Indian Society of Agribusiness Professionals

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Indian Society of Agribusiness Professionals

• A Social Enterprise committed to Rural Prosperity

23, Community Center , Zamroodpur , Kailash
Colony Extension , New Delhi -110048
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About Us

• ISAP is a Non-Governmental Not for Profit
  Organization incorporated in 2001 under Section
  -25 of the Indian Companies Act .
• One of the largest networks of
  agriculture and Allied professionals in the world
  with a network of
• 15000 members
• 10000 experts ,
• 200 chapters and
• 475 NGOs.

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Awards

• National Award on E-governance 2007-08 by
  Government Of India for ICT Intervention
• Most Promising Social Enterprise Award 2002
  Indo -US Knowledge Trade Initiative
• Award winner of the Manthan Award South Asia 2009
  for delivery of knowledge based services in e-
  Enterprise and Livelihood for the Kisan Call
  Center.

• Accreditations
• Recognized Chamber of Commerce by Ministry
  of Commerce, GoI
• Recognized Nodal Training Agency of MANAGE,
  Ministry of Agriculture, GoI
• Special Consultants status with United
  Nations-Economic Social council (ECOSOC).6

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ISAP Domain of Work
Agriculture Extension Services ATMA under PPP
mode- 6 Districts in MP , 35000 Farmers, 174 Farm
Schools Kisan Didi and KisanMitra -Two Farmers
trained from every village in MP (78280
Farmers) Sustainable Yield Initiative Corn and
Cotton Soil Health Improvement Programs Soil
Health Cards Pulses Intensification Program
Arhar, Moong , Urad Chana Frontline
Demonstrations - Dte of Cotton Development , Dte
of Maize Res.
Trainings and Certification Training of
Trainers Agri-Entrepreneur Development (EDP)
Vocational Skills Training Training and
Certification of Extension Workers India CCA
Program
ICT Based interventions Query Redress Service
CISCO/OWSA Kisan Call Centre-Bhopal-Govt. Of
Madhya Pradesh Community Radio Station- Vidisha-
Govt. Of M.P. Qualcomm- Wireless Reach
Market Linkages Buyer Seller meet for Fruits
and Aromatic Medicinal Plants
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Agriculture Extension Services

• Farmer Training Programs
• Farm Field Schools
• Field Demonstration
• Exposure visits
• Good Agricultural Practices
• Technical trainings including
• Soil Health
• Input Management
• Balance Fertilizer Use
• Seed
• Drip-Irrigation
• Water Conservation
• Intercropping

• Farmer Awareness Programs
• IEC
• Farmer Awareness Camps
• Street corner Baithaks
• Kisan Goshtis
• Exposure Visits

• Other Farmer Trainings
• Bee keeping
• Para Vet
• Horticulture
• Biosafety
• Master training
• NGO/SHG capacity building

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Agriculture Extension Services
Farmer Awareness Camp in Adilabad
Exposure Visit Drip Irrigation , KVK Bundi
Beekeeping Training in Nagaland
Field Demonstrations- Maize , Hindoli
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Agriculture Extension Services
OCP AES PROJECT outline
3 Districts - Gulbarga , Bidar, Raichur
6 Blocks - Bhalki, Basva
Kalyan, Aland
Afzalpur, Cheetopur, Raichur.
3000 Farmers in Pulse Growing
hub (100 groups of 30 farmers each)
INPUT
THROUGH PUT
OUT PUT

• Targeted Nutrient management
• Field Demonstration
• Farmers Trainings
• Exposure Visits
• ICT Based farm advisory, Farmers Help Line

• Soil Testing
• Soil Health Cards with Advisory
• Quality Seeds, planting material
• Balanced Fertilizers

• Backward and Forward Market Linkages
• Capacity Building on value addition at Farm Gate

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Agriculture Extension Services
Project Beneficiaries 3000 farmers (Ripple
Effect- 30,000 households)
Harvested Pigeon Pea
Pigeon pea Crop Transplanting
Pigeon Pea Pods
Project Interventions Banner
Pigeon Pea at Flowering stage
P.K.Basu ,Secy , GOI and Addl. Secy Mukesh
Khullar visiting Project Geography
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Project Share - A Sustainable Yield Initiative
Agriculture Extension Services

