Whiskey Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opportunity 2024-32

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Global Whiskey Market Research and Forecast
Report 2024-2032

• Format PDFEXCEL

2023 IMARC All Rights Reserved
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Report Highlight and Description

• According to the latest report by IMARC Group,
  titled " Whiskey Market Global Industry Trends,
  Share, Size, Growth, Opportunity and Forecast
  2024-2032," the  global whiskey market size
  reached US 67.9 Billion in 2023.
• Factors Affecting the Growth of Whiskey Industry
• Changing Consumer Trends and Preferences
• The whiskey market is significantly influenced by
  evolving consumer trends and preferences. As
  consumer tastes continue to evolve, distilleries
  and producers must adapt to meet these changing
  demands. One prominent factor driving the whiskey
  market is the increasing appreciation for premium
  and craft spirits. Consumers are increasingly
  seeking out unique and high-quality whiskey
  experiences, driving the growth of artisanal and
  small-batch distilleries. This trend is fueled by
  a desire for authenticity, craftsmanship, and
  distinct flavor profiles.
• Additionally, the rise of cocktail culture has
  expanded the whiskey market by introducing new
  ways to enjoy and appreciate the spirit.
  Mixologists and bartenders are constantly
  experimenting with whiskey-based cocktails,
  attracting a broader audience beyond traditional
  whiskey drinkers. Furthermore, the growing
  interest in whiskey as a collectible item or
  investment has contributed to its market growth.
  Limited-edition releases, rare bottlings, and
  whiskey auctions have become increasingly popular
  among enthusiasts and investors alike.

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Report Highlight and Description

• Rapid Globalization and Export Opportunities
• The whiskey market has experienced substantial
  growth due to globalization and expanding export
  opportunities. Whiskey, particularly Scotch
  whisky and American bourbon, has transcended its
  traditional markets and gained popularity on a
  global scale. Emerging economies such as China,
  India, and Brazil have emerged as key growth
  markets for whiskey, driven by rising disposable
  incomes, urbanization, and Westernization of
  consumer preferences.
• The globalization of whiskey is also facilitated
  by free trade agreements, reduced tariffs, and
  increased accessibility through e-commerce
  platforms. This enables distilleries to reach new
  markets and target a broader audience of whiskey
  enthusiasts worldwide. Furthermore, the
  proliferation of whiskey festivals, tasting
  events, and tourism experiences has contributed
  to raising awareness and appreciation for the
  spirit in both established and emerging markets.
• Innovation and Product Diversification
• Innovation and product diversification are
  driving forces behind the continued growth of the
  whiskey market. Distilleries are constantly
  exploring new techniques, ingredients, and aging
  methods to create innovative and differentiated
  whiskey products. This includes experimenting
  with various barrel finishes, cask maturation
  techniques, and blending processes to enhance
  flavor complexity and appeal to discerning
  consumers.

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Report Highlight and Description

• Furthermore, the emergence of flavored and
  infused whiskies has expanded the market by
  attracting consumers who may be new to the spirit
  or seeking alternative flavor profiles. Flavored
  expressions such as honey, maple, and
  cinnamon-infused whiskies appeal to a broader
  demographic and provide a gateway for entry-level
  consumers to explore the category. Moreover,
  sustainability and environmental consciousness
  have become integral aspects of whiskey
  production and marketing. Distilleries are
  implementing eco-friendly practices, such as
  energy-efficient production methods, waste
  reduction initiatives, and sustainable sourcing
  of raw materials.
• Request for a PDF sample of this report
  https//www.imarcgroup.com/whiskey-market/requests
  ample

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Report Description

• Global Whiskey Market Trends
• Whiskey has increasingly gained recognition as a
  valuable investment asset, driving demand among
  collectors and investors seeking alternative
  opportunities beyond traditional financial
  markets. Rare and limited-edition whiskies have
  shown impressive appreciation in value over time,
  attracting investment from individuals and funds
  alike. The prestige associated with owning rare
  bottles or participating in whiskey auctions has
  further fueled this trend, with some bottles
  fetching exorbitant prices at prestigious
  auctions and private sales. Additionally, whiskey
  holds deep cultural significance and tradition in
  regions where it is produced, such as Scotland,
  Ireland, and the United States. These cultural
  ties contribute to a sense of heritage and
  identity associated with whiskey consumption,
  driving consumer loyalty and demand for
  authentic, regionally produced varieties. Whiskey
  plays a central role in social gatherings,
  celebrations, and rituals, further reinforcing
  its cultural importance and enduring appeal.
  Other than this, despite being an alcoholic
  beverage, whiskey has been increasingly perceived
  as a more sophisticated and health-conscious
  choice compared to other spirits. This is partly
  attributed to its natural ingredients, such as
  grains and water, and the absence of added sugars
  or artificial flavors in traditional varieties.
  Additionally, moderate whiskey consumption has
  been linked to potential health benefits,
  including improved heart health, antioxidant
  properties, and stress reduction, according to
  some studies. These health and wellness trends
  have contributed to a shift in consumer
  preferences toward premium and craft whiskey
  brands perceived as offering higher quality and
  authenticity.
• View Report TOC, Figures and Tables
  https//www.imarcgroup.com/whiskey-market

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Report Segmentation

• Breakup by Product Type
• American Whiskey
• Irish Whiskey
• Scotch Whiskey
• Canadian Whiskey
• Others
• Breakup by Quality
• Premium
• High-End Premium
• Super Premium
• Breakup by Distribution Channel
• Off-Trade
• Supermarkets and Hypermarkets
• Discount Stores

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Report Segmentation

• Online Stores
• Others
• On-Trade
• Restaurants and Bars
• Liquor Stores
• Others
• Breakup by Region
• Europe
• North America
• Asia Pacific
• Middle East and Africa
• Latin America

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Competitive Landscape with Key Players

• Diageo plc
• Bacardi Limited
• Suntory Beverage Food Limited
• Pernod Ricard
• The BrownForman Corporation
• Asahi Group Holdings Ltd
• William Grant Sons Holdings Ltd
• The Edrington Group
• Allied Blenders and Distillers Pvt Ltd
• Constellation Brands
• La Martiniquaise

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Key Questions Answered in the Report
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Table of Contents

• 1    Preface2    Scope and Methodology    2.1  
   Objectives of the Study    2.2  
   Stakeholders    2.3    Data Sources       
  2.3.1    Primary Sources        2.3.2  
   Secondary Sources    2.4    Market Estimation 
        2.4.1    Bottom-Up Approach        2.4.2  
   Top-Down Approach    2.5    Forecasting
  Methodology3    Executive Summary4  
   Introduction    4.1    Overview    4.2    Key
  Industry Trends5    Global Whiskey Market   
  5.1    Market Overview    5.2    Market
  Performance    5.3    Impact of COVID-19    5.4
     Market Breakup by Product Type     5.5  
   Market Breakup by Quality    5.6    Market
  Breakup by Distribution Channel    5.7    Market
  Breakup by Region    5.8    Market Forecast6 
   Market Breakup by Product Type     6.1  
   American Whiskey         6.1.1 Market Trends 
        6.1.2 Market Forecast
•     6.2    Irish Whiskey         6.2.1 Market
  Trends        6.2.2  Market Forecast       

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Table of Contents

•     6.3    Scotch Whiskey         6.3.1 Market
  Trends        6.3.2 Market Forecast    6.4  
   Canadian Whiskey         6.4.1 Market Trends 
        6.4.2 Market Forecast    6.5    Others  
        6.5.1 Market Trends        6.5.2 Market
  Forecast7   Market Breakup by Quality     7.1  
   Premium         7.1.1 Market Trends       
  7.1.2 Market Forecast    7.2    High-End
  Premium         7.2.1 Market Trends       
  7.2.2 Market Forecast    7.3    Super Premium  
        7.3.1 Market Trends        7.3.2 Market
  Forecast8   Market Breakup by Distribution
  Channel     8.1    Off-Trade         8.1.1
  Market Trends         8.1.2 Market Breakup by
  Type                 8.1.2.1   Supermarkets and
  Hypermarkets                             8.1.2.2
    Discount Stores                  8.1.2.3  
  Online Stores                 8.1.2.4   Others 
        8.1.3 Market Forecast 
•     8.2    On-Trade         8.2.1 Market
  Trends 
• For more information, visit https//www.imarcgrou
  p.com/whiskey-market/toc

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