Soapbox, LLC

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Introducing.

• The entertainment industry is about creativity.
  Its about vision, originality, and inspiration.
  Its about expression. Its also a business, a
  multi-billion dollar industry. In 2004 American
  consumers spent almost 200,000,000,000 (two
  hundred billion dollars) on entertainment related
  goods. As a merchandise/branding company, our
  goal at Soapbox is to make your business as
  profitable as possible.
• What sets Soapbox, LLC apart from other
  merchandise companies?
• Full Service We are truly a full-service
  company. While other merchandise companies may
  claim to be full service, most dont truly offer
  solutions for all of your merchandise needs. We
  begin with helping you design a fashionable and
  profitable product line, and we arent done until
  the goods are in a satisfied customers hands,
  whether that person is shopping at their favorite
  store in the mall, purchasing from a vending
  table at a live event, or ordering it from your
  website.
• Branding Soapbox, LLC is more than a just a
  screen printer or an e-commerce provider.
  Soapbox is here to help you build your brand.
  Just as your music evolves throughout the years,
  so should your merchandise. An artist, no matter
  how far they stray from their original genre of
  music, will still have a distinctive sound
  associated with their name. Why shouldnt their
  merchandise be the same way?
• Soapbox will work with you to create a
  merchandise line that will be more than t-shirts.
  We will help you create and maintain your brand.
  Through innovative marketing we will help you
  target specific market segments effectively and
• reach more people, in more places.

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Technology The merchandise industry has been
running off clipboards and Excel spreadsheets
for far too long. Our in-house technology
department has designed software exclusively for
Soapbox to help you maximize your profits and
manage your merchandise more efficiently.

• Inventory Management Using barcode technology,
  Soapbox has taken the guess-work out of
  merchandise inventory management. Through a
  secure, online connection, you will have 24-hour
  access to not only total inventory, but inventory
  by location. For example, you will be able to
  tell how many pieces are in our warehouse marked
  for e-commerce fulfillment, how many pieces are
  on Truck A for the show you are playing the day
  after tomorrow, how many pieces are on Truck B,
  waiting to be returned from the tour that ended
  last night, and what you have on-order that has
  not yet arrived.
• Vending With Soapbox, you will have twenty-four
  hour access to sales data and inventory
  management. This means knowing what your hot
  sellers are and never running out of product. Our
  engineers are in the process of developing
  software to project live event sales based on
  industry trends and artists previous sales
  statistics. This means no more under-ordering,
  nor will you end up with boxes and boxes of
  product at the end of a tour.

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Technology continued.

• E-commerce Our stores are set up not only to
  offer apparel and other hard merchandise, we can
  also offer ringtones, voicetones, and mp3 digital
  downloads. Through a secure connection you can
  view constantly updated reports that offer
  real-time inventory and sales statistics.
• Street Teams We have the ability to barcode and
  track every piece of promotional material that we
  send out. When someone logs onto your website
  for exclusive content using one of these
  promotional codes, we will know what part of the
  country they are in and what member of the street
  team gave them the code. We can do geographic
  specific promotions based on sales statistics for
  the area, tour schedules, etc.
• Customer Information Our technology can provide
  you with valuable and useful customer
  information. When someone visits your e-store,
  even if a sale isnt made, we will be able to
  tell you what zip code that persons IP address
  is from, what products they viewed, where they
  linked from to get to the site, and where they
  went when they left. At Soapbox, we will help
  you interpret and use this information to design
  effective marketing campaigns.

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RetailSoapbox has the ability to take your
product to various retail outlets. We work
closely with you to design a marketing campaign
to increase both merchandise and music sales
through cross promotion and product placement.

• Sales team with 14 years retail experience
• Utilizes current market research to understand
  the needs/wants of the end consumer
• Ensures that the right product is at the right
  stores at the right time through proper
  communication and overall market consciousness
• Partners with artist management to develop a
  cohesive, focused plan to maximize sales and
  brand awareness

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Product Development

• Soapbox works with the best designers around the
  world people who have developed merch lines for
  artists and companies such as Relient K, Jessica
  Simpson, and Burton Snowboards, among others.
  There are no limits to our creative
  possibilities. We will partner with you to
  develop fashionable designs that reflect your
  unique style and creativity.
• Contracts with numerous independent design
  agencies to insure products are fresh and
  innovative
• Trend research and forecasting to keep products
  culturally relevant
• Product line built to enhance brand and
  coordinate with marketing campaign.

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ManufacturingWe can provide anything from
t-shirts and sweatshirts to belt buckles, coffee
mugs, and customized Pez dispensers. With
current market research, we will help you choose
proven sellers that will appeal to your target
audience. Because we are veterans of the
entertainment industry, we understand that
sometimes pre-planning is hard to do. Therefore,
we can offer rush services without sacrificing
product quality.

• Unlimited customized product possibilities
• Competitive pricing structures
• Rush services available
• Highest quality manufacturing

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E-CommerceEach of our websites is created to
purely assimilate the look and feel of your home
page. Fans wont feel like theyve left your site
and gone to some general internet mall when they
pull up your fan club, street team or e-store
page. We will help you increase your sales by
advertising through e-cards, special promotions
and campaigns tied to live events. Your
e-store administration will be second-to-none.
Most orders are shipped within 48 hours, and all
customers are provided with a tracking number.
We realize that customers will relate their
e-commerce satisfaction directly to you, and
therefore, service is our highest priority. You
will have 24-hour access to reports detailing
inventory levels, product sales statistics, and
customer data. Because we realize that when you
buy merch inventory you, are making an investment
in your career as an artist, sales revenues are
paid on a monthly, rather than quarterly, basis.
You see returns on your investment sooner.

• 800 number and email customer support
• Seamless store integration
• 24/7 data access
• Ringtones Voicetones
• MP3 Digital Downloads

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Street Teams Fan ClubsFan clubs with special
exclusive premiums will increase fan loyalty.
Street teams are instrumental in increasing sales
across the board- concert tickets, merchandise,
and record sales, both on and off the internet.
By working closely with your hardcore fan base we
will make them feel a part of the team, and they
will be a constant, credible, walking
advertisement.

• Builds fan loyalty
• Personalized marketing campaigns
• Special CD pre-release promotions

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VendingPotential income from on-site sales is
huge, but rarely reaches its true potential.
Long lines at vending tables, unorganized
displays and understaffing are just a few of the
frustrations that cause many fans to walk away
without making a purchase. At Soapbox, we
understand the opportunity, and work hard to make
the sale. Whether the event is a hall vend or an
artist vend, we will be sure every table is
organized and well staffed. We provide
experienced, professional crews and custom-made
displays to attract customers and efficiently
handle sales. Our in-house transportation can
handle tours of any size. With our bar-code
technology you have real-time access to your
inventory twenty-four hours a day and sales
reports are available immediately following the
event.

• Timely show reports and payments
• Sales figures text messaged to management each
  night
• Professional and experienced crews
• Accurate inventory and reports available online
  24/7
• Custom Displays
• In-house trucking and transportation available

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At Soapbox, LLC we are taking a new and fresh
approach to merchandising. We want to be more
than your t-shirt provider. We want to partner
with you to help build your brand, increase your
exposure, and maximize your profits.
ContactAmanda Moon amanda_at_soapboxbranding.com
Office 615.360.9600 x12Cell 615.545.0824