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Psychology 203

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What do I study? Face perception. Lecture 7 ... The Power & Wonder of z-Scores ... Time for an Extreme Makeover! Imaginary Experiment. I go 'under the knife' ... – PowerPoint PPT presentation

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Title: Psychology 203


1
Psychology 203
  • Semester 1, 2007
  • Week 4
  • Lecture7

2
Who am I?
  • Linda Jeffery
  • Postdoctoral Research Fellow
  • What do I study?
  • Face perception

3
Contact Details
  • Room 109 - 1st Floor, Main Psych Building
  • Email linda_at_psy.uwa.edu.au
  • put Re 203 in Subject
  • Phone 6488 3096

4
The Power Wonder of z-Scores
  • Everything you ever wanted to know about
    Standardized Distributions, but were afraid to
    ask

Gravetter Wallnau, Chpt 5
5
Standardization
6
Introducing the z-Score
  • Are you hot?
  • Or not?
  • Find out at www.hotornot.com
  • Submit your photo people will rate you

7
How hot is hot?
  • Thats gotta be ok!
  • Or is it?
  • What if I found out that the average rating is
    8?!
  • I would soooo not be super hot any more -(

8
Hotness depends on how people use the scale
3
Like this?
No - Very few people use this end of the scale
People (10 000s)
1
5
10
1
HOT
NOT
Rating
9
Hotness depends on how people use the scale
  • Its actually more like this
  • 7.5
  • range 3 - 10

Population Mean
10
Am I hot or not?
  • Depends on the mean hotness rating
  • If ? 9.0, then Im less hot than average
  • If ? 4.0, then I am WAAY hot!
  • Since the mean rating is actually 7.5
  • Im hotter than average! Awesome!
  • Or am I?

11
Am I hot or not?
  • How are the ratings spread?

b)
Population Standard Deviation
a)
?1
?.2
?7.5
7.7
?7.5
8.5
X 8.0
X 8.0
Verdict - Im pretty average
Verdict - Im HOT!
12
Raw scores
  • Often not meaningful by themselves
  • To interpret them we need to know the mean and
    the standard deviation of the distribution from
    which they came
  • But we can transform them into new scores that
    are stronger, more powerful, and more meaningful!
    We call them

13
Superhero Scores?
Z-Scores
14
Why z-Scores rock
  • Transforming a raw score to a z-score tells us
    exactly where the score is located in the
    distribution - all in one easy number!
  • We can also use z-scores to standardize an entire
    distribution
  • This means we can compare scores that come from
    completely different scales, tests etc. (like
    buying size 8 shoes from different companies)

15
Behold! A z-Score!
  • -1.0

A sign
A number
Its so much more, Ben! It slices, it dices, let
me show you how!
Im sceptical. It just looks like a regular ol
number to me!
Sceptical 203 student
16
Heres how we pack a tonne of info into one
little number!
  • The sign of the z-score tells you whether it is
    above or below the mean
  • is above
  • - is below
  • The number tells you how far it is from the mean
  • Big number far from mean
  • Little number close to mean

17
z-Scores the Distribution
z-score of 1 is one standard deviation from the
mean
Mean z-score of zero
18
Hotness in z-Scores
Calculating a z-score
a)
?1
z
?7.5
1
0
8.5
z 0.5
X 8.0
19
Hotness in z-Scores
Calculating a z-score
b)
?.2
?7.5
7.7
z
1
0
X 8.0
z 2.5
20
Hot or Not?
pretty average
Super hot!!!
?
21
From z-Score to Raw Score
  • What if I only have the z-score but want to know
    what the raw score really was?

X 8.0
My original rating
22
Problem Who is the hottest?
23
Standardizing a whole distribution using z-scores
  • If we convert every raw score in a distribution
    to a z-score
  • The new distribution of z-scores will have
    exactly the same shape as the original,
  • The mean of the new distribution will always be
    0,
  • The standard deviation of the new distribution
    will always be 1.

24
How does this help us compare ratings?
  • Convert Vances rating to a z-score

X 3.6, ? 3.0, ? 1.5
  • Compare z-scores
  • Lindas z-score of 0.5
  • Vances z-score of 0.67!! Vance is hotter!

25
Other Standardized Distributions
  • Can standardize a distribution to any mean and
    standard deviation, not just 0 and 1
  • Best known example?
  • IQ, mean 100, sd 15
  • What would be a good way to standardize
    hotness?

26
Standardized Hotness
Mean 5.0, sd 2.0
3
  • So most people would fall between 3 7.
  • Anything above 7 would clearly be pretty hot!
  • And 10 would be pretty special and rare

People (100 000s)
1
5
10
1
HOT
NOT
7
3
Rating
27
Calculating Linda Vances Standardized Hotness
ratings
Calculate SH score by converting it to a new
score using the z-score to raw score formula X
? z?
Lindas z score 0.5
Vances z score 0.67
Use our SH mean of 5, instead of ?
Use our SH sd of 2, instead of ?
X 5 (0.5 x 2)
X 5 (0.67x 2) X 6.34 Vances SH Score is
6.34
X 6.0 Lindas SH Score is 6.0
28
z-Scores for samples
  • Weve been using z-scores to work out where
    someone is in a population.
  • Just as easy to find out their position in a
    sample (a subset of the population)
  • Substitute ? (population mean) for M (sample
    mean) and ? (population sd) for s (sample sd)
    into the same formula

29
Time for an Extreme Makeover!
  • Imaginary Experiment
  • I go under the knife
  • After 6 months recovery I put a photo of the new
    me on hotornot.com
  • My new rating is 9.5!
  • Money well spent!
  • But what if my new rating was 8.5

30
Effect of surgery
  • z-scores can help us decide if treatments have an
    effect
  • by telling is whether a treated score is now
    extreme
  • i.e. unsual or rare if no treatment had occured

My score is not extreme and quite typical. Not
really worth the ,pain and suffering?
?1
My score is now extreme i.e. pretty rare.
Meaning I am now unusually hot! well spent!
?7.5
Xafter 8.5
Xbefore 8.0
Xafter 9.5
z 2.0
z 1.0
z 0.5
31
z-scores for fun profit
www.massucci.com/Articles/Statistics/statistics.ht
ml
http//Store.traders.com/-v16-c01-002zsco-pdf.html
32
Disclaimer Some ratings of hotness in this
lecture have been altered by the producers, to
protect the innocent, and may not reflect the
true ratings obtained. The mean and standard
deviation of ratings on hotornot.com reported in
the lecture have been modified for teaching
purposes. The producers have also made up a whole
bunch of other stuff but swear that all the
statistics in this lecture are true.
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