stages - the important thing for affiliates is to
be the last click before reaching the retailer
site so that their cookie is the
freshest! Affiliate Network The Affiliate network
is the technology hub between the affiliate and
the retailer. They provide the affiliate with
access to multiple retailers through a common set
of tools for tracking sales, lead management and
commission payment handling. Likewise for the
retailer, the affiliate network offers benefits
in campaign management offering thousands of
affiliates at one location. The tracking,
de-duping, payments due to affiliates are all
managed by the affiliate network. What are the
most popular types of Affiliate websites? There
are many different types of affiliate websites
that all compete to be the last click before a
customer reaches the retailer Shopping
Comparison websites such as Comparepanda.co.uk
Loyalty, cashback and reward websites such as
Quidco.com Discount Coupon websites such as
RevCoupons Content and Review websites such
as Reviews UK Group Deal aggregation websites
RevGlue tools make affiliate marketing simple for
experienced and aspiring affiliates. Create new
cashback, mobile comparison or discount voucher
websites in minutes or monetise existing
websites, blogs mobile apps with RevGlue
publisher tools.
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c RevGlue
https//www.revglue.com Mobile Comparison
and other services comparison websites such as
RevMobiles Pay Per Click (PPC) affiliates
who generate traffic via paid search campaigns
Product feed niche websites for different
product types and services As a result the
affiliates mix could include content websites,
email newsletter companies, search engine
professionals, individuals with websites, blogs
or forum, cashback or voucher websites, RSS
engines, article directories, widgets, content
writers - who all offer a whole diverse range of
different capabilities. How do affiliates earn
commission? Whilst there are several different
types of affiliate campaign, by far and away the
most popular commission type is CPA (Cost Per
Acquisition). These campaigns reward affiliates
when a confirmed sale or acquisition is completed
i.e. purchasing a product instantly from the
retailer website, or within the cookie time
period. The commission rate is typically a
percentage of the product purchase value although
it could be capped to a fixed upper amount. Some
merchants also reward lead generation as the
research phase of the buying journey is important
in Business to Business (B2B) sales. Hybrid
campaigns can result which offer a combination of
click and lead commissions. For example a PVC
roofing retailer may setup their affiliate
campaign to offer 5p for each click to the retail
site and then 2 for a unique lead where the
customer fills out their contact details plus a
percentage on successful orders at a later date
when a salesman provides a quote which the
customer agrees to purchase. Whilst this type of
business arrangement can be very effective, it is
actually the case that hybrid campaigns are very
rare to find on the affiliate networks. What are
the best Affiliate promotional materials?
RevGlue tools make affiliate marketing simple for
experienced and aspiring affiliates. Create new
cashback, mobile comparison or discount voucher
websites in minutes or monetise existing
websites, blogs mobile apps with RevGlue
publisher tools.
5
c RevGlue https//www.revglue.com Based on the
affiliate website types mentioned above, the
retailers provide a variety of different
promotional material to affiliates to use on
their websites Static Links Deep links
for each page dynamically obtained and altered at
the network level Interactive banners in
gif, jpg and flash format Interactive tools
in JavaScript or Flash format that contains
product images and prices Store information,
returns information and contents Product
Feeds that is raw data provided in a variety of
different technical formats (csv, xml or APIs)
which contains all product details such as price,
name, description, RRP, price, delivery etc.
required to setup price comparison websites
Discount voucher codes specifically made
available via the affiliate networks What type of
site should an affiliate offer? This is where
RevGlue can help. Our tools provide all the data,
plug-ins, templates and stats that you need to
create any type of affiliate website, quickly and
easily. We have teamed with the top UK affiliate
networks. All our data sources offer 100 of
affiliate network commissions so that you get the
best deals from each of your affiliate
networks. We have the most comprehensive set of
data types on the market meaning that you can
setup new affiliate capabilities across any of
the following Stores - Setup UK shopping
directory with leading 5000 ecommerce stores
Coupons - Get latest discount coupons and offers
and setup your coupons website or apps.
Cashback - create UK cashback website or app with
structured cashback data set. Banners -
populate latest banners in your websites and apps
with affiliate deeplinks. Daily Deals -
setup daily deals website with discounted deals
data obtained from UK retailers. Mobile
Compare - setup dynamic mobile comparison website
with advance data structure. Broadband TV-
create a UK broadband, tv and phones comparison
website or app in minutes. Product Feeds -
setup niche product websites using product feeds
available from all leading UK stores
RevGlue tools make affiliate marketing simple for
experienced and aspiring affiliates. Create new
cashback, mobile comparison or discount voucher
websites in minutes or monetise existing
websites, blogs mobile apps with RevGlue
publisher tools.
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c RevGlue
https//www.revglue.com All data sets are
available absolutely free for the first 30 days.
You can cancel it at anytime and there are no
long term contracts at RevGlue. Pay only 60 per
data set after the trial of any data set is
over. Once you have access to the data set you
wish to work on. You will be sourcing a designer
and a developer to setup your affiliate website.
RevGlue provides Free WordPress plugins for each
data set so you can quickly setup your affiliate
websites such as a cashback website, coupons or
mobile comparison website. Browse and download
all RevGlue plugins here. Finally, try RevGlue
unique and responsive WordPress templates for
your affiliate projects. Each template cost only
99 and you will get fully compatible and
responsive files for your WordPress affiliate
website. And then you can exploit all the
retailer promotional material available using our
RevAds tool to create dynamic ads for your
website or mobile apps with flexible sizes, fresh
contents and full styling options. So whether you
are a seasoned affiliate looking to add a new
capability or a publisher just starting out,
there is a whole world of opportunity waiting to
be discovered. Take that first step and sign up
to a free RevGlue account today. RevGlue
RevGlue tools make affiliate marketing simple for
experienced and aspiring affiliates. Create new
cashback, mobile comparison or discount voucher
websites in minutes or monetise existing
websites, blogs mobile apps with RevGlue
publisher tools.