Social Media Technologies: Do They Matter to Nonprofits

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Social Media TechnologiesDo They Matter to
Nonprofits?
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• What is social media?

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• It's a fusion of sociology and technology,
  transforming monologue (one to many) into dialog
  (many to many) and is the democratization of
  information, transforming people from content
  readers into publishers.

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• We spend too much time worrying about the tech
  bits.

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• Blogs
• Micro Blogs
• Virtual Worlds
• Message Boards
• Podcasts
• Vlogs
• Wikis

• Photo Sharing
• Chat
• Social Networks
• Taxonomies
• RSS
• Social Bookmarking
• Listservs

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• We get overwhelmed by the frantic energy of hype.

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• We should be concentrating on the sociology.

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• We should be participating in the conversation.

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• Who is using social media?

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• So, how do you decide whats right for you?

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• First? Listen.

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• Second? Participate.

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• Third? Measure.

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• Thank you.

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Please! Contact us

• Sarah Barnhart
• Marty Collins
• - Blog http//www.marty-collins.com/
• Marnie Webb
• mwebb_at_techsoupglobal.org
• Twitter _at_webb
• Skype extension337
• Blog http//ext337.org
• Delicious http//www.delicious.com/ext337

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Resources

• Books
• Groundswell by Charlene Li and Josh Bernoff
• Here Comes Everybody by Clay Shirky
• Momentum by Allison Fine
• Cause Wired by Tom Watson

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Resources

• Web
• We Are Media from NTEN
• NetSquared from TechSoup Global
• Groundswell Engagement Ladder
• Beths Blog from Beth Kanter
• A Collection of Social Network Stats for 2009
  regularly updated by Jeremiah Owyang

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Resources

• Twitter
• _at_kanter
• _at_rachelannyes
• _at_ntenhross
• _at_rootwork
• _at_acarvin
• _at_amyrsward
• _at_CoreyPud
• _at_rogercarr

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