Bay Area Smart Growth: Best Practices For Implementation

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Bay Area Smart Growth Best Practices For
Implementation

• Jamie Cutlip, Jason MacDougall Aaron Seymour
• Urban Land Institute
• Senior Seminar, Spring 2003
• San Francisco State University

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The Client Urban Land Institute
Who Is ULI?

• Founded in 1936
• 18,000 members worldwide
• Nonpartisan, with public and private sponsorship
• Mission to promote responsible land use
  decisions

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California Smart Growth Initiative

• Initiated in 2000
• Looks at growth and development trends in the
  state
• Searches for local, regional and state policy
  solutions
• Provides information to stakeholders and others
• Diverse array of private and public membership

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What is Smart Growth?
As defined by the California Smart Growth
Initiative, smart growth is about making sure
that communities and regions accommodate
inevitable growth in ways that are economically
sound, environmentally responsible, and
supportive of community livabilitygrowth that
enhances our quality of life.
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Project Background

• History
• Two previous reports published
• Reports under supervision of Gary Binger
• Current Report
• Smart Growth in the San Francisco Bay Area
  Effective Local Approaches
• Cut through the rhetoric talk about what can
  and has been done.

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Project Tasks

• Deliverables
• Report Revisions
• Case study acquisition and synopses
• Visuals and presentation materials
• PowerPoint version of report
• Actions
• Evaluation of/reaction to report content
• Research
• Photography

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Deliverables Schedule
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Report Revision

• Tasks
• Analyze consistency of content
• Insure ULI guidelines met
• Conceptual mismatch correction
• Insure no overly rosy language
• Actions
• Rewrite inconsistent sections
• Work with client on concepts
• Provide reader feedback

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Case Study Research Methods

• Research Methods
• E-mail correspondence
• Web surfing
• Telephone
• Visits to planning authorities

• Some Case Studies Completed
• Hayward
• Hercules
• Oakland
• Pleasant Hill
• San Jose
• San Mateo
• Walnut Creek

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Visuals Materials
The client specified a need for photographs,
schematics, and diagrams illustrative of
successful implementation of smart growth.
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Power Point

• For the client, the final products strength was
  paramount.
• Requirements
• Keep information concise
• Liberal use of visuals
• Visuals reinforce concepts
• Cover all report topics
• Three examples per topic
• Incorporate case studies
• High aesthetic quality

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What Does the Report Say?

• Key Topics
• Compact Development
• Infill Development
• Mixed-Use Development
• Adaptive Reuse
• Inclusionary Housing
• Transit-Oriented Development
• Jobs-Housing Balance
• Community Acceptance
• Creative Infrastructure Finance
• Appendices
• Sample ordinances
• Land monitoring guidelines
• Funding sources

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Sample Report Topic Area
Community Acceptance Techniques What They
Are Describes conceptual basis for solving
issues with community acceptance of smart
growth How and Where They Might Apply Provides
profiles of various community characteristics and
political challenges that create an environment
where techniques to win approval are
necessary How To Make Them Happen Explains how
a variety of techniques were employed in
different communities that successfully defeated
NIMBYism.
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The Grand Scheme of Things
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Thank You!