Carson City Redevelopment Workshop

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Carson City Redevelopment Workshop

• Office of Business Development

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Carson Citys Vision Statement

• Proud to be Nevada's State Capital, Carson City
  will perpetuate its heritage, cultural diversity,
  and natural setting by providing a diversified
  and well-planned community for people of all ages
  and backgrounds. We will work together under an
  open government process to guarantee the best
  possible environment of public safety, a strong
  economy, and an effective infrastructure. Quality
  education and recreation will provide our
  citizens with a sense of well-being and personal
  freedom. Carson City will continue to be a leader
  in effective local government.

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Office of Business DevelopmentMission Statement

• To work with the business community,
  entrepreneurs and the public to encourage
  business start up, recruitment, expansion and
  retention.

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Office of Business Development
Business Recruitment
Business Expansion
Business Retention
Redevelopment
Business Assistance
Economic Information
Marketing
Trade Shows
Partnerships
SBDC
Statistics
Advertising
Infrastructure
SBA
Markets
Web Site
Activities
MAP
Taxes
Job Connect
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Carson City Redevelopment Authority

• Redevelopment Areas
• Redevelopment Area 1
• Downtown Carson City
• Formed in 1986
• Amended to include Costco and the Carson Mall.
• Redevelopment Area 2
• South Carson Street plus the former KMart
• Formed in 2004
• Amended to expand to a full commercial
  redevelopment area.

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Downtown Carson City

• Redevelopment Plan Objectives
• Strengthen the economy.
• Expand the Citys tax base.
• Develop a consistent theme centered around
  history and Carson Citys role as the Capital.
• Approve the appearance of commercial areas.
• Encourage more landscaping
• Promote preservation of historic structures.
• Promote recreational activities.
• Promote development of housing.
• Promote greater cooperation with the State and
  School District.

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Downtown Carson City

• Redevelopment Plan Objectives
• Enhance land use patterns that create diversity
  of activities.
• Develop physical linkages between the Roundhouse,
  Downtown and the Railway Museum.
• Improve circulation for cars, bicycles and
  pedestrians.
• Improve public infrastructure.
• Utilities
• Street lighting, signage and street furniture
  systems
• Information kiosks
• Additional, convenient parking
• People oriented spaces

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Mixed-Use Urban Code

• Provides guidelines with respect to the built
  environment
• Scale
• Building style
• Façade style
• Building Materials
• Streetscapes
• Allows development according to form rather than
  use
• Promotes a health mix of uses.
• Regulatory friendly

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Investment Strategy

• Create partnerships with the private sector to
  encourage business development, make aesthetic
  improvements to buildings and preserve historic
  structures.
• Provide public Infrastructure improvements that
  enhances the functionality of all properties,
  provides public spaces and enhances the
  pedestrian experience.
• Facilitate special events that brings customers
  to Downtown businesses.
• Actively market and promote Downtown.

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Downtown Mixed Use Urban Code
Incentives
Partnership Programs -
Revolving Loans
Non-RDA Capital
Investment Strategy
Infrastructure Programs
RDA Capital Improvements
Marketing and Promotions
Activities Programs
Special Events
Redevelopment Plan / Objectives
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Partnership Programs -
Revolving Loan Programs
Incentive Programs
Provides low interest loans as a match to private
investment.
Provides a match to private investment.
Encourages specific investment in the
redevelopment area.
Encourages specific investment in the
redevelopment area.
Must meet the objectives of the Redevelopment Plan
Must meet the objectives of the Redevelopment Plan
Must create a specified economic impact so as to
guarantee a specific economic result for the City.
Requires repayment over a specified period of
time.
Repayment may be required if certain requirements
are not met.
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Possible Incentive / Revolving Loan Programs

• Pre-development Costs
• Architectural and/or design costs.
• Exterior Improvements
• Façade, signage, landscaping
• Interior Improvements
• Building remodeling, equipment
• Rent Assistance
• Limited rent subsidy.
• Property Acquisition
• Acquiring property for business.