Project Duration4 Years 2009 to 2012
Target Group
Direct Intervention-10,000 Farmers in groups
of 25 each 400 groups Expected Ripple Impact on
100,000 Farmers
An initiative in collaboration with Monsanto
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Agriculture Extension Services
Organic Inputs- MATKA KHAD
Farmers Irrigation with a rain gun
Vermi-Compost
Watershed Construction at Amravati
Drip Irrigation
SHG Meeting at Indervelly, Adilabad
Women SHG- Sewing Center
Seed cum Fertilizer drill in operation in Bundi
Practical demonstrations for Tribal people
SARE Designed Seed cum Fertilizer drill designed
at ISAP
Pre-sowing trainings are a class room affair with
the help of practicals and Teaching aids.
Amravati, Maharashtra
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Agriculture Extension Services
Golden Rays - Project Baran
Project Duration May - Nov 2010
Project Geography 100 villages in Shahabad
Kishanganj, Baran, Raj.
Interventions Seed Extension Support for Corn
Cultivation to 2000 Sahariya Tribals
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Agriculture Extension Services
Desi Vs Dekalb Prabal (Hybrid)
Harvested Maize
Dekalb Prabal
Dekalb Prabal
Success of the Initiative
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Trainings Certifications - EDP
MANAGE - ACABC SCHEME

• 1162 bankable DPRs prepared and submitted

• 589 Agri ventures established

• 1980 unemployed Agri / allied graduates trained

Additional Achievement
Breeder Seed Certificate obtained by one of ISAP
Trained Agripreneurs
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Trainings Certifications - EDP
Seed Brand of Agripreneur
Woman Agripreneur
Giving Extension services to women farmers
Agripreneur with his Organic Farming Promotion Van
Breeder Seeds of Paddy
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Trainings Certifications
India Certified Crop Advisor Program

• American Society of Agronomy (ASA) partnered with
  CSISA to implement the CCA Program in India
• CCA Program launched in India in 2009 with
  collaborative approach of ISAP, IRRI and ASA
• First Open Exam successfully held on 12th
  December 2010.
• No. of candidates for December Exam - 85
• Luther Smith Director-Certification
  Licensing, visited India during FAI Annual
  Seminar

• Pilot Exam in August
• 22 Registrations 19 Certified Crop Advisers
• First Open Exam in December
• 85 Registrations 59 candidates passed
• Second open exam in June 2011 105 registrations

Single Most Effective Intervention in improving
quality of farm Advisory
Promotional Materials e-mailer, brochures,
posters developed
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Trainings Certification s
India CCA Board
Board Of Directors
India CCA Exam held on 12th December 2010
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Trainings Certifications Vocational
SGSY Skill Development Program For MORD

• Salient Contours
• 90 days training .
• Training of BPL youth.
• 5000 beneficiaries(revised to 2500).
• Guaranteed employment of 75 beneficiaries.
• Employment preferably in local district/state.
• 1 year hand holding support after employment.
• Custom Trained Manpower for Non Govt.Sector.

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Trainings CertificationsVocational
Certificate Distribution-Sehore
Childrens Day Rally
Registration-MP
On- site training
Classroom Training -Akola
On- site Training-Vidisha
On- site training
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ICT
ISAP Interventions using ICT

• Query Redressal Services (QRS)
• IVRS based Crop Advisory funded by CISCO/ OWSA
  for over three years

• Kisan Call Centre, Bhopal
• Answering Live calls from farmers from all the
  50 districts of MP

• Community Radio Station Sironje
• First ever Farm Centric Community Radio Station

• Wireless Reach- Qualcomm
• Improving Livelihoods through ICT using Brew
  Platform

