The Zoomerang Online Survey Tool

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The Zoomerang Online Survey Tool

• Michelle Lavra
• May 9, 2006

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Zoomerang Account

• 4-H has a one-year subscription until December
  20, 2006
• No limit on number of surveys we can do
• No limit on number of surveys we can do
  simultaneously
• No limit on number of recipients
• No limit on number of replies
• Only one user at a time has access

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Zoomerang was used to capture survey data from
revenue enhancement surveys

• Inexpensiveno printing or postage
• Fastcan literally have a survey up in hours and
  results are analyzed automatically
• Easywith a little training, surveys are easy to
  set up and there is no lengthy data-entry to
  process the results
• Flexibleyou have choices about how surveys are
  administered and results shared

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4-H can use Zoomerang to gather many types of
information

• General business
• Event planning
• Satisfaction surveys
• Idea sharing testing
• Event feedback
• Web site content
• Web site visitor profile
• Career training
• Member satisfaction

• Marketing
• Communication effectiveness
• Awareness usage
• Service concept test
• Program evaluation
• Pricing
• Fundraising
• Volunteer recruitment

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4-H can use Zoomerang to gather many types of
information

• Community
• Community issues
• Environmental concerns
• Schools education
• Social issues
• Recreational resources
• Volunteer skills
• Education
• Activities for school clubs
• Technology resources

• Education, cont.
• Hypothesis testing
• Educational program evaluation
• Alumni opinions/tracking
• Social/personal
• Member interests
• Volunteer interests
• Family interests
• Recommendations

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My Surveys page shows survey status and
completions.
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Creating a new survey in Zoomerang isnt the hard
partthats figuring out what to ask!
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Survey creation process

• Make a list of what you want to know
• Ask what each piece of information will be used
  for
• Eliminate bullets that provide information that
  wont effect decisions
• Create questions answer options

• Non-biased
• Not leading
• Clear language
• Answers for all situations

• Answer set avoids middle options
• Force data to certain formats

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Surveys can be created from templates, existing
surveys or from scratch.
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Use existing surveys if they are similar
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Surveys should have filenames that reveal the
surveys purpose
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Survey title is what the public sees
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You can add graphics to the title
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Survey properties control movement through the
survey, language and survey appearance
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Add questions one-by-one using insert
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Choose question type, enter question and answer
options
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Questions can be one of 15 types, including
multiple choice, open-ended and yes/no
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This question is a One Answer (drop-down)
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You can see your survey as the audience will at
any time
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Add new questions by inserting before or after
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Heres the set-up for a multiple answer bullet
question
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Surveys can be broken into multiple pages
Examples of rating questions
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Question Type Rankingonly one can be number one
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Having multiple pages allows users to submit
pages of answers as they go
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Open-ended questions can be limited to one line,
several lines or not limited
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Once the survey is submitted, questions and
answers can still be modified
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Customized greeting sets the stage for the survey
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Heres what the audience will see
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You can also customize the thank you and closed
survey pages with text, graphics and links
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Surveys can be deployed in three ways
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Determine how many times the survey can be taken
on the same computer
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Choose how to share survey results
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Last chance to change survey answers
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Provides the URL to post on Web or include in an
e-mail.
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The new survey is active, ready to take
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Elements of the survey can be changed after
launch, but not answer choices
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As soon as results start coming in, result
reports are available and can be checked as often
as needed
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View of responses to an open-ended comment
question
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Zoomerang can help us gather information for many
purposes.

• Survey possibilities
• Marketing
• Program evaluation
• Successes, etc.
• Limitations
• Question format
• Audience reached