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Redevelopment Partnership Programs
Business Recruitment
Business Expansion
Business Retention
Pre-development Costs
Exterior Improvements
Interior Improvements
Rent Assistance
Property Acquisition
Incentive?
Revolving Loan?
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RDA 1
Purpose
Tool
Program
Feedback...
Recruiting?
Incentive?
Revolving Loan?
Pre-Development Costs
Expanding?
Incentive?
Revolving Loan?
Retaining?
Incentive?
Revolving Loan?
Other uses, limitations or restrictions?
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RDA 1
Purpose
Tool
Program
Feedback...
Recruiting?
Incentive?
Revolving Loan?
Exterior Improvements
Expanding?
Incentive?
Revolving Loan?
Retaining?
Incentive?
Revolving Loan?
Other uses, limitations or restrictions?
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RDA 1
Purpose
Tool
Program
Feedback...
Recruiting?
Incentive?
Revolving Loan?
Interior Improvements
Expanding?
Incentive?
Revolving Loan?
Retaining?
Incentive?
Revolving Loan?
Other uses, limitations or restrictions?
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RDA 1
Purpose
Tool
Program
Feedback...
Recruiting?
Incentive?
Revolving Loan?
Rent Assistance
Expanding?
Incentive?
Revolving Loan?
Retaining?
Incentive?
Revolving Loan?
Other uses, limitations or restrictions?
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RDA 1
Purpose
Tool
Program
Feedback...
Recruiting?
Incentive?
Revolving Loan?
Property Acquisition
Expanding?
Incentive?
Revolving Loan?
Retaining?
Incentive?
Revolving Loan?
Other uses, limitations or restrictions?
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Process
Pre-application filed by applicant
Full Application completed and presented to RDA
Application considered by RACC
Application for more than 25,000
Application for less than 25,000
Recommended for Approval
Approved
RDA Approves Agreement
Partnership Agreement drafted
Application considered by OBD Director
Denied
Applicant may appeal to RACC
OBD implements Agreement
Less than 25,000
Internal Auditor audits agreement transactions.
Applicant may appeal to RDA
Denied
Approved
Project completed
Finance Dept collects any performance data
required by the Agreement.
Full Application completed and reviewed by OBD
OBD verifies data and provides report to RDA
OBD Reports approval to RDA
Results of Partnership included in annual RDA
Report.
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Pre-Application Format
Project Name and Description The applicant
provides a description of the project.
Business Information The applicant provides
information related to his/her business. This
could be a summary of the business plan..
Partnership Program Requested The applicant
provides the amount of the incentive or loan
requested and Under which program the request is
being made.
Development Objectives A list of objectives for
the Area are listed. These can change from year
to year, or from application cycle to
application cycle.
Development Objectives Analysis The applicant
provides reasons the project assists the RDA in
meeting the objectives listed. This information
provides a screening tool for considering
applications.
Economic Impact Information The applicant
provides the economics of the project, ie, taxes
generated, jobs created, capital investment.
Economic Objectives A list of economic
objectives for the Area are listed. These can
change from year to year, or from application
cycle to application cycle.
Economic Objectives Analysis The applicant
provides reasons the project meets the objectives
listed. This information provides an additional
screening tool for considering applications.
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Other Considerations

• Timing of acceptance of applications for
  incentive / revolving loan programs.
• Role and composition of the Redevelopment
  Citizens Advisory Committee.
• Other???

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Next Steps

• Staff will bring the following back in draft
  form
• Program policies
• Program applications
• Program flow charts
• Draft revisions to Redevelopment Plan
• Draft ordinances and/or resolutions that may be
  required

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Future workshops / direction

• Infrastructure programs
• Funding for a capital investment program.
• Coordination with other capital programs.
• Development of a capital investment program.
• Marketing and Special Events
• Redevelopment used as seed money for events
  which stimulate business activity.
• How new events are developed, implemented and
  evaluated.
• Coordination of public and private marketing
  efforts.