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ICT
Query Redress Service
IVRS based Crop Advisory funded by CISCO/ OWSA
for over three years Addressed more than 2.7
Lakh farmer queries from Himachal Pradesh,
Uttar Pradesh and Madhya Pradesh. Received
sector specific e-governance award for ICT in
Agriculture 2007-08 from Govt. Of India
Soochna Se Samadhan
ISAP received nearly 300 - 350 queries per day
from farmers of HP, MP, Haryana and UP, where the
outreach teams were located .
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ICT
Kisan Call Center
KCC has already resolved 4,25,000 queries in the
last 18 months
The Domain Experts answer calls related
to Horticulture Agronomy Entomology Plant
Pathology Plant Breeding Genetics Agriculture
Engineering Veterinary and Dairy Mandi
Prices Weather Forecasts Details of govt. schemes
Farmers Welfare and Agriculture Development
Minister, Dr Ramkrishan Kusmariya responding
calls of the farmers at ISAP Kisan Call Centre,
Bhopal
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ICT
Community Radio Station- Kisan Vani 90.4 Mhz
Source of Unlimited Useful Information for the
Farmers
50 watt transmitter First ever Community Radio
Station exclusively for farmers Broadcasting to
farmers within range of 25 kms
Phone In Programmes with experts. Impacting
more than 50,000 rural folk.
Self Sustainable
Provides an active forum for local community to
raise / discuss their social issues and concerns.
Dissemination of useful and scientific
information by Scientists and Agricultural
experts
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ICT
With Qualcomm
Using Brew Application
240 Rural Retail entrepreneurs in Rajasthan
exploring new aspects of business using ICT on
Brew Platform.
Best Practices in Managing Cash Flow
Increasing possibilities of business and
introducing domains of commerce in rural
hinterland .
Utilizing the untapped potential by opening up
the market for idle machines in rural India.
Inventory Mgmt
T R A I N I N G By I S A P
Empowering the youth by providing information of
the opportunities available.
Providing Commodity Prices
Improving ROI of the rural Entrepreneur by
improved Working Capital Management.
Classified for Rural Services
Empowering rural customer such that s/he can
utilize products as per their needs and not as
per the market availability.
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Market Linkages
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ISAP Healthcare Initiatives
Eight Medical camps Over 25,000 Patients
ISAP Health Care InitiativesISAP Health Care
Initiatives

• 26 Arsenic Water Treatment Plants set up in West
  Bengal for the farming community .
• 10,000 People have been provided medicines from 8
  medical camps .
• 25 bed hospital -2 No.

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ISAP Drinking Water Initiatives
26 Arsenic Removal Plants have been set up so far
in 3 phases Each plant has 2000 liters capacity
storage tanks to serve 250-300 families every
day. User Committees, each comprising of 8-15
local people as members at each of the locations
ensures the effective usage and maintenance of
the Plant.
Arsenic Water Treatment Plant
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ISAP Medicare Initiatives

• Construction of 2 Modern Hospitals under PPP mode
  in West Bengal
• 30 bedded facility with separate male and female
  wards, Operation Theatre,
• X- Ray Unit, Doctors Chambers, USG unit,
  Pre and Post Operative Units, other supportive
  facilities like washrooms, nursing station,
  conference room
• and a medical shop.

Sh. Rajeev Dar, Chairman ISAP, with Sh. Pranab
Mukherjee Honourable Union Minister Of Finance
during launch of ISAPs rural Health Initiative
Model Of the Hospital
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ISAP Leadership Team

• Sunil Khairnar ( Founder and Vice Chairman )
  B.Tech Agriculture , PGDM (IIM Ahmadabad) , 18
  Years of Work Experience in Agri Commodities
  trading , Animal Feed husbandry , Input sourcing
  and Consulting Services .
• Rajeev Dar ( Chairman ) , Diary Technologist ,
  PGDM(IIM Ahmadabad ), 30 years of experience in
  Dairy and Food Processing , FMCG , Pharmaceutical
  and International Trading .
• Dr.S.Chandra (Director Agricultural Extension )
  Former ADG (ICAR), Ex Director (IIPR, Kanpur )
  Rockefeller Fellow , Post Doctorate Fellow at
  University of Illinois .
• K.Karthikeyen ( Head Operations ) Masters in
  Intl. Business Mktng More than 15 years of
  experience in industry relations and trade
  promotion, specializing in market and investment
  promotion, and working at the grass root levels
  with NGOs.  Has worked on several projects in CSR
  from programme conceptualization, implementation
  and monitoring evaluation. 
• Ved Prakash Sharma , PGDBM IMT , 17 Years of
  experience in Media , Agri Business Consultancy ,
  Event Management Planning and Implementation.
• Shaibal Chatterjee PGDBM (IIRM Jaipur ) , 11
  years of experience in Micro finance / Rural
  Banking , Entrepreneur Development and Rural
  Sales and Channel Management .
• Gaurav Vats , M.Sc Ari Extension , 11 Years of
  experience in commodities Trade research , Event
  Management , ICT Interventions in Agriculture
  and Web Based Content Development.

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THANK YOU