Hi.

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Hi.
a/s/l?
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im jye.
m/switched on media
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the relevance of twitterWhich part of the
industry do you work ina)      Agencyb)     
Technology vendorc)       Private brandd)     
Governmente) publisher
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wtf? srsly.
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140 characters to tella story

• and share someone elses (RT)

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collective insight

• let your network (underlings) find the good
• stuff and have greater choice

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sent over1,300,000,000tweets
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sent over1,300,000,106tweets
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maintained its phenomenal yearly growth rate,
increasing year-on-year in web visits by 517.9
(Hitwise)
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why.
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new technologies meant new innovationsand new
ways to connect people
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speed.
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growth.
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reach.
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network.
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twitter brings people together

• work/play dream, scream, wish, love, rant
• (tell a story)

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mumbai
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twestival
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nocleanfeed
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stub
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tell your story.
(theres been 12,000 told since slide 1)
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discuss.
Gavin Heaton Author, servantofchaos.com Laurel
PapworthCEO, Twitter Agency Mike Hickinbotham
Senior Advisor, Social Meida, Telstra/Bigpond Jy
e SmithSocial Media Strategist, Switched On Media
_at_servantofchaos _at_SilkCharm _at_M_Hickinbotham _at_jyesmi
th
Question? adsyd3