Innovative Uses of RSS at Nature

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Innovative Uses ofRSSat Nature

• Tony HammondEmerging Technologies, NPG

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RSS Use Cases at Nature

• C - Connotea Feeds
• Supported Output Format
• D - Podcasts
• Nature
• Disciplines
• Specials

• A - News Feeds
• Articles - AOP (Advanced Online Publication)
• Articles - TOC (Tables Of Content)
• Jobs
• News
• B - Feed Archives
• TOC

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RSS Case 1Connoteahttp//www.connotea.org/
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Connotea Organize, Share, Discover
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Connotea RSS Markup
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RSS Case 2Podcastshttp//www.nature.com/podcas
t/
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Podcasts The List

• Nature Podcast
• Neuroscience Podcast
• Genetics Podcast
• Chemistry Podcast
• Heredity Podcast
• Podcast Special Stem Cells
• Podcast Special World Heart Day

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Podcasts Mechanism
lte/gt
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2
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Podcasts Building Blocks

• Podcast Components
• RSS 2.0 feed with ltenclosure/gt element
• Media file (MP3) pointed at by ltenclosure/gt
• Metadata (RSS)
• RSS 2.0 elements
• iTunes elements
• Metadata (MP3)
• ID3 (v1, v2) tags

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Podcasts RSS Markup
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Podcasts Production

• Audio outsourced
• Dr Chris Smith, The Naked Scientists, has been
  contracted to produce the MP3s
• Two resolutions produced
• Hi-Res version (broadcast quality)
• Lo-Res version (bandwidth friendly)
• Podcast produced in-house
• RSS feed
• Metadata added

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Podcasts ID3 Editor
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Podcasts Tools - Perl Script
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Podcasts iTunes
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Podcasts Transcripts
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Podcasts Usage

• Averages over last 6 months
• 250,000 podcast page views per wek( of times
  podcast was polled)
• 35,000 MP3 downloads per week(either direct from
  HTML page or via podcast)

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Podcasts Current Plans

• Current Plans
• New Podcasts
• More Titles
• More Disciplines
• More Specials
• Chapters
• Descriptive Metadata (e.g. DC, PRISM)