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South Carson Street

• Redevelopment Plan Objectives
• Address economic viability of empty big box
  stores.
• Address economic viability of empty buildings,
  irregular parcels and deteriorating mobile home
  parks.
• Improve streetscapes and traffic circulation.
• Expand housing opportunities
• Retain and expand auto sales
• Assist auto dealers with marketing efforts.
• Work with the State to maximize private
  investment at the former Armory site.
• Improve the appearance of South Carson Street.

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Envision Carson City Master Plan

• Provides guiding principles of economic vitality
• Diversify the economic base
• Encourage and assist in redevelopment efforts.
• Promote economic development alternatives that
  result in a net positive fiscal impact to the
  City.
• Encourage cooperation between the public and
  private sector.
• Encourage redevelopment and reuse of
  underutilized retail spaces.

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Investment Strategy

• Increase the economic viability of under
  utilized retail space and irregular parcels.
• Facilitate retention and expansion of auto sales
• Improve streetscapes and traffic circulation.
• Expand housing opportunities.

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Envision Carson City
Incentives
Partnership Programs -
Revolving Loans
Non-RDA Capital
Investment Strategy
Infrastructure Programs
RDA Capital Improvements
Activities Programs
Marketing and Promotions
Redevelopment Plan / Objectives
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Possible Incentive / Revolving Loan Programs

• Pre-development Costs
• Architectural and/or design costs.
• Exterior Improvements
• Façade, signage, landscaping
• Interior Improvements
• Building remodeling, equipment
• Rent Assistance
• Limited rent subsidy.
• Property Acquisition
• Acquiring property for business.
• Auto Sales Relocation Assistance
• Moving an auto dealership into the redevelopment
  area.
• Auto Sales Expansion Assistance
• Incentive for existing dealers to add new
  points to their dealership.

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RDA 2
Purpose
Tool
Program
Feedback...
Recruiting?
Incentive?
Revolving Loan?
Pre-Development Costs
Expanding?
Incentive?
Revolving Loan?
Retaining?
Incentive?
Revolving Loan?
Other uses, limitations or restrictions?
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RDA 2
Purpose
Tool
Program
Feedback...
Recruiting?
Incentive?
Revolving Loan?
Exterior Improvements
Expanding?
Incentive?
Revolving Loan?
Retaining?
Incentive?
Revolving Loan?
Other uses, limitations or restrictions?
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RDA 2
Purpose
Tool
Program
Feedback...
Recruiting?
Incentive?
Revolving Loan?
Interior Improvements
Expanding?
Incentive?
Revolving Loan?
Retaining?
Incentive?
Revolving Loan?
Other uses, limitations or restrictions?
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RDA 2
Purpose
Tool
Program
Feedback...
Recruiting?
Incentive?
Revolving Loan?
Rent Assistance
Expanding?
Incentive?
Revolving Loan?
Retaining?
Incentive?
Revolving Loan?
Other uses, limitations or restrictions?
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RDA 2
Purpose
Tool
Program
Feedback...
Recruiting?
Incentive?
Revolving Loan?
Property Acquisition
Expanding?
Incentive?
Revolving Loan?
Retaining?
Incentive?
Revolving Loan?
Other uses, limitations or restrictions?
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RDA 2
Purpose
Tool
Program
Feedback...
Recruiting?
Incentive?
Revolving Loan?
Auto Sales Relocation
Expanding?
Incentive?
Revolving Loan?
Retaining?
Incentive?
Revolving Loan?
Other uses, limitations or restrictions?
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RDA 2
Purpose
Tool
Program
Feedback...
Recruiting?
Incentive?
Revolving Loan?
Auto Sales Expansion
Expanding?
Incentive?
Revolving Loan?
Retaining?
Incentive?
Revolving Loan?
Other uses, limitations or restrictions?
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Other Considerations

• Is some form of Advisory Committee needed?
• Process
• Should the application process differ from
  Redevelopment Area 1
• Other???

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Next Steps

• Staff will bring the following back in draft
  form
• Program policies
• Program applications
• Program flow charts
• Draft revisions to Redevelopment Plan
• Draft ordinances and/or resolutions that may be
  required