Girls versus Boys Online - PowerPoint PPT Presentation

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Girls versus Boys Online

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Strategic partners Procter & Gamble, Conde Nast, AOL, Microsoft, Runescape, ... (2005-2006), various AGs, CMP, Webkinz, Girl Scouts of USA, National Sheriffs Assoc. ... – PowerPoint PPT presentation

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Title: Girls versus Boys Online


1
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2
Teenangels and Tweenangels(Teenangels.org and
WiredSafety.org)
  • The Megan Pledge
  • Advising the Industry
  • Speaking
  • Strategic partners Procter Gamble, Conde
    Nast, AOL, Microsoft, Runescape, Disney,
    Facebook, myYearbook, Verizon, Xanga, McAfee,
    MySpace (2005-2006), various AGs, CMP, Webkinz,
    Girl Scouts of USA, National Sheriffs Assoc.,
    MPAA, Truste, Privacy Commissioners worldwide,
    Oracle, Yahoo!, Dateline, Good Morning America,
    The Today Show

3
The Stats Overview
  • 70 of teens had shared their passwords with
    their friends
  • Most underage users choose MySpace or any network
    other than Facebook to start out
  • 46 are sharing IM or other contact info on their
    profile
  • 85 felt Facebook is safer than other networks
  • 54 have people they dont know on their
    friends list
  • 65 said they dont really understand privacy
    settings
  • 40 put their cell numbers on their profiles or
    away message linked to their profile
  • Only 15 said they knew how to shut down a
    profile
  • Only 5 said they would bother to report anything
    to the network
  • 45 said they didnt think it would make any
    difference if they did
  • Only 2 said they knew how to report it anyway

4
What are teens putting on their profiles?
400 teen girls polled 2007 (14-17) (Westchester
Cty, NY)
5
Whos Your Friend?
550 9th 12th grade boys and girls, Westchester
Cty, NY 2007)
6
Friends Cyberbullying Friends
  • 70 have shared passwords with friends, which
    makes cyberbullying easier

520 teen girls (7th 12th grade, Westchester
Cty, NY 2007)
7
The Biggest Online Secret - Cyberbullying
  • The reasons polls and surveys dont reflect the
    real problem
  • More than 70 come from friends or best friends
    (and they are protected by the target)
  • Less than a quarter of people being cyberbullied
    told someone about it (and only 5 would ever
    tell their parents)

8
An Easy Answer - Passwords
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