Boost Your Business with WhatsApp Business API

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WhatsApp Marketina Manaaement with WaBM.
www.wabm.in _at_wabm.in
2024 Infokey Technoloay Private Limited
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Introduction to WhatsApp Marketina.

• WhatsApp is not just an app anymore, its a
  synonym to Messaging.
• India has 390.1 million active users and 487
  million total users.
• People spend 21.3 hours on WhatsApp every month.
• 69 million people use WhatsApp per minute

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What is WhatsApp Marketina?
WhatsApp Marketing refers to leveraging the
platform's features for business purposes,
including customer engagement, promotions, and
customer support. Unlike traditional marketing
channels, WhatsApp offers a more personalized and
direct approach, allowing businesses to connect
with their audience in real-time.
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Why WhatsApp for Marketina?

• 65 Billion messages exchanged daily
• Opening rate of over 98
• Impressive Engagement rate
• End to end encrypted messages
• Worldwide and PAN India adoption
• Better trustability than SMS

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WhatsApp is fine.
But who are we?
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WhatsApp Business Manager
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What is WaBM?
WaBM is a state-of-the-art WhatsApp marketing
management tool which helps businesses of all
kinds reach out to their customers in quick,
reliable and ethical way. Powered by WhatsApp's
official WhatsApp Business API, WaBM can
be called WhatsApp with Superpowers.
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What can you do with WaBM?
Bulk Messaging Reach out to millions of inboxes
at once, ethically without spamming using our
awesome broadcast feature.
Marketing Campaigns Send, monitor and manage
marketing campaigns on WhatsApp using powerful
WaBM features.
Schedule Messages Need to send that important
offer at 9 AM sharp? Just schedule it and forget
worries.
Message Templates Create reusable and interactive
message templates with text, images, videos and
clickable buttons.
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What can you do with WaBM?
Contacts Management Seamlessly add contacts using
Excel sheets and manage contacts info like in a
CRM.
1 WhatsApp, Multi-members Collaborate on a single
WhatsApp number with all your team mates with
personal identity.
No Unknown Sender Show your Business Name with
Green Tick instead of just phone number on first
interaction with customers.
Cheaper, More Effective With WaBM, you can reach
out and convert your potential customers in
lesser cost than Google Fb Ads.
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Looks Matter
Look Professional. Market Smarter.
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Nice features.
But how will it benefit you?
Theres so much to tell . . .
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Use Cases
Promotions and Marketing Send promotional
messages, discounts, and updates about new
products directly to your customers' WhatsApp
accounts, increasing engagement and sales.
Live Chat You can use WhatsApp to directly
communicate with your customers, answer their
queries, provide product information, and even
take orders.
Assign Manage Chats Assign a particular
customer chat to your team member for smooth
Customer Relationship Management. Hide or show
WhatsApp chats from other team members with one
click.
Order Management Utilize WhatsApp for order
management, allowing customers to place orders
through the app. You can confirm orders, provide
updates on order status, and handle customer
inquiries efficiently.
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Use Cases (contd.)
Customer Support Provide customer support through
WhatsApp, addressing any issues or concerns your
customers may have in a timely manner, enhancing
their overall experience with your services.
Feedback Collection Gather feedback from
customers through WhatsApp, allowing them to
easily share their thoughts and suggestions,
helping you improve your products and services.
Seasonal Campaigns You can leverage bulk
messaging to launch seasonal marketing campaigns
tied to holidays, festivals, or other special
occasions. These campaigns can feature themed
promotions and festive greetings, which will help
to boost your sales.
Event Notifications You can use bulk messaging to
notify customers about upcoming events, such as
new product launches, store openings, or
exclusive VIP sales. This will ensure that
customers are informed and engaged always.
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Use Cases (contd.)
Multi-Language Support If you serve multilingual
customer bases, WhatsApp Business API supports
messaging in multiple languages. Market and
interact with your customers in their language
seamlessly.
Post-Purchase Follow-ups Send post-purchase
follow-up messages via bulk messaging to thank
customers for their purchase and encourage
customers to share their experience by providing
product reviews and surveys.
Cost-Effective Marketing WaBM allows you to send
messages to your customer base at a relatively
low cost compared to traditional advertising
channels and online ad providers like Google
Facebook and LinkedIn Ads.
Brand Building Consistent and targeted bulk
messaging can help you build brand awareness and
loyalty among your customer base, ultimately
leading to increased sales and customer retention.
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Why cant we just use basic WhatsApp Mobile App?
For a very small business it may be okay to
manually chat, reply, and send messages to your
customers but for business growth, messaging
efficiency, refining Customer Satisfaction,
working professionally, WaBM is a no
brainer. Have a look at the comparison table,
youll understand.
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WaBM vs WhatsApp
Theres a reason WaBM is called WhatsApp with
Superpowers
WaBM WhatsApp
Broadcasting Limit 10,000 Contacts Everyone 5-25 Users Business Name will be shown even if contact is not saved 256 Contacts Only who have saved your number Up to 4 Devices Shows unknow number
Broadcast Reaches 10,000 Contacts Everyone 5-25 Users Business Name will be shown even if contact is not saved 256 Contacts Only who have saved your number Up to 4 Devices Shows unknow number
Multi-User Access 10,000 Contacts Everyone 5-25 Users Business Name will be shown even if contact is not saved 256 Contacts Only who have saved your number Up to 4 Devices Shows unknow number
First Impression 10,000 Contacts Everyone 5-25 Users Business Name will be shown even if contact is not saved 256 Contacts Only who have saved your number Up to 4 Devices Shows unknow number
Verified Green Tick 10,000 Contacts Everyone 5-25 Users Business Name will be shown even if contact is not saved 256 Contacts Only who have saved your number Up to 4 Devices Shows unknow number
Template Messages 10,000 Contacts Everyone 5-25 Users Business Name will be shown even if contact is not saved 256 Contacts Only who have saved your number Up to 4 Devices Shows unknow number
Clickable Messages 10,000 Contacts Everyone 5-25 Users Business Name will be shown even if contact is not saved 256 Contacts Only who have saved your number Up to 4 Devices Shows unknow number
Schedule Messages 10,000 Contacts Everyone 5-25 Users Business Name will be shown even if contact is not saved 256 Contacts Only who have saved your number Up to 4 Devices Shows unknow number
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Lets see WaBM in Action.
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THANK YOU!
Samson Shukla (Infokey Technology Private Limited)
Phone [phone] Email hi_at_wabm